Search Engine Optimization Tips So many people are realizing how easy it is to make a website these days. The problem that a lot of people have is not making a website, but making sure that enough people visit the website on a daily basis. The key to attracting people to your website is search engine optimization. Search engine optimization helps utilize keywords, so that when people search for content websites with a lot of keywords in them, yours is number one on the list. You should add in a lot of keywords that are going to attract people when they search on search engines. So if your website is about furniture and people are searching for this online, then your website might come up, depending on how many times you use the word "furniture." Yet you have to make sure you add in words like "furniture" smoothly where it fits with the content on your site, so you are reaching your audience. You want to make sure that all of the content on your site is structured well, so that people reading it are pleased when they come to your site. You want to be different from everyone else, so make sure that the content that you add is unique as well. You want to make sure that your site is well structured for all eyes to see. With this in mind, make all of the text on your site readable to all visitors. When you have text that isn't readable, people can become discouraged by looking at your site and be drawn away from it. When you do have a lot of visitors on your site, you want to make their navigation throughout the site as clear of a process as you can. The way you can do this is by making all the menus easy to navigate. You do not want people to become frustrated with your site and give it a bad reputation. Don't just add in the keyword "furniture" 100 times if your website isn't about furniture at all. You want to get your site to the top of the SEO programs, but you want it to be done legitimately. Add in backlinks to your site so that people can get to the other pages on your site with ease. The easier you make your site to navigate, the more people are attracted to it. Avoid having links that aren't relevant to your site, because this makes your credibility go out of the window. When you manage and operate an online business, it is crucial to gain as many followers as possible. You want people to find your site and fall in love with it instantly. So utilize search engine optimization tools to help attract people to your site, but then make sure you follow through and entice people to stay. When your efforts pay off to the point where people are finding your site and staying all on their own, you make things easier for yourself, and that can help you focus on other endeavors down the line.