This report solves these problems by providing integrated survey-based data on consumer trends, consumer groups and market data which show exactly the size of consumer groups, how much of the Savory Snacks market they account for and which consumer trends drive their behavior.
Aarkstore.com announces, a new market research report is available in its vast collection: Consumer Trends in the Savory Snacks Market in the UK, 2011 http://www.aarkstore.com/reports/Consumer-Trends-in-the-Savory-Snacks- Market-in-the-UK-2011-197991.html Synopsis This report provides the results for the Savory Snacks market in the UK from Canadean’s unique, highly detailed and proprietary survey of consumers’ Consumer Packaged Goods (CPG) consumption habits, and forms part of an overall series covering all CPG product markets.Its coverage includes, but is not limited to, consumption behaviors, the extent to which consumer trends influence their consumption and the value of the market these trends influence, brand and private label choices as well as retailer choices. Summary Why was the report written? Marketers in the Savory Snacks market in the UK face a major challenge. Understanding market size and segmentation is valuable, but the key to effective targeting is to know just how valuable specific consumer groups are, and being able to quantify the impact of consumer trends.This report solves these problems by providing integrated survey-based data on consumer trends, consumer groups and market data which show exactly the size of consumer groups, how much of the Savory Snacks market they account for and which consumer trends drive their behavior. Scope Consumer survey data for the following specific categories: ethnic/traditional snacks, meat snacks, nuts & seeds, popcorn, potato chips, pretzels and processed snacks. Detailed consumer segmentation based on survey data covering over 26 consumer groups, 20 consumer trends and consumption frequency for each product category. Reasons To Buy Unique proprietary data that sizes and segments consumers, tracks their behavior and shows the impact of this on their markets Key Highlights In 2011 the total value of the Snacks Market (as determined by our category coverage) was worth over £3bn. With a couple of stand-out categories in terms of share attracting the attention some of the smaller categories also offer significant markets to target in their own right Table of Contents : 1 Introduction 1.1 What is this Report About? 1.2 Definitions 1.2.1 Consumer Trends 1.2.2 Consumer Groups and Legal Drinking Age Consumption (for Alcoholic Drinks coverage) 1.2.3 End Consumers 1.2.4 Volume Units and Aggregations 1.2.5 Exchange Rates 1.2.6 Population Profiles (for interpretation of tables and charts) 1.3 Methodology 1.3.1 Introduction 1.3.2 Large scale, international, program of online consumer surveys 1.3.3 Nationally Representative results (age, gender) 1.3.4 Parents answered on their children’s behalf 1.3.5 Legal Drinking Age exclusions for alcoholic drinks categories 1.3.6 Integrated with industry calling and secondary research 2 Consumer Segmentation, Group Value and Trend Influence 2.1 Cohort Groups and Savory Snacks Market Value 2.1.1 Age Groups 2.1.2 Gender Groups 2.1.3 Location Groups 2.1.4 Education Achieved Groups 2.1.5 Wealth Groups 2.1.6 Busy Lives Groups 2.2 Cohort Groups and Market Value by Category 2.2.1 Ethnic/traditional Snacks 2.2.2 Meat Snacks 2.2.3 Nuts & Seeds 2.2.4 Popcorn 2.2.5 Potato Chips 2.2.6 Pretzels 2.2.7 Processed Snacks 2.3 Behavioral Trends and Market Value 2.3.1 Ethnic/traditional Snacks 2.3.2 Meat Snacks 2.3.3 Nuts & Seeds 2.3.4 Popcorn 2.3.5 Potato Chips 2.3.6 Pretzels 2.3.7 Processed Snacks 3 Consumption Analysis For more related Reports Plz follow The link: Consumer Trends in the Oils & Fats Market in the UK, 2011 Consumer Trends in the Prepared Meals Market in the UK, 2011 Consumer Trends in the Seasonings, Dressings & Sauces Market in India, 2011 Consumer Trends in the Fish & Seafood Market in Italy, 2011 For More details Plz do contact : Aarkstore Enterprise Phone:08149852585 Email: email@example.com/ URL:www.aarkstore.com/
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