How to Hire Purple Squirrels
Description
Powerhouse companies like Apple, Google and Facebook have demonstrated that you can make huge profits and dominate both your current industry, as well as new industries if you have sufficient talent to continually innovate. Although every employee is expected to contribute to innovation, you can't produce continual dramatic innovations like Apple and Google do without the leadership provided by these key individuals. Facebook calls them Pioneers, GE calls them game changers but most of us just call them innovators
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For Assistance
Email: support@trainhr.com
Phone: 800-447-9407 or
Fax your PO to: 302-288-6884
Live Webinar on
How to Hire "Purple Squirrels", Innovators, GameChangers and
Pioneers
Date & Time:
Thursday, June 14, 2012 10:00 AM PDT | 01:00 PM EDT
Register Now
Duration: 60 Minutes Instructor: Dr John Sullivan
Location: Online Price : $145.00 (for one participant)
Instructor Profile:
Overview:
Dr John Sullivan
Powerhouse companies like Apple, Google and Facebook have Professor of Management,
demonstrated that you can make huge profits and dominate both San Francisco State
your current industry, as well as new industries if you have sufficient University
talent to continually innovate. Although every employee is expected
to contribute to innovation, you can't produce continual dramatic Dr John Sullivan is a well-known
innovations like Apple and Google do without the leadership global talent management thought
provided by these key individuals. Facebook calls them Pioneers, GE leader and guru. For years he has
accurately predicted HR and talent
calls them game changers but most of us just call them innovators.
management trends. He is an
internationally known HR thought-
The recruiting term for them is "purple squirrels". They are so named leader from the Silicon Valley who
because, just like "purple squirrels", they are extremely rare and specializes in providing bold and high
hard to capture. Unfortunately, most corporate recruiting programs business impact strategic solutions.
are designed primarily to catch large numbers of active job seekers. He’s a prolific author with over 900
And as a result, most firms struggle to attract even a few innovators articles and 10 books covering all of
and the approach used by some even (unintentionally) scares away Talent Management. He is an
engaging corporate speaker who has
these highly valuable individuals away before an offer can be made.
excited audiences at over 250
So if your CEO admires these top performing firms and your
corporations / organizations in 30
executives are demanding that you get your share of this countries on all 6 continents. His
exceptional talent, you have no choice but to "rethink" your current ideas have appeared in every major
recruiting approach and to learn from the unique and aggressive business source including the Wall
practices of the very best firms. This highly interactive session will Street Journal, Fortune,
demonstrate the best strategies, show you the very best branding BusinessWeek, Fast Company, CFO,
and recruiting approaches and it will also answer all of your critical Inc., NY Times, SmartMoney, USA
Today, HBR and the Financial Times.
questions.
He has been interviewed on CNN and
the CBS and ABC nightly news. Fast
Company called him the "Michael
Why you should attend:
Jordan of Hiring". He served as Chief
If your executives are screaming for more exceptional performers Talent Officer for Agilent
Technologies (the HP spin-off). He is
and innovators, you can’t expect to find them using traditional
currently a Professor of Management
recruiting strategies like job boards, job fairs, newspaper ads and a
at San Francisco State and CEO of
visit to the campus Career Center. And if you're currently struggling DJS and Associates consulting. His
to attract top talent, you need to be prepared for even more articles can be found on his popular
competition (and thus weaker recruiting results) as the economy website www.drjohnsullivan.com and
rebounds. Years of shrinking budgets and minimal training has on www.ERE.Net. ...more
undoubtedly weakened your recruiting effectiveness to the point
where you will soon no longer be competitive. And to make matters
worse, firms like Google, Apple, Facebook and numerous startups Suggest a Topic More Webinars
have not been standing still. Instead they have developed exciting
and aggressive new strategies and tools that literally "wow" top Your Necessity is our Priority
candidates. And if you don't act quickly, you simply won't be able to
catch up… ever. Webinar leader Dr John Sullivan is a well-known
global recruiting thought leader and guru. He was called the "Michael
Jordan of recruiting" by Fast Company Magazine because of his
unique ability to help firms recruit exceptional talent. He has lived in
the Silicon Valley for over 20 years, so he has access to the
exceptional recruiting practices that often begin there.
Areas Covered in the Session:
l Defining what you mean by a purple squirrel, an innovator, a
game changer or a pioneer
l How to make the business case that these individuals are
worth the effort
l How your employer brand can help or hurt you recruit these
stars
l What are the best ways to identify these exceptional
individuals?
l The role of social media in identifying and attracting
exceptional talent
l The very best approaches for attracting purple squirrels from
universities
l Why you must build relationships with these individuals?
l Direct and indirect ways to convince them to apply
l Why you must screen, treat and interview innovators
differently?
l What it takes to sell them on your opportunity?
l Common errors and mistakes to avoid when recruiting purple
squirrels
Click here to register for this webinar
Who Will Benefit:
l Staffing Professionals and Hiring Managers
l Recruiters
l Sourcing Specialist and Staffing coordinators
l Managers involved in hiring and interviewing
l Employment Branding Specialist
l Social Media Recruiting Strategy Specialist
l Talent Management Managers
l Talent/Employment Strategy Managers
It would be really nice if you can circulate this mail to all your deserving colleagues who can immensely
benefit from this program.
For more information, please contact the event coordinator. We look forward to seeing you at the webinar.
Best regards,
Event-coordinator
TrainHR
TrainHR
www.trainhr.com
1000 N West Street Suite,
1200 Wilmington DE 19801
Phone: 800-447-9407 or
Fax your PO to: 302-288-6884
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