The Wendy’s Company: Foodservice Company Profile, SWOT Report

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					The Wendy’s Company

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The Wendy’s Company                                                         Key Employees
                                                                            Name                      Job Title
Fast Facts
                                       One Dave Thomas Boulevard, Dublin,   Clive Chajet              Director
Headquarters Address
                                       43017, United States of America
                                                                                                      President - Strategic
Telephone                              + 1 614 7643100                                                Development, Senior Vice
                                                                            Darrell van Ligten        President -
Fax                                    N/A                                                            Wendy‘s/Arby‘s
                                                                                                      International, Inc
Website                                N/A                                  David Schwab              Director

Ticker Symbol, Stock Exchange          WEN (NASDAQ)                         Edward Garden             Director

Number of Employees                    42,800                                                         Chief Executive Officer,
                                                                            Emil Brolick
                                                                                                      President, Director
Fiscal Year End                        December                                                       President - Arby‘s
                                                                            Hala Moddelmog
                                                                                                      Restaurant Group, Inc.
Revenue (in US$ million)               N/A                                  J. Randolph Lewis         Director

                                                                            Jack Wasserman            Director
                                                                                                      Senior Vice President,
                                                                            John Barker               Chief Communications
SWOT Analysis                                                                                         Officer
                                                                            Joseph Levato             Director
Strengths                              Weaknesses

Growing same-store sales               Decline in operating profit          Company Overview

Menu diversification                                                        The Wendy‘s Company (Wendy‘s) is a quick
                                                                            service restaurant group based in the US. It was
Strong operational network                                                  established as Wendy‘s/Arby‘s Group, Inc in
                                                                            2008 as a result of merger between Triarc
Opportunities                          Threats                              Companies, Inc., the franchisor of the Arby's
                                                                            restaurant system and Wendy‘s International,
Expansion in Japan                     Food Inflation in the US             Inc. In July 2011, the company sold its wholly
                                                                            owned subsidiary Arby‘s Restaurant Group, Inc.
                                                                            to ARG IH Corporation and renamed to The
Focus on core operations               Intense competition
                                                                            Wendy‘s Company. As of January 1, 2012, the
                                                                            company operates 6,594 restaurants in North
New restaurant concept                 Rising labor costs                   America and 26 other countries and territories.
                                                                            The restaurants principally offer hamburger,
Recovering US Restaurant Industry in
2012 & Beyond                                                               chicken, beef, pork, soft drinks, milk, Frosty
                                                                            branded desserts, salads, nuggets, French fries
                                                                            and various other products. The restaurants are
                                                                            open for business during 365 days a year and
                                                                            offer dine-in and carry-out services to the
                                                                            customers. The company is headquartered in
                                                                            Dublin, Ohio, the US.

                                                                            Key Competitors
                                                                            Burger King Corporation

                                                                            Chick-fil-A, Inc.

                                                                            Kentucky Fried Chicken Pty Limited

                                                                            McDonald's Corporation (Ticker: MCD)

                                                                            SUBWAY Restaurants




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The Wendy‘s Company - SWOT Profile                                                                                 Page 1
The Wendy’s Company

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TABLE OF CONTENTS

1     Business Analysis ................................................................................................................................... 4
    1.1      Company Overview ................................................................................................................................................4
    1.2      Business Description ..............................................................................................................................................4
    1.3      Major Products and Services ...................................................................................
				
DOCUMENT INFO
Description: Canadean's "The Wendy’s Company: Foodservice Company Profile, SWOT Report" contains in depth information and data about the company and its operations. The profile contains a company overview, business description, SWOT analysis, key facts, information on products and services, plus information on key news events affecting the company.
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