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E X Po OA n g2l e0 1 1
L s e s
Registration is Limited to 120
Enhance Your Practice, Learn From the Best and Take It to the Next Level
Get your
Acupuncture
Chiropractic
and
Massage / Bodyworker
Continuing Education Credits
1 1
0s
2le 12
0
ge
OA
P os n L im
it ed
to
March 19 and 20
X
is
n
L tio Saturday and Sunday
E R eg
i st
ra
Expo 2011 Hours
8:00 AM to 5:30 PM
Holiday Inn Woodland Hills
8 1 8 - 8 8 3 - 6 11 0
21101 Ventura Blvd
Woodland Hills, CA 91364
Cross Street DeSoto off the 101 Freeway
Low Conference Room Rates $89 / night
or
Room Including Breakfast $99 / night
Mention The Supply Center Expo for this rate
Expo Conference Registration Fees
Supply Center Dollars to
Purchase from the Vendors
$250 Two Day (receive $50)
$175 One Day (receive $25)
$150 Student Two Day (receive $25)
(rate limited to 50 students)
Use up to $50 in Supply Center Customer Rewards
Call 800 - 549 - 5993 To Register
16 CEUs California Acupuncture Board
13.4 PDAs NCCAOM
12 CEUs California Chiropractic Board
8 CEUs National Certification Board for Therapeutic Massage & Bodywork
Note: All CEU/PDA are Pending and Subject to Course Approval. Expo Schedule and Presenters Subject to Change.
E X P O 2 0 11 SCHEDULE
Saturday March 19 Sunday March 20
7:30-8:00a Registration Registration and Visit Vendors/Exhibitors
8:00-8:30a Welcome Presentation Announcements
Format, Announcements, Speaker Introductions Speaker Introductions
8:30-10:10a 3 concurrent workshop sessions: 3 concurrent workshop sessions:
(Jacob) Part 1: Successful Treatment of Low Back and (Jacob) Part 1: Successful Treatment of Low Back and
Pelvic Pain Pelvic Pain
(Mandell & Burnett) Personal Injury Cases: You Need (Kazmierski) Medical Massage: Tuina
Protection (Wells, D) Thyroid Disease: Diagnosis and Treatment
(Gumenick) Interviewing Skills and Rapport
10:10-10:40a Break Break and Visit Vendors/Exhibitors
10:40-12:20p 3 concurrent workshop sessions: 3 concurrent workshop sessions:
(Jacob) Part 2: Successful Treatment of Low Back and (Jacob) Part 2: Successful Treatment of Low Back and
Pelvic Pain Pelvic Pain
(Gumenick) Spirits of the Points (Wells, D) Treating with Remote Acupuncture Points
(Cheney) Facial Acupuncture (Kazmierski) Medical Massage: Anma-Shiatsu
12:20-1:20p Lunch and Visit Vendors/Exhibitors Lunch and Visit Vendors/Exhibitors
1:20-1:40p Announcements Announcements
Speaker Introductions Speaker Introductions
1:40-3:20p 3 concurrent workshop sessions: 3 concurrent workshop sessions:
(Wells, M.) Rehabilitation of Scar Tissue (Casey) Evidence Based Medicine: Documentation &
(Anderson) Part 1: Social Media to Clinically Educate Your Communication
Patient (Kazmierski) Medical Massage: Table Shiatsu
(Luban) Part 1: Rapid Rapport for Results (Hamilton) Stress and Fertility
3:20-3:50p Break and Visit Vendors/Exhibitors Break and Final Vendors/Exhibitors Visits
IAM Raffle and Silent Auction Close
3:50-5:30p 3 concurrent workshop sessions: 3 concurrent workshop sessions:
(Wells, M) Therapeutic Exercises (Kazmierski) Medical Massage: Orthopedic-Shiatsu
(Anderson) Part 2: Social Media to Clinically Educate Your (Hu) Chinese Medicine Treatment of Poly Cystic Ovary
Patient Syndrome
(Luban) Part 2: Rapid Rapport for Results (Casey) Evidence Based Medicine: Treatment Guidelines
5:30-6:00p Visit Exhibitors Expo Closing
16 CEUs California Acupuncture Board
13.4 PDAs NCCAOM
12 CEUs California Chiropractic Board
8 CEUs National Certification Board for Therapeutic Massage & Bodywork
Note: All CEU/PDA are Pending and Subject to Course Approval. Expo Schedule and Presenters Subject to Change.
Silent Auction and Raffle
Benefit Student Scholarships
COURSE DESCRIPTIONS
Chinese Medicine Treatment of Poly Cystic Ovary Syndrome Rapid Rapport for Results - Part 1 and 2
J. Hu (2 ceu CAB; 1.7 pda NCCAOM) J. Luban (4 ceu CAB; 3.4 pda NCCAOM)
Poly Cystic Ovary Syndrome is a common condition. This seminar will present In this fun, experimental, multi-media seminar, the practitioner will discover
the diagnosis of PCOS, the TCM diagnosis and its treatment using acupuncture, immediately applicable techniques that will fit easily into your clinical routine.
herbology and other methods. Other PCOS related conditions will be dis- Verbal and non-verbal communication will be covered. The participant will
cussed. experience the impact of advanced language patterns, mirror neurons, psycho
geography, eye-accessing cues, developing well formed outcomes, anchoring,
Evidence Based Medicine: Documentation & Communication pacing and leading.
G. Casey (2 ceu CAB; 1.7 pda NCCAOM; 2 ceu BCE)
The practitioner will learn to understand evidence based medicine and how to Rehabilitation of Scar Tissue
document the patient's subjective, objectives and treatment. This will allow the M. Wells (2 ceu CAB; 1.7 pda NCCAOM; 2 ceu BCE)
practitioner to better document and communicate this with the insurance The formation of scar tissue begins shortly after significant trauma. The patho-
adjuster. Key issues to discuss and include in the progress notes to support the physiology, etiology, and formation of scar tissue and associated functional
diagnosis and treatment are reviewed. effects are discussed. The workshop will demonstrate the treatment to reduce
the patient's scar tissue in all phases of healing and rehabilitation.
Evidence Based Medicine: Treatment Guidelines
G. Casey (2 ceu CAB; 1.7 pda NCCAOM; 2 ceu BCE) Social Media to Clinically Educate Your Patient - Part 1 and 2
The understanding and use of evidence based medicine will assist the patient L. Anderson (4 ceu CAB; 3.4 pda NCCAOM)
and practitioner to receive the needed treatment authorizations for care. By Part 1: Social media can be a powerful tool to provide your patient with vital
using these guidelines, the practitioner is better able to communicate with work clinical information. Many resources such as Twitter, Facebook, Micro Blogging,
comp and health insurance company adjusters to receive the requested number Websites, etc. provide an avenue to better educate and reach your patients.
of treatments for your patient. Learn how to effectively use and monitor the benefit to your patients using
social media.
Facial Acupuncture Part 2: Different health topics to be selected and set up for use on your media
B. Cheney (2 ceu CAB; 1.7 pda NCCAOM) sites and making specific patient topics are mapped out. This includes general
This workshop discusses the anatomy of the face and its muscles, the layers of health care topics for general patient population, literature review, summariza-
the skin, pathology the face and causes and stages of facial ageing. tion of important health topics and journal and periodical use.
Acupuncture points of the face and the micro system to address the face and
ageing process. Spirits of the Points
N. Gumenick (2 ceu CAB; 1.7 pda NCCAOM)
Interviewing Skills and Rapport The practitioner will learn how to select specific acupuncture points to support
N. Gumenick (2 ceu CAB; 1.7 pda NCCAOM) the spirit and mental aspects of the patient. The integration of the points in the
Practitioners will learn better communication skills during the patient encounter overall treatment plan is discussed. The order of point selection and evaluation
while taking the history. The use of physical space and relationship building of treatment success is discussed.
during the patient encounter is explored.
Stress and Fertility
Medical Massage: Anma-Shiatsu G. Hamilton (2 ceu CAB; 1.7 pda NCCAOM)
G. Kazmierski (2 ceu CAB; 1.7 pda NCCAOM; 2 ceu NCBTMB) Female hormones are influenced by stress. This can have an impact on the
The skills of deep tissue bodywork wit friction and acupuncture point work is dis- woman's menstrual cycle, cortisol levels, sleep and fertility. Treatment options
cussed in the treatment of reversing fibrotic muscle tissues of the paraspinal including behavior changes, lifestyle changes, acupuncture, herbology, diet and
muscles and ‘finger guasha' techniques. meditation are presented.
Medical Massage: Orthopedic-Shiatsu Successful Treatment of Low Back and Pelvic Pain - Part 1 and 2
G. Kazmierski (2 ceu CAB; 1.7 pda NCCAOM; 2 ceu NCBTMB) G. Jacob (4 ceu CAB; 3.4 pda NCCAOM; 4 ceu BCE)
Assessment and treatment of the neck, shoulder and spine using Shiatsu tech- This course shows how to use evidence based clinical reasoning with patient
niques. Palpation skills to differentiate channel pathology related to the joint communication and the practical skills of successful management of mechanical
and muscle dysfunction will be presented and practiced. lumbar and pelvic disorders. Clinical reasoning and philosophy of science will
be introduced. Treatment methods such as McKenzie Method; Exercise and
Medical Massage: Table Shiatsu Mobilization; Butler Neuro Mobilization; Laslett Sacro-Illiac Protocol; Orphan
G. Kazmierski (2 ceu CAB; 1.7 pda NCCAOM; 2 ceu NCBTMB) Facet; Stabilization Methods; Ethics; Disability Questionnaires, etc.
Shiatsu is used to diagnose the internal organ reflexes on the back. Hiatsu
techniques to treat the back and palpation skills to simultaneously differentiate Therapeutic Exercises
possible organ imbalances. M. Wells (2 ceu CAB; 1.7 pda NCCAOM; 2 ceu BCE; 2 ceu NCBTMB)
Therapeutic exercises are an important phase in the rehabilitation of patient's
Medical Massage: Tuina: Musculoskeletal Disorders conditions. When and how to use and correctly perform therapeutic exercises
G. Kazmierski (2 ceu CAB; 1.7 pda NCCAOM; 2 ceu NCBTMB) are reviewed and practiced. Learn how to evaluate the patient to determine
Learn how to assess the spine and paraspinal muscles in 10 to 15 minutes which structures are involved and then apply practical therapeutic exercises to
using Tuina techniques. Evaluate the health of the Du and Huato Jajai chan- benefit the patient's condition. This will help facilitate the healing process,
nels. enhance the acupuncture treatment and stabilize the joints involved.
Personal Injury Cases: You Need Protection Thyroid Disease: Diagnosis and Treatment
L. Mandell & M. Burnett (2 ceu (cat 2) CAB; 1.7 pda NCCAOM) D. Wells (2 ceu CAB; 1.7 pda NCCAOM)
The personal injury report is used to communicate with the insured, opposing This lecture will discuss the function of the thyroid and its role in the body's
counsel and the judge of the care provided to the patient. The documentation is endocrine system. This important organs anatomy, physiology and common
necessary to reflect your opinions, patient's progress and prognosis. pathology will be first presented. Then laboratory and other diagnostic tests will
Subjective, objectives, laboratory and imaging is essential to support your con- be reviewed. This leads into the treatment of common thyroid disorders using
clusions. Use of the lien and how to correctly use it will be discussed. Also, the acupuncture and herbology and other therapies.
many payment sources available for your services will be outlined for your care.
Treating with Remote Acupuncture Points
D. Wells (2 ceu CAB; 1.7 pda NCCAOM)
Before learning how to use remote acupuncture points to treat common hip and
shoulder conditions, the participant will review the assessment of the hip and
shoulder, including the active range of motion, palpation skills, and orthopedic
tests associated with these regions. The use of remote acupuncture points to
treat common conditions associated with the hip and shoulder.
E x p o 2 0 11 Sp e a k e r s
Loni Anderson, L.Ac., an acupuncturist, has done a great Gary Jacob, DC, L.Ac. received his B.A. in Philosophy of
many things in her professional life. Loni worked as a paralegal in Science from SUNY Binghamton. He then attended the Los
the US and Japan, lectured at Tokyo University and had a lucrative Angeles College of Chiropractic and the California Acupuncture
coffee business abroad. As a commissioner for the Small Business College. He studied at the McKenzie Institute International in
and Health Commissions for the 47th State Assembly District, Loni Wellington, New Zealand, and was the first D.C. to receive their
has worked with Assembly Speaker Karen Bass on legislation for Diploma in Mechanical Diagnosis and Therapy (Dip.M.D.T.). He
small businesses. Loni obtained her masters in TCM from has co-authored four textbook chapters concerning the McKenzie
Emperors College and currently maintains her clinic in West Los approach. He holds a MPH in Community Health Education and
Angeles. Seeing the need for Acupuncturists to understand business basics, Promotion from UCLA and is a Certified Health Education
Loni began to consult and lecture on this subject. Practitioners interested in Specialist. He is an Elected Enrollee of the Delta Omega Honorary Public Health
Loni’s CEU offerings, consulting or complementary strategy session can contact Society. Gary has practiced in Southern California for more than 24 years, is
her at admin@LoniAnderson.net. undergraduate faculty at the Southern California University of Health Sciences
and postgraduate faculty at SCUHS, Texas College of Chiropractic, and
Mara Burnett, esq. was admitted to the California State Bar Canadian Memorial Chiropractic Colleges.
in 1991. She has practiced at many of the top law firms in the
city. She is a partner with the Mandell Law Firm where she is a Glenn Kazmierski, L.Ac. is the founding director of the
personal injury litigator. Asian Bodywork and Qigong program at Five Branches
University where he teaches orthopedic treatment with Japanese
shiastu and anma. He is a former clinical acupuncturist at Kaiser
Permanente spine care and musculoskeletal services. He has
been practicing Asian bodywork for 15 years and maintains a pri-
Dr. Garrett Casey, DC, L.Ac. has practiced as a chiro- vate practice offering Asian Physical Medicine in downtown
practor for over 36 years before adding, in 2007, the art of
Santa Cruz at the Maple Street Clinic.
acupuncture and oriental medicine to his clinical skills. He has
taught thousands of doctors through the chiropractic colleges Jason Luban, L.Ac. is a California-licensed acupuncturist
and state association seminars. As a consultant to the State and NCCAOM Diplomate. He has spent much of the past 15
Attorney General's Office-Department of Consumer Affairs and years seeking out and modeling practitioners who consistently
State Compensation Insurance fund, he provides an opinion get great results, and his key finding is that patient rapport mat-
about physician misconduct, practice violations, utilization review ters at least as much as medical technology or technique.
and standards of care. Dr. Casey has served as a QME and a Jason's passion is to share his findings with fellow practitioners
Commissioner of Examiners for the State of California and National Boards. to aid in their effectiveness with their own patients. He has been
in private practice in the Bay Area since 1997, was the Founder
Bambie Cheney, L.Ac. majored in recreational education of Trigram Software (makers of AcuBase), and has advanced training in commu-
with handicapped children while attending Brigham Young
nication, hypnosis, and neurolinguistics.
University. After raising her children, she returned to continued
her education in her passion, acupuncture and Asian medicine. Larry Mandell, esq. admitted to the bar in 1978, California
She received her Masters of Traditional Oriental Medicine from and U.S. District Court, Central District of California. Education:
Emperor's College and provides patient care at the California CSUN (B.A., cum laude); University of La Verne College of Law
Health Institute where each benefits from her acupuncture, her- (J.D.), Graduate of National Institute of Trail Advocacy. Member:
bology and exercise therapy skills. State Bar of Calif; Calif Trial Lawyers Association; Assoc of Trial
Lawyers of America; Consumer Attorneys of California. Arbitrator
Neil Gumenick, L.Ac. is one of the foremost practitioners and Mediator Los Angeles Superior Court. Practice Areas:
and teachers of Classical Five-Element Acupuncture. He has Personal Injury; Product and Premises Liability; Wrongful Death.
maintained a private practice in Santa Monica, CA for nearly 30
years and is Founder and Director of The Institute of Classical Dr. David Wells, DC, L.Ac. has been in practice since
Five-Element Acupuncture Inc., which offers graduate level train- 1979. He is licensed as both a chiropractor an acupuncturist. He
ing to physicians and licensed acupuncturists in this unique tradi- has degrees in psychology and nutrition. Dr. Wells also has post-
tion. With a background in acting and 36 years of training with the graduate training in radiology, Applied Kinesiology, McKenzie
Arica Institute, Neil brings a unique perspective and insight into the rehabilitation exercise, etc. Dr. Wells has served as President of
skills of Traditional Diagnosis and developing the practitioner/patient relationship. the California Acupuncture Association and the Council of
He holds three degrees and an advanced teaching credential from The College of Acupuncture and Oriental Medicine Associations. He helped to
Traditional Acupuncture (UK), awarded by the late Professor J.R. Worsley. pass laws favorable to consumers and acupuncture providers. He has present-
ed to the NIH and the FDA regarding acupuncture needles and herbal medi-
Gina Hamilton, DC graduated from the Southern California University of cines. Dr. Wells has presented to the AMA, many insurance companies, medical
Health Sciences (SCUHS) in December, 2010 with her Doctorate in Chiropractic. groups, hospitals, and health care conventions around the country.
She is currently a part-time faculty member at SCUHS in the Chiropractic
Procedures Department. She also works as a teaching assistant for 3 courses Dr. Michael Wells, DC is a licensed chiropractor who is
and a research assistant for 2 research studies. She is currently completing her currently studying acupuncture at Yo San. His real education
third year as a student of Acupuncture and Oriental Medicine at SCUHS. In April started much earlier, growing up in a household with two DCs
2010, she spent 2 weeks in the Acupuncture and Herbal Medicine departments and an LAc. He has also studied several martial arts with an eye
of Taoyuan Chang Gung Hospital in Taiwan observing integrative medicine in a toward using their principles for healing. He has participated in
hospital setting. experimental research on the biomechanics of throwing. His cur-
rent practice empowers patients through exercise and education.
He has lectured to acupuncturists and dentists on anatomy, bio-
Jiling Hu, L. Ac., a native of Hu Bei province in China, received her medical mechanics, exercise, orthopedics and physiology.
degree at Hubei University of Traditional Chinese Medicine (TCM) in Central
China. She completed her residency at Hubei University of Traditional Chinese
Medicine affiliated Hospital where she focused her training in Gynecology and
Internal Medicine. Soon after finishing her residency, Ms. Hu entered graduate
school at the prestigious Bejing University of TCM and the world-renowned Dong
Zhi Men Hospital. She received a master degree in endocrinology and immunolog- To R e g i s t e r f o r E x p o 2 0 1 1
ical disorders which integrated TCM and western medicine. After completing her Call 800 - 549 - 5993
graduate studies, she was soon promoted to attending TCM physician at the dis-
tinguished China Japan Friendship Hospital in Bejing. During her tenure there Ms.
Online w w w. T h e S u p p l y C e n t e r. c o m
Hu treated a large number of patients, taught medical students, and wrote a num-
ber of medical papers on diabetes, thyroid disorders, menopause, and arthritis.
Registration for Expo 2011 -- March 19 and 20
R E G I S T R AT I O N F E E S Expo Hours
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Purchase from Exhibitors Conference/Seminars/Lectures
$250 Two Day (receive $50) 8:00 AM to 5:30 PM
$175 One Day (receive $25)
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(Student rate limited to 50) No Registration Fee for Exhibitor Room
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towards the purchase of products from Expo Exhibitors. Valid only for the Expo
weekend only. Zero value after the Expo conclusion. May not be redeemed for cash Holiday Inn Woodland Hills
or store credit. Expo cancellation and requests for refunds must be submitted in
writing. Four (4) weeks or greater prior to Expo -- receive 50% refund. Less than 21101 Ventura Blvd
four (4) weeks prior to the seminars -- NO refund. Woodland Hills, CA 91364
Cross Street De Soto South of 101 Freeway
Low Conference Room Rates
Registration less than 7 days prior to the $89 / night
or
Expo date is an additional $50 fee. On site
$99 / night which includes breakfast
registration $100 additional fee.
Free Parking
8 1 8 - 8 8 3 - 6 11 0
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To Register for Expo 2011
Call 800 - 549 - 5993 or Online www.TheSupplyCenter.com
101 Freeway (Ventrua Freeway)
Topanga Canyon
De Soto
405 Freeway
Ventura Blvd
