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20110317224449.2011 SASLHA International Advertising Rates

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20110317224449.2011 SASLHA International Advertising Rates Powered By Docstoc
					                      INTERNATIONAL ADVERTISING RATES: 2011


Please note the following: (applicable to all hardcopy advertising)
All prices quoted in Rands, and payment to include additional levy (150 rands/R150) for bank charges
for foreign exchange.

Payment for advertising in the SAJCD is upon invoicing.
Payment for electronic classified advertisements in: Communiphon / Member Directory and
Resource CD/ Student Resource CD and the Conference CD is on invoice, and advertising on the
website will be either in advance per month, or in advance for six month period.
The advertiser must supply advertisement in electronic format (.jpeg or .PDF file format).
Advertising material to be e-mailed by arrangement with the Advertising Manager (if file size less than
3Mb), or arrangements made for direct person-to-person delivery. Inserts to be delivered to packing
address, by arrangement.
Page dimensions, for the SAJD, are margin-to-margin dimensions (in mm height x width) and
advertisers are reminded to include allowance for a 3mm bleed.




                                           COMMUNIPHON



The Communiphon is the official newsletter of the Association and information regarding the day-to-
day function of the SASLHA standing committees, the regional branches, and their members, clinical
updates, book and software reviews, personal profiles and information related to courses and
workshops being offered are published in each edition. Up to date info on current research will also be
included, information will be contributed by the universities.
Two editions of the Communiphon will be distributed via CD in 2011, from 2012 only one annual
edition will be distributed each year, around October/November.
The lead time for each of these editions is indicated below:


      Edition                Advertising             Final DTP         CD’s printed       Distribution by…
                            booked by….                                 during….
Autumn 2010/357              28 February             15 March             March                March
Summer 2010/358              30 October            15 November          November              November


              Description                                                   Rands
              Full page PDF in body of CD                                   6060
              Half page PDF in body of CD                                   3555
              ¼ page PDF in body of CD                                      2424
              Multimedia Advert in body of CD (max 5MB)                     7500
              Banner Advert in body of CD                                   3520
              Banner Advert and Full page PDF in body of CD                 5500


                              SASLHA Advertising Rates – International – 2011

     Please Note: The South African Speech, Language and Hearing Association is not responsible for the
    statements or opinions advanced in any of its publications and does not necessarily endorse any of the
                                      products or services advertised.
Tel: 0861 113 297   Fax: +27 (0)41 379 5388      email: admin@saslha.co.za       website www.saslha.co.za    Page   1
                                               POST-OUTS



SASLHA distribution lists will not be sold to any outside agency or institution and is for the use of the
SASLHA administration only. However, organizations wishing to distribute pamphlets or other
information brochures are welcome to contact the Advertising Manager and arrange for a separate
mail-out to members. Inserts are to be supplied, and SASLHA will label and post to our membership.
This will be quoted separately, based upon the number of pages and any additional sorting which may
be required.


                                      JOURNAL
                 (SOUTH AFRICAN JOURNAL OF COMMUNICATION DISORDERS)


The South African Journal of Communication Disorders is the only journal in South Africa exclusively
publishing academic and scientific research reports in the field of speech and language therapy and
Audiology. The SAJCD is distributed to all SASLHA members, and contributors, additional
subscribers (locally and internationally), all University libraries and the 5 legal deposit libraries. The
Journal is usually printed once annually (although special editions have been published previously),
and all articles will be published electronically on the SASLHA website (in addition to availability as a
downloadable .PDF file).

All advertising in the SAJCD will be subject to approval from the Editor: SAJCD in order to
maintain international academic/scientific credibility. No recruitment advertising or classified
advertisements/ advertorials will be permitted in the SAJCD, although these can be included as
separate inserts




                              SASLHA Advertising Rates – International – 2011

     Please Note: The South African Speech, Language and Hearing Association is not responsible for the
    statements or opinions advanced in any of its publications and does not necessarily endorse any of the
                                      products or services advertised.
Tel: 0861 113 297   Fax: +27 (0)41 379 5388      email: admin@saslha.co.za       website www.saslha.co.za    Page   2
Rates: Including Agency Excluding VAT:
Inside Front Cover = R12 777
Inside Back Cover = R12 777
Outside Back Cover = R12 777
Full page Full Colour = R10 514
Half page Full Colour = R8252
Full page Black & White = R7187
Half page Black & White = R5190

Guidelines for digital advertising material to be supplied:
  • Document to be set up to advertising specifications(i.e. Ad specs)
  • Files to be generated on Apple Mac Computers or Macintosh formatted disks only.
  • We don’t support zip disks
  • Emailed advertising material should not be bigger than 5MB (PDF, Jpeg or tiff)
  • All advertising material to be in CMYK colour mode and the resolution 300 dpi
  • If pictures are sent, save as high resolution (300DPI)
  • Logos must be 300 dpi with a CMYK colour breakdown
  • All advertising material must have a 5mm bleed
  • Press optimised PDFs on CD with a colour proof are also acceptable.
  • PDFs supplied should include all fonts and in CMYK
  • PLEASE SUPPLY MATERIAL IN COMPLETED PDF FORMAT
  • PLEASE ENSURE THE AD INCLUDES CROP MARKS!

Final date for advertisement booking is June of each year, the Journal is printed during November for
distribution in December of each year




              SASLHA MEMBERSHIP DIRECTORY AND RESOURCE CD

The SASLHA Membership Directory and Resource CD contains contact details for speech-language
therapists and audiologists working in private practice, and recently introduced a section for schools,
clinics, public hospitals where speech-language therapy and Audiology services are offered. It is
distributed to all SASLHA members, university clinics, hospitals (public and private sector), other
allied health professional associations and non-profit organizations, medical aid societies and to
selected ENT specialists and paediatricians.
The Member Directory/Resource CD is printed during June of each year for distribution in July of each
year.
.
               Description                                              Rands
               Full page PDF in body of CD                              6060
               Half page PDF in body of CD                              3555
               ¼ page PDF in body of CD                                 2424
               Multimedia Advert in body of CD (max 5MB)                7500
               Banner Advert in body of CD                              3520
               Banner Advert and Full page PDF in body of CD            5500




                              SASLHA Advertising Rates – International – 2011

     Please Note: The South African Speech, Language and Hearing Association is not responsible for the
    statements or opinions advanced in any of its publications and does not necessarily endorse any of the
                                      products or services advertised.
Tel: 0861 113 297   Fax: +27 (0)41 379 5388      email: admin@saslha.co.za       website www.saslha.co.za    Page   3
                              SASLHA STUDENT RESOURCE CD

                                                                                   th
The SASLHA STUDENT Resource CD contains valuable resources for all 4 year speech-language
                 th
students and 4 year audiology students.
Practical advice on working in Private Practice, PR and Marketing tools, full SASLHA membership
listing as well as Ethics and Standards guidelines will be contained in the cd.
                          th
It is distributed to all 4 year students in all the universities.
The SASLHA STUDENT Resource CD is printed during March of each year for distribution in April of
each year.

              Description                                                   Rands
              Full page PDF in body of CD                                   6060
              Half page PDF in body of CD                                   3555
              ¼ page PDF in body of CD                                      2424
              Multimedia Advert in body of CD (max 5MB)                     7500
              Banner Advert in body of CD                                   3520
              Banner Advert and Full page PDF in body of CD                 5500




                                   SASLHA CONFERENCE CD

The SASLHA CONFERENCE CD is printed annually to coincide with the annual SASLHA
conference/AGM.
All advertising material to be supplied in high resolution PDF format.

Please enquire for further details.

Description                                                                                          Rand
Single A4 page full color advert within the programme as well as on the CD                           4235
Your name/logo will appear on our programme cover listed as a Conference Sponsor.
Two A4 page full color adverts within the programme as well as on the CD                             5280
Your name/logo will appear on our programme cover listed as a Conference Sponsor.
Two A4 page full color adverts within the programme as well as on the CD                             6050
+ Your adverts to appear in our monthly Ezine which goes out to all our members for 3
months
Your name/logo will appear on our programme cover listed as a Conference Sponsor.
Two A4 page full color adverts within the programme as well as on the CD                             8800
Your name/logo will appear on our programme cover listed as a Conference Sponsor.
Two A4 page full color adverts within the programme                                                  10 000
+ inclusion of your product brochure within the CD
+ special Ezine to be sent to all our members detailing your product brochure for 3
months

                              SASLHA Advertising Rates – International – 2011

     Please Note: The South African Speech, Language and Hearing Association is not responsible for the
    statements or opinions advanced in any of its publications and does not necessarily endorse any of the
                                      products or services advertised.
Tel: 0861 113 297   Fax: +27 (0)41 379 5388      email: admin@saslha.co.za       website www.saslha.co.za     Page   4
Your name/logo will appear on our programme cover listed as a Conference Sponsor.
Four A4 page full color adverts within the programme                                                 15 000
+ inclusion of your product brochure within the CD
+ special Ezine to be sent to all our members detailing your product brochure for 4 months
Your name/logo will appear on our programme cover listed as a Conference Sponsor.




                                          WEBSITE / E-ZINE


The SASLHA website and monthly e-zine (electronic newsletter) is fast becoming our primary
communication interface with our members, and is updated on a regular basis by a dedicated service
provider. It complements the current publication and communication network of the Association.

Two options are available for advertising on the website: either through a classified advertisement
(text only) or graphic advertisement linked to a products/services portfolio page. The e-zine
(electronic newsletter) is published in HTML once or twice per month, dependent on demand, and
sent to all members with e-mail addresses (+- 80% - 90% of our membership).

Classified advertisements are text only. These advertisements have to be placed for a minimum of
a month, and will be placed on the Classifieds Page, either under Employment Opportunities,
Investment Opportunities, or For Sale/Wanted. All content for the advertisement must be supplied by
the advertisers in the language of their choice. Classified advertisements can also be placed in the
electronic newsletter, either separate to a website placement, or in combination with a website
placement. Pricing for the e-zine is the same as for the website unless the combo package is
preferred. Corporate advertisers may not advertise through the e-zine, as this is limited to members
only (however, a company may wish to sponsor an edition of the e-zine, limited to a maximum of three
editions per year).

Number of words          Rate (first month)     Rate (consecutive months)           E-zine/Website combo
1 -100                   404                    184 per month                       565
101 – 200                645                    306 per month                       890
201 – 300                890                    429 per month                       1211
301 – 400                1132                   551 per month                       1534
400 +                    1374                   673 per month                       1938

Graphic advertisements have to be placed for a minimum of six months, with an option to alternate
either the graphic or the content of the advertisement.        Graphic advertisements will include a
company logo as a footer on each page, with a link through to a company-specific Product/Services
Page, which will allow for a 125-word company profile (where located, contact details, brief on product
portfolio) and a 125-word separate product profile (the advertiser can select one product to profile for
a minimum of one month, with a single graphic of the product). No hyperlinks to outside websites will
be provided for, although website addresses can be provided as part of the company profile. All
graphics and text content to be provided by advertiser in electronic format (logo in .jpeg and text in
MS Word).

         Description                                                         Rate (per month)
         Six products over six months                                        1050
         Three products over six months                                      890
         One product for six months                                          726

                              SASLHA Advertising Rates – International – 2011

     Please Note: The South African Speech, Language and Hearing Association is not responsible for the
    statements or opinions advanced in any of its publications and does not necessarily endorse any of the
                                      products or services advertised.
Tel: 0861 113 297   Fax: +27 (0)41 379 5388      email: admin@saslha.co.za       website www.saslha.co.za     Page   5
Please note: Payment for electronic classified advertisements is on invoice, and advertising
on the website will be either in advance per month, or in advance for a six month period.




                                     WEBSITE SPONSOR


 Description                                                                              Rate(per year)
 Logo of your company on SASLHA homepage with a direct link to your website               3500



                          * NEW * ADDITIONAL ADVERTISING AVAILABLE




Payment for these, options are strictly in advance, and the adverts will only be published once proof of
payment has been received.

Product                              Rand            Description

Bulk SMS to all our members          880             Single sms sent to all our members, limited to 160
                                                     characters long.
Sms and website combo                1210            Single sms to all our members, limited to 160
                                                     characters long plus 1 month advert on our website,
                                                     limited to 100 words.
Sms and Ezine combo                  1210            Single sms to all our members, limited to 160
                                                     characters long plus 1 classified advert included into
                                                     our electronic magazine, limited to 100 words
Sms, ezine and Website               1430            Single sms to all our members, limited to 160
                                                     characters long plus 1 classified advert included into
                                                     our electronic magazine, limited to 100 words, plus 1
                                                     month advert on our website, limited to 100 words.
Bulk Email option                    880             Single bulk Ezine option, sent to all our members.
                                                     Advert of choice to be supplied in electronic format.




                              SASLHA Advertising Rates – International – 2011

     Please Note: The South African Speech, Language and Hearing Association is not responsible for the
    statements or opinions advanced in any of its publications and does not necessarily endorse any of the
                                      products or services advertised.
Tel: 0861 113 297   Fax: +27 (0)41 379 5388      email: admin@saslha.co.za       website www.saslha.co.za     Page   6

				
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