Applying The Rule Of Three For Your Marketing Activities The number 3 is an extremely effective number with a tremendous degree of implicit strength. Did you ever recognize that a three-legged stool is actually more stable than one that comes with 4 legs? Or did you ever wonder why a painter's easel or a photographer's tripod comes with just 3 legs? Even down into historical past, several areas of our lives make use of the Rule of Three. Philosophical, religious and spiritual principles are often presented in threes - The Blessed Trinity and the Three Wise Men, the Three Jewels of Buddhism, as well as the Three Patriarchs of Judaism. Fables and children's fairy tales aren't far behind in utilizing the same concept. We have the Three Little Pigs, Goldilocks and the Three Bears, the Three Blind Mice, The Three Musketeers and many others. Perhaps you believe it's all coincidence, yet it's not. In terms of making things basic, memorable and easy to recall, the number 3 is a very effective number. A very good example you can think about is your own mobile phone number. How did you go about storing it in your mind? In all probability, you broke it into 3 sections as it would take you a long time to remember all ten numbers continually. Check out your social security number and also other ID numbers - most likely they're also broken into three segments.When things, ideas and principles are broken into threes, they become a lot quicker to keep in mind and recall. All things considered, the Rule of Three is also among the most powerful and valuable principles in terms of crafting sales and marketing presentations for your networking business. Whenever thoughts and messages are divided into 3 distinct segments, it will be less difficult for the audience to understand, process and remember the whole thing. The late amazing Steve Jobs applied this incredible and effective strategy in the many landmarks he had achieved in his brilliant career. The ideas and presentations he made were constantly presented in groups of threes. Take for example the first time he unveiled the iPhone concept to the general public. The ground breaking product had not just one but three vital features that comprised of a phone, an iPod and an internet device. Undoubtedly, it captured people's attentions and evolved into an instant hit. People were keenly waiting in line at gadget outlets to grab their personal units. Of course, the iPhone has much more than three functions, but because intelligent minds simply focused on its 3 biggest strengths, people remembered. The same principle should apply when you speak about the features and benefits of a product, service or business you are advertising. Simply list three specific aspects of your business that will benefit your client or an end user. Like that, your audience won't get an information overload or become too weighed down with what you're discussing. One of the main reasons why prospective recruits to your MLM networking business may beg off joining the group is that they get besieged by every piece of information that's usually presented to them. The human mind could only take so much within a length of time, and while you might feel you have a lot of important matters to get across, doing so will only complicate things. And from experience, a confused mind will always say no. Simplicity is an all essential thing when you make your marketing presentations. People are not pumped up about listening to a litany of items; they are simply looking for a few reliable results. Considering that ours today is really a complicated world, people are keen about getting simple and effective results. Go over your marketing presentation if you already have one, think of how you can apply the Rule of Three and rework it if you need to. When I started focusing on this idea of simplicity in my networking business, I was surprised about how simple and well-organized all communications to my prospects became. And yes, the results were significantly better.
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