Seoul Auction Co., Ltd. - Company Capsule

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					Seoul Auction Co., Ltd.

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Seoul Auction Co., Ltd.                                                   Financial Snapshot

                                                                          Operating Performance
Fast Facts
                                 98, Pyeongchang-Dong, Jongro-G, Seoul,   The company reported revenue of US$13.01 million
Headquarters Address
                                 110-846,South Korea                      during the fiscal year 2011 (2011). The company's
                                                                          revenue declined at a compounded rate of 25.47%
Telephone                         + 82 2 3950330
                                                                          during 2007–2011, with an annual decline of 24.11%
                                                                          over 2010. In 2011, the company recorded an
Fax                               + 82 2 3950338                          operating margin of -22.84%, as against -6.79% in
                                                                          2010.
Website                          www.seoulauction.com

Ticker Symbol, Stock Exchange    ISEE, Over The Counter                   Revenue and Margins

Number of Employees              55

Fiscal Year End                  December

Revenue (in US$ million)         13.01

Revenue (in KRW million)         15,090.57




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Seoul Auction Co., Ltd. - Company Capsule                                                                      Page 1
Seoul Auction Co., Ltd.

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TABLE OF CONTENTS

1     Business Analysis ................................................................................................................................... 5
    1.1       Company Overview ................................................................................................................................................5
    1.2       Major Products and Services .................................................................................................................................5
2     Analysis of Key Performance Indicators ............................................................................................... 6
    2.1       Five Year Snapshot: Overview of Financial and Operational Performance Indicators ..........................................6
    2.2       Key Financial Performance Indicators ...................................................................................................................9
      2.2.1       Revenue and Operating Profit ...........................................................................................................................9
      2.2.2       Asset, Liabilities and Capex .............................................................................................................................10
      2.2.3       Net Debt vs. Gearing Ratio ..............................................................................................................................11
      2.2.4       Operational Efficiency ......................................................................................................................................12
      2.2.5       Solvency ..........................................................................................................................................................13
    2.3       Key Competitors ...................................................................................................................................................14
3     Key Employees ...................................................................................................................................... 15
4     Locations and Subsidiaries .................................................................................................................. 16
    4.1       Head Office ..........................................................................................................................................................16
    4.2       Other Locati
				
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