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					2012 Trade E-Book Publishing
Since 2009, Simba Information has presented its groundbreaking Trade E-Book Publishing series, and for
Trade E-Book Publishing 2012 Simba continues its tradition of providing independent research and vital
analysis about this fast-changing market continues.

Through a nationally representative survey of U.S. adults administered multiple times per year, Simba
establishes the history of e-books and e-readers and makes projections on the future of both. Trends on
e-books read, bought and acquired for free are showcased along with demographic intelligence about
the e-book consumer—including gender, age, household income, education level and more. Unlike
other research sources, Trade E-Book Publishing precisely measures the commitment consumers have
to digital content by making the distinction between those who merely read and those who buy before
drilling down for further analysis. Data on e-book prices is again included, and in this edition is
augmented by compelling figures revealing how much consumers have actually spent on e-books in the
past year.

Simba, which has a long history in e-books, puts context in the market by revealing what percentage of
U.S. adults buy print books as well as e-books, and for the first time Simba asks the most recent sample
whether childrens/YA e-books have been purchased in the past year. Additionally, the report offers
critical psychographic analysis of e-book users.

Get Your Copy of Report @ http://www.reportsnreports.com/reports/159585-trade-e-book-
publishing-2012.html

Report Details:
Published: April 2012
No. of Pages: 118
Price: US$3250




In addition to addressing environmental concerns, the development of “green” construction market has
Simba, which has a long history in e-books, puts context in the market by revealing what percentage of
U.S. adults buy print books as well as e-books, and for the first time Simba asks the most recent sample
whether childrens/YA e-books have been purchased in the past year. Additionally, the report offers
critical psychographic analysis of e-book users.

The highly sought after hardware data has also become even more valuable in this edition thanks to new
trend information on some of the most popular e-book hardware lines like the iPad, Kindle and Nook
devices - and reveals some surprising data on what proportion of iPad owners do not read e-books.
Because the hardware data changes constantly, Simba will present an addendum to buyers of this
report, an update during the third quarter of 2012 – guaranteeing you the most up-to-date intelligence
available.

Major points covered in Table of Contents of this report include

Methodology

Executive Summary

Chapter 1: Strategic Exploration
Introduction
Do you Read E-Books?: Yes or No
The Scale of the Market
Table 1.1: E-Book Overview: Percentage of U.S. Adults Who Have Read/Purchased an E-Book in the Last
12 Month
Table 1.2: Paperback Book Consumption vs. E-Books 2011
Table 1.3: Total U.S. Trade Book and Electronic Book Net Sales, 2005-2011

Chapter 2: Trends & User Demographics in the E-Book Marketplace
Chapter 3: Overview of E-Book Users: Psychographic Details
Chapter 4: iPad, Kindle Nook, PC: Trends for E-Book Hardware

Chapter 5: Recommendations and Forecasts
Forecasts
Recommendations
Table 5.1: Percentage of U.S. Adults Who Will Buy Print and Digital Book (2012 -2014 Projections)
Table 5.2: Devices Used to Read E-Books: 2012–2014 Projections

Browse Reports Related of IT & Telecommunication @ http://www.reportsnreports.com/market-
research/information-technology/

Contact:
TX, Dallas North - Dominion Plaza,
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Suite 800, Dallas 75252.
+ 1 888 391 5441
sales@reportsandreports.com

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Description: Trade E-Book Publishing precisely measures the commitment consumers have to digital content by making the distinction between those who merely read and those who buy before drilling down for further analysis.