Email Marketing Best Practices Summarized by AnnaCheung

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									Email Marketing Best Practices Summarized
Throughout this ebook, we've provided you with best practices summaries for all areas of email
marketing. Here we've compiled them for your easy reference.

  Email Marketing Best Practices: Sales Conversion Emails
As a general rule, a good sales email should practice all the best practices for subject lines, html design
and contents. Comm100 provides you with a detailed checklist of all the best practices you need for
your sales conversion emails.

  Email Marketing Best Practices: Drive Clicks to Page Impressions from Emails
At the end of the day, you'll need your readers to click-through and complete the revenue-generating
transaction. Comm100 tells you the key best practices that you'll need to keep in mind in order to
successfully accomplish that goal.

  Email Marketing Best Practices: Customer Retention & Winback Emails
Customer retention and win-back emails will have a number of similar best practices to other emails.
However, Comm100 tells you how to take particular note of changes in content, offer, and subject line
practices.

  Email Marketing Best Practices: Key Content Tips for Creating Email Content
At the heart of it all, the email that you send is content that you want your readers to care about.
Comm100 offers you some best practices for creating either information-based or promotion-related
content for your emails.

  Email Marketing Best Practices: Email Landing Page
In a great number of cases, a good landing page can make the difference between a successful email
campaign and a sub-par email campaign. Comm100 tells you the basic best practices to optimize your
landing page.

 Email Marketing Best Practices: Encouraging Existing Customers to Join Your
Email List
When building your email database, previous and existing customers often present the lowest hanging
fruit and the easiest opportunity. Comm100 covers the best practices here for recruiting existing
customers to your email.


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  Email Marketing Best Practices: Designing an Email Sign Up Box
A well done email sign-up box can easily turn your slow and tedious email list growth into healthy email
list growth Comm100 offers you the best practices of designing an email sign-up box.

  Email Marketing Best Practices for Testing Emails
In order to create a successful email campaign, your marketing email has to be tested from all aspects
raging from an obvious subject line to some hidden email graphics. Comm100 summarizes all the testing
best practices for you.

  10 Email Marketing Best Practices to Design Emails
Creating and designing the email template, content and its landing page can be a challenge. Comm100
provides you with a quick summary of the ten most important best practices to consider when designing
an email template.




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