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2012 Latest Report on Pet || Dog Population and Dog Owner Trends 'Aarkstore.com'

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2012 Latest Report on Pet || Dog Population and Dog Owner Trends 'Aarkstore.com' Powered By Docstoc
					Aarkstore.com announces, a new market research report is available in its vast collection:


                   Dog Population and Dog Owner Trends
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The wag of a dog’s tail is the main engine for an extensive pet industry (everything from veterinarians
to pet couture) that not only remained robust through the Great Recession but promises to boom in
the future.

In the all-new report, Dog Population and Dog Owner Trends, Packaged Facts focuses on the
population of pet dogs, dog owner demographics, and dog owner psychographics in the U.S. market.
The report offers a present-day and historical analysis of dog owners, examining trends pertaining to
the segments’ financial, household, regional, ethnic, and generational composition, as well as trends
stemming from dog owner attitudes about advertising, the environment, health, and the internet.

Research Methodology

The research in this report is based on Packaged Facts’ ongoing coverage of the pet market, a
proprietary Packaged Facts online survey conducted in February-March 2012 (with a sample of 2000,
including 836 dog owners), and customized cross tabulations of Experian Simmons national consumer
survey data from 2006-2011. Additional information was gathered from various government,
business, and trade media.

Table of Contents :

Chapter 1: Executive Summary

Research Methodology
Dog Ownership Rates Projected to Approach 40% in 2012
Table 1-1: Projected Pet Dog Population, 2012 (percent and number of U.S. households)
Mixed News in Recent Trends
Dog Ownership Rate Continues to Climb
Overview of Pet Dog Population and Pet Care Characteristics
Table 1-2: Distribution of Dog Population by Age of Pet, 2012 (percent of U.S. dog owners)
Table 1-3: Size (Weight) Patterns for Pet Dog Population, 2012 (percent of U.S. dog owners)
Table 1-4: Indoor/Outdoor Patterns for Pet Dog Population, 2012 (percent of U.S. dog owners)
Dog Owners Are More Likely to Have Multiple Pets
Younger Adults and Dog Ownership
Boomers Are Still Redefining Industry Potential
Pet Pendulum Continues to Shift to Households Without Kids
Latinos Are Catching Up to Dog Ownership Norm
Dog Ownership Rate Is Increasing in Most Populous States
Especially for Dogs, Pet Owning Rises with Household Income
Pet Spending Has Stabilized
Table 1-5: Level of Dog Owner Agreement with Statement: “I Am Spending Less on Pet Products
These Days Because of the Economy,” 2012 (percent)
Topline Psychographics from Packaged Facts Pet Owner Survey
Table 1-6 Level of Dog Owner Agreement with Statement: “My Pet Has a Positive Impact on My
Physical Health,” 2012 (percent)
Dog Owners Are Above Average in Internet Activities
Chapter 2: Overview of Dog and Pet Ownership

Dog Ownership Rates Projected to Approach 40% in 2012
Table 2-1: Projected Pet , 2012 (percent and number of U.S. households)
Recent Pet Ownership Trends
Table 2-2: Household Penetration Rates for Selected Dog- or Cat-Owning Classifications: 2006 vs.
2011 (percent of U.S. households)
Table 2-3: Change in Pet Market Consumer Base: Number of Dog or Cat Owners, 2006 vs. 2011 (U.S.
dog- or cat-owning households)
Table 2-4: Household Penetration Rates for Selected Pet-Owning Classifications, 2007-2011 (percent
of and number of U.S. households in millions)
Overview of Pet and Pet Care Characteristics
Table 2-5: Distribution of by Age of Pet, 2012 (percent of U.S. dog owners)
Table 2-6: Size (Weight) Patterns for Pet , 2012 (percent of U.S. dog owners)
Table 2-7: Indoor/Outdoor Patterns for Pet , 2012 (percent of U.S. dog owners)
Table 2-8: Summary of Annual Veterinary Care for Pet Dogs, 2012 (percent of U.S. dog owners)
Trends in Multiple Pet Ownership
31% of Pet Households Keep Multiple Types
Figure 2-1: Ownership of Multiple Pets, 2011 (percent of pet-owning U.S. households)
Table 2-9: Multiple Pet Ownership in the United States, 2007 vs. 2011 (percent of pet-owning
households)
Dog-Owners as Multiple-Pet Owners
Table 2-10: Ownership of Multiple Pets of a Single Type, 2011 (percent and number of U.S.
households who keep pets of a given type)
Ownership of Multiple Dogs Is on the Rise
Table 2-11: Ownership of Multiple Pets of a Single Type, 2007 vs. 2011 (percent of U.S. households
who keep pets of a given type)

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Edition

http://www.aarkstore.com/search/viewresults.asp?search=Pet &PubId=&pagenum=1

For More details about above & other Reports plz contact :

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Aarkstore.com
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Description: The wag of a dog’s tail is the main engine for an extensive pet industry (everything from veterinarians to pet couture) that not only remained robust through the Great Recession but promises to boom in the future.