Web internet marketing, also known as internet advertising, on the net marketing, webvertising, or alternatively e-marketing, is actually called the particular internet marketing (usually promotion) of items and / or services over the Internet. iMarketing is actually employed because a particular abbreviated shape for Web Advertising.
Internet internet marketing is considered to be wide inside scope as it not just refers to be able to marketing found on the Internet, and involves advertising performed via email and additionally wireless news. Digital client information and also electronic customer relationship administration (ECRM) systems usually are also regularly grouped together under web internet marketing.[
Hospitality Internet Marketing Hospitality Internet Marketing – (877) 291‐4411 – www.LodgingInteractive.com Fresh Ideas. Brewed Daily. Since 2001, Lodging Interactive has employed its unique combination of research, strategy, design and stewardship for over 600 hotels in over 35 countries worldwide. Lodging Interactive is a leading Internet marketing company exclusively servicing the hospitality industry. Clients include independent hotels and branded properties. Whether you need a service to supplement your current Internet Complete Suite of Services: program or complete Internet sales and marketing solution, we Customized Website Design & Creative will deliver a proven service that is measured by clear definitive results. Our single objective is to deliver more prospects and Search Engine Marketing convert more direct sales at the maximum ROI. Website Optimization (SEO) Group 360 Online Group Marketing Email Marketing eProposal Sales RFP System Mobile Web Services Website Maintenance & Hosting Leading Edge Website Analytics Chatter Guard Online Reputation Monitoring HuBBub Social Media Platform Hospitality Internet Marketing – (877) 291‐4411 – www.LodgingInteractive.com Hospitality Industry Focus. Unlike other companies, we are exclusively focused on serving the needs of the hospitality industry. Hospitality Management Experience. Our management team has over 100 years of hospitality experience. Our founder was Corporate Vice President of eCommerce, Reservations & CRM for Prime Hospitality Corp., owner of over 300 hotels. Accountability & Measurable ROI Results. Everything we do is 100% measurable and we are accountable to our clients for producing a profitable ROI. Proven Results With Over 600 Hotel Clients. We have over 600 hotel clients worldwide consisting of top independent properties, major management companies and branded properties representing all the major brands. Competitive Pricing. Our pricing is amongst the most competitive in the industry. We leverage our investment in technology and infrastructure to provide our hotel clients with cost‐effective online solutions. One‐Stop Solution. We offer hotel clients a single source solution for all their online sales & marketing needs. Whether it be the design of a new hotel website or the deployment of a search engine marketing program, we offer a single point of contact and accountability. Our Longevity. Since 2001 we have helped our clients maximize the return on their website investments and enabled more bookings to flow direct versus third party merchant sites. Client Satisfaction – Nearly 100% Client Renewal Rate. As a direct result of producing real, bottom‐line results, we continue to grow at a record pace. We enjoy a nearly 100% renewal rate with all Nearly 100% Renewal our clients. A‐La‐Carte Solutions. As a direct result of producing, bottom‐line results for our clients, we continue to grow at a All our hotel clients enjoy the deployment of customized online marketing solutions tailor‐made for their exact needs. record pace. We enjoy a nearly 100% contract renewal rate with all our clients. Investment In Best‐Of‐Breed Technologies. We continue to invest in best‐of‐breed technologies to enable the highest level of profitability for our hotel clients. Hospitality Internet Marketing – (877) 291‐4411 – www.LodgingInteractive.com Designs that sell… and Reports that tell… Social Media Agency Services for Hospitality e siv In clu All dia l Me cia g So etin M ark Website Design Website Maintenance and Support Search Engine Optimization ChatterGuard SOCIAL MEDIA MONITORING TM Bub HuB Social Media Platform TM COMMINGLE Online Pro-Active Twitter Full Service Social Reputation Monitoring Social Media Marketing Marketing Program Media Marketing Over 35 Million Sites Monitored Social Media Blogging Platform Competitive Market Research Chatter Guard, HuBBub & Twitter, Plus Guest Reviews Emailed Weekly Customized Blog To Match Your Increase Twitter & Website Traffic Set Up Social Media Profiles-Key Sites Analyzed By Humans For Website Solicit Link Minded Followers Pro-Active Guest Review Responses Accuracy Vanity URL For Hotel Blog Management Of Multiple Twitter Ongoing Posts On Social Media Sites Online Reporting Dashboard RSS Feeds (Facebook profile, Accounts SEO Optimized Video & YouTube Service Attribute Benchmark twitter) Fully Managed Services Posting Scoring Facebook business page set up Monthly Review Conference Call Monthly Management Roll-Up Hotel Blogging Accounts Monthly Management Reporting Report Fully Managed Blog Postings Monthly Management Reporting Looking to outsource your entire social media marketing to professionals? Then our CoMMingle Full Service Social Media Marketing program for you. Our fully managed social media marketing service will ensure your hotel is properly positioned on the major social network sites where potential and past guests commingle to discuss your destination and your hotel. CoMMingle becomes an extension of your hotel's marketing department and will take a pro-active role in managing your online presence and communications to the social media networking communities. 2001 Route 46, Suite 310 Parsippany, NJ 07054 T: (877) 291-4411 www.LodgingInteractive.com Social Media Agency Services for Hospitality 10 Reasons to Choose Us 1 Hospitality Industry Focus Unlike other companies, we are exclusively focused on serving the needs of the hospitality industry. 2 Hospitality Management Experience Our management team has over 100 years of hospitality experience. Our founder was Corporate Vice President of eCommerce, Reservations & CRM for Prime Hospitality Corp., owner of over 300 hotels. Commingle Our Internet Marketing 3 Accountability & Measurable ROI Results Everything we do is 100% measurable and we are & Our Pro-Active Social Media accountable to our clients for producing a profitable ROI. Marketing For Maximum Results 4 Proven Results With Over 600 Hotel Clients We have over 600 hotel clients worldwide consisting of top independent properties, major management companies When you combine our social media and branded properties representing all the major brands. marketing with our proven website 5 Competitive Pricing Our pricing is amongst the most competitive in the design, search marketing and email industry. We leverage our investment in technology and marketing services you have an infrastructure to provide our hotel clients with cost-effective online solutions. Internet marketing partner that will deliver online business for you and 6 One-Stop Solution We offer hotel clients a single source solution for all their online sales & marketing needs. Whether it be the design build guest relationships that will last of a new hotel website or the deployment of a search long term. engine marketing program, we offer a single point of contact and accountability. Contact us for a free search analysis 7 Our Longevity Since 2001 we have helped our clients maximize the return and to learn more about our on their website investments and enabled more bookings CoMMingle Social Media services. to flow direct versus third party merchant sites. 8 Client Satisfaction – Nearly 100% Client Renewal Rate As a direct result of producing real, bottom-line results, we continue to grow at a record pace. We enjoy a nearly 100% renewal rate with all our clients. 9 A-La-Carte Solutions All our hotel clients enjoy the deployment of customized online marketing solutions tailor-made for their exact needs. 10 Investment In Best-Of-Breed Technologies We continue to invest in best-of-breed technologies to enable the highest level of profitability for our hotel clients. 2001 Route 46, Suite 310 Parsippany, NJ 07054 T: (877) 291-4411 www.LodgingInteractive.com Mobile Marketing Services Hotel Mobile Website Solutions Hotel Mobile Marketing Solutions Today there are more that 45 million smart phone In addition to reaching guests with an attractive and users in the United States and an even greater amount efficient mobile website, hoteliers must proactively target worldwide. To meet this growing demand of mobile communications to loyal and prospective guests. Lodging users we have expanded our services to include Interactive offers turn-key mobile marketing services that hospitality focused turn-key mobile website enable direct hotel to consumer communications via SMS development and marketing solutions. text messaging. In order to influence consumers today, hoteliers must SMS text marketing works because: reach them at all levels of the buying process and the • 92% of the US population own a cell phone (source buying process is increasingly mobile. In order to CITA) and 98% of texts are opened. effectively market your hotel to mobile users you must • Cheap in comparison to direct mail and traditional develop a website that is compatible with multiple advertising and much more memorable than email. mobile devices. Major mobile devices include the • People have a tendency to read virtually every text iPhone, Android, Google, Blackberry and Microsoft they get - unlike junk mail, spam or adverts which devices. can be ignored. Lodging Interactive can design, develop and host your • Very effective when used in conjunction with special hotel's mobile website presence. As a leading Internet offers and promotions. And they are viral: people marketing company exclusively servicing the forward mobile messages. hospitality market we understand how to apply online • SMS marketing encourages immediate response mobile technologies to maximizes our clients' return when 2-way SMS messaging is enabled. on investment. Lodging Interactive delivers the mobile website marketing solutions your hotel will need to build guest relations, compete and book more business. Contact us today to find out how we can develop and deliver an effective mobile presence and marketing solution for your hotel. 2001 Route 46, Suite 310 Parsippany, NJ 07054 T: (877) 291-4411 www.LodgingInteractive.com Brand Field-Marketing Services Let our experience and proven online marketing Our Brand Field-Marketing Services include: maximize your brand.com hotel visibility and Brand Scorecard review ? capture more online business. Our Brand Field- Comprehensive evaluation of Brand.com site ? Keyword ? research and recommendations Marketing Services have been designed to meet Creation ? of Meta Tags and submission to the the needs of hotel franchisees and to ensure Brand your brand.com pages are optimized to the Image maximization - adding photos as needed ? highest level. Professional copywriting as needed ? Creation ? of up to 4 marketing PDF's and All our brand.com Field-Marketing Services are submission to Brand brand compliant and we have worked with Creation ? of a 30 second Hotel Web Show video nearly every major hotel brand. We understand montage your online needs and are able to work within Ongoing, ? monthly search engine submission the brand requirements. Creation ? of stand alone Hotel Web Pages linked to the Brand website (10 pages per quarter) Utilization ? of our Link2Brand marketing system Monthly ? search engine ranking report of your hotel Brand page 2001 Route 46, Suite 310 Parsippany, NJ 07054 T: (877) 291-4411 www.LodgingInteractive.com Chatter Guard™ for the Restaurant Industry Lodging Interactive, an award winning Chatter Guard™ for Restaurants includes ongoing Interactive and Social Media Marketing Agency monitoring of major restaurant review sites as well servicing the hospitality industry and the as blogs, bulletin boards and social media sites. provider of Chatter Guard™, the hospitality Chatter Guard for Restaurants monitors the industry's leading social media monitoring following sites, as well as many others: service, is pleased to announce the launch of Open Table ? Chatter Guard Social Media Monitoring Services Urban Spoon ? for the restaurant industry. Chatter Guard for ZAGAT ? Restaurants provides ongoing monitoring and Dine.com ? service attribute scoring of user generated Dishola.com ? social media content and reviews. Fodor's ? "Since the introduction of Chatter Guard Social Frommers ? Media Monitoring services in 2005, we have Chatter Guard utilizes proprietary technologies and successfully become the market leader within scours the web to find restaurant related user the hospitality vertical and it's now time to generated content and reviews. It then processes expand Chatter Guard into the restaurant and filters all reviews via a human review process vertical," said Mr. DJ Vallauri, Lodging and provides service level attribute scoring only a Interactive Founder & President. "Chatter Guard human can provide. Attribute scoring consists of for Restaurants provides the same proprietary Food, Service, Atmosphere, Noise Level and Value. monitoring technologies combined with human review and attribute scoring services our hotel clients have come to depend upon when seeking to improve their operational efficiencies." 2001 Route 46, Suite 310 Parsippany, NJ 07054 T: (877) 291-4411 www.LodgingInteractive.com Guest Review System Easy To Use Web Based Nothing To Download You're In Control With the Guest Reviews System your website is enabled to collect direct guest reviews. Your website visitors stay on your website to read reviews. No more lost business to a competitor on third party review website. Stop Losing Your Website Visitors & Business To Other Sites Complete Service Attribute Scoring & Visual Roll Up You work hard to attract website visitors to your site and with the Whether your business is a hotel, spa or restaurant the Guest Guest Review System you can ensure they remain on your Review System provides business specific service attribute website to read your reviews. No more lost visitors to a third scoring relevant to your business. This is critical in providing you party website and no more lost business to a competitor. with review information you can use to improve your operation. Validate Your Guests Before Reviews Are Posted Connect Your Guest Reviews With Facebook Put a stop to fake negative reviews posted by competitors and Your guests can choose to share their reviews of your business validate all reviewers are authentic. The Guest Review System with their friends and followers on Facebook. This Guest Review empowers your business to validate reviews before they’re System capability will increase your business reach on Facebook posted on your website. and other social networks. Receive Real-Time Guest Review Alerts Setup Is Easy & Fast - No Programming Required Receive real-time email alerts advising you of pending guest Start your free trial now and be up and running in as little as 10 reviews for your business. No more delays in addressing guest minutes. With the Guest Review System there is no programming reviews by your management team. required. Simply copy and paste the code we provide and start collecting your own authenticated guest reviews for your business.. Guest Review System TM by Lodging Interactive 2001 Route 46, Suite 310 Parsippany, NJ 07054 T: (877) 291-4411 www.LodgingInteractive.com Google+ Business Pages For Hospitality Lodging Interactive offers hotels, spas and Here's why every hotel, spa or restaurant needs restaurants a turnkey service to create and to establish a dedicated Google+ Business Page, professionally manage Google+ Business and more importantly manage the content and Pages. Google+ Business Pages will become engagement on an ongoing basis: one of the most important areas of Internet Social ?networking continues to be the least marketing. expensive way for your business to market its brand and to engage your customers and Google+ Business Pages are socially build brand loyalty. enabled and allow members to organize Google ? now considers Google+ 1's ("likes") people into social groups referred to as as social signals within its Search Engine "Circles". Google+ Business Pages allow Results Pages (SERPs). As the Google+ businesses to engage with their own circles network continues to grow, the weight of potential guests and build larger circles applied to +1's will receive more through social networking and marketing. consideration, and the businesses with the most +1's will reinforce their search engine rankings. Let us show you how an integrated and fully managed Google+ Business Page can benefit your hotel, spa or restaurant. Just like any other social media site, the challenge is to leverage all the opportunities available and to engage consumers on an ongoing basis. 2001 Route 46, Suite 310 Parsippany, NJ 07054 T: (877) 291-4411 www.LodgingInteractive.com Hospitality Internet Marketing – (877) 291‐4411 – www.LodgingInteractive.com Create Your Website Market Your Website Domain Name Registration Search Engine Optimization Design & Development Pay Per Click Management Hosting & Support Press Release Optimizations Flash eBrochures HotelDirectBook.com Mobile Website Development Group 360 – Online Group Marketing Enhance Your Website Connect With Customers Hotel eCalendar Chatter Guard – Social Media Monitoring Google Hotel Mashup HuBBub – Social Media Platform Group RFPLink Leads eMail Marketing Online Comment Cards & Surveys eProposal Sales RFP System Hotel WebShow Link2Brand – Link Redirect Hotel Destination Blog Lodging Interactive 2001 Route 46, Suite 310 Parsippany, NJ 07054 Tel. 877.291.4411 www.LodgingInteractive.com
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