Bohae Brewery Co., Ltd.: Consumer Packaged Goods Company Profile, SWOT & Financial Report by Canadean

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									Bohae Brewery Co., Ltd.

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Bohae Brewery Co., Ltd.                                                    Financial Snapshot

                                                                           Operating Performance
Fast Facts
                                 15, Daean-Dong, Mokpo-Si, Jeonranam-Do,   The company reported revenue of US$186.06 million
Headquarters Address
                                 530-280,South Korea                       during the fiscal year 2010 (2010). The company's
                                                                           revenue grew at a CAGR of 4.47% during 2006–
Telephone                         + 82 31 2708470
                                                                           2010, with an annual growth of 4.72% over 2009. In
                                                                           2010, the company recorded an operating margin of -
Fax                               + 82 31 263 9185                         37.79%, as against 11.62% in 2009.

Website                          N/A
                                                                           Revenue and Margins
Ticker Symbol, Stock Exchange    000080, Korea Stock Exchange

Number of Employees              516

Fiscal Year End                  December

Revenue (in US$ million)         186.06

Revenue (in KRW million)         215,807.79




SWOT Analysis                                                              Return on Equity

Strengths                        Weaknesses                                The company recorded a return on equity (ROE) of -
                                                                           70.35% for 2010, as compared to its peers, Jinro
Broad product portfolio          Poor financial performance                Distillers Co Ltd (Ticker: 018120), HITE JINRO Co
                                                                           Ltd. (Ticker: 000080) and Hite Holdings Co.,Ltd.
                                                                           (Ticker: 000140), which recorded ROEs of 13.68%,
Focus on quality                                                           7.80% and 1.12% respectively. The company
                                                                           reported an operating margin of -37.79% in 2010.
Global presence
                                                                           Return on Equity
Strategic branding

Strong focus on research and
development

Opportunities                    Threats
Increasing demand for herbal
                                 Intense competition
medicines

US Wine Market Outlook           Tightening regulations




                                                                           Liquidity Position

                                                                           The company reported a current ratio of 0.86 in 2010,
                                                                           as compared to its peers, Jinro Distillers Co Ltd, HITE
                                                                           JINRO Co Ltd. and Hite Holdings Co.,Ltd., which
                                                                           recorded current ratios of 7.50, 0.68 and 0.42
                                                                           respectively. As of December 2010, the company
                                                                           recorded cash and short-term investments of worth
                                                                           US$60.38 million, against US$8.74 million current
                                                                           debt. The company reported a debt to equity ratio of
                                                                           1.97 in 2010 as compared to its peers, Jinro Distillers
                                                                           Co Ltd, HITE JINRO Co Ltd. and Hite Holdings
                                                                           Co.,Ltd., which recorded debt to equity ratios of 0.05,
                                                                           0.69 and 3.68 respectively.




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Bohae Brewery Co., Ltd. - SWOT Profile                                                                             Page 1
Bohae Brewery Co., Ltd.

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TABLE OF CONTENTS

1     Business Analysis ................................................................................................................................... 5
    1.1       Company Overview ................................................................................................................................................5
    1.2       Business Description .............................................................................................
								
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