Alaa Arif, Linda Holz, Claudia
Rodriguez, Qiona Woffard
EDTC560- Applications of
Multimedia & Web Page Design
University of Phoenix-Online
By the end of this exercise you will:
• Know at least 4 facts about civil rights
leader Jesse Jackson
• Be able to define seven (7) words: boycott,
contender, assassinate, defy, odds,
• What do you know about civil rights?
• Can you think of people who have fought
for civil rights?
Contender: a candidate, opponent or
Boycott: to refuse to deal with something such
as organization, a company or a process.
Assassinate : to kill somebody especially a
political leader or other public figure.
Impressive: remarkable, exciting,
Odds: the chances or probabilities.
Defy: to challenge and dare.
Prejudice: to discriminate and to be biased.
Read the following Passage then
answer the questions
passage downloaded from
Jesse Jackson and Civil Rights
Jesse Jackson is a famous Civil Rights leader,
one of the greatest. He believes that African
Americans should get more political power.
He fought for that power by being the
second black American to run for President.
The first was Congresswomen Shirley
Chisholm. She ran in 1972, but was not a
factor in the election. Jesse Jackson was the
first African-American to be a contender in a
Fighting for Equality
Jesse Jackson was born in 1941 in Greenville, South
Carolina. He graduated from Sterling High School
and received a football scholarship to the University
of Illinois. Shortly after he went there he transferred
to North Carolina Agricultural and Technical College
in Greensboro and became active in sit-ins with
other students at the college. A sit-in is when a
group of black people would sit down in a white-only
restaurant or business, to protest being unable to
eat or shop there. It was very common in the south
at that time for Blacks to be kept out of many
businesses like restaurants run by Whites.
1965 was a very important year for Jesse Jackson. He
met Dr. Martin Luther King, Jr. at the famous Selma
March, an effort to register black voters. He was
made the leader of the Chicago branch of Operation
Breadbasket, which was established by Martin
Luther King, Jr. in 1962. Operation Breadbasket was
a civil rights group that tried to get more job
opportunities for Blacks. He was very successful in
leading that program, boycotting businesses that
discriminated against Blacks, and forcing
businesses to hire black workers. He was with Dr.
King in Memphis, Tennessee when Dr. King was
assassinated three years later.
In 1979, Jackson, like Dr. King before him, became
interested in civil rights struggles around the world.
He traveled to Israel, Lebanon, Egypt, and Syria. He
met Egyptian President Answar Sadat, Syrian
President Hafez al Assad, and Palestinian leader
Yassar Arafat. Although he didn’t accomplish much
in getting Arab-Israeli peace, his personal friendship
with Syrian leader Assad proved to be helpful later
in the Mid-East peace process.
Running for President
Jesse Jackson first ran for The Democratic Nomination
in 1984. Although he didn’t win he put up an
impressive total of 450 delegates, way more than
Shirley Chisholm in 1972. At The Democratic
National Convention, Jackson said, "This is not a
perfect party. We are not perfect people. Yet we are
called to a perfect mission: our mission to feed the
hungry; to clothe the naked; to house the homeless;
to teach the illiterate; to provide jobs for the jobless;
and to choose the human race over the nuclear
race." Jesse Jackson believes the government
should spend more money on people than on
weapons for war.
Jackson also ran for President in 1988. In this
election he ran even stronger than before.
He targeted all minority groups such as
blacks, women, and Hispanics along with
more white voters. This time he got 1200
delegates. Although it wasn’t enough to win,
it was extremely impressive. Many people
laughed at the idea of a successful black
"The nation isn’t ready!" they said. Jackson
showed them up! He responded,
"Excellence is doing your best against the
odds, as I run for President I run against the
odds… yet I defy the odds." Even though he
couldn’t win the race, it was almost like
Jackson ran just to prove to people that a
black person could still do well in a
Jesse Jackson is a great man. He knows how to work
under pressure. When other people show hatred he
simply says, "I am somebody!" Jesse Jackson will
not let prejudice or racism make him less than he
Critical Thinking Exercise
• Have you ever done anything you
• Do you know people who defy odds? What
do they do?
• Do you think Jackson would have made a
good president? Why?
Please click on “Quiz” in the navigation bar to check your
information regarding the passage your just read.
You could always check the correct answer at the end of this
– 1 true
– 2 true
– 3 true
– 4 false
– Defy: Challenge
– Odds: Likelihood
– Assassinate: Kill
– Impressive: Significant
– Prejudice: Discriminate
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