NEJM launches iPad app, partners with Wolters Kluwer

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					PROFESSIONAL MEDIA

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   Elsevier is launching
   the cross-disciplina
				
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Description: After six months in development, 200-year-old The New England Journal of Medicine has launched a new iPad app. The app will allow subscribers to markup and share Clinical Practice articles through email as well as on Twitter and Facebook. A maximum initial reach is projected to be the 600,000 readers that the publication says it has worldwide. While the iPad app will be available at no extra cost to for print subscribers, tablet users will be able to purchase a monthly subscription or individual issues.
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