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					                               OBJECTIVES
•   To provide an online portal system for ordering Food, Groceries and Drinks.

•   To provide area wise distribution of these Hotels, Grocery Stores and Wine Shops.

•   To provide easy access for ordering food from any cuisine, groceries from any
    superstore or local store and liquor of any brand.

•   To provide a 24X7 contact no. where users can call and get the above 3 services as
    per their convenience.

•   To create a system by which the user would exactly know what they are ordering and
    an assurance of quality and time.

•   To provide easy multi lingual web support.

•   To create a system, where people can order any of the above 3 commodities as per
    their location, requirement, convenience, time and choice.
                                     MISSION
    At groood, Our Mission is:

•   To cover each and every hotel, grocery shop and wine shop to provide this online
    ordering service.

•   To boost up the sale of these commodities by saving them time on phone ordering,
    order taking, food explanation, address verification etc.

•   To target more and more users to order through our website and get special
    discounts, cuisines as per their likings, groceries as per their exact requirement and
    above all to save them time and give them a feeling of assurance and standards.

•   To introduce a 24X7 contact centre, where users can call and get the above 3
    services as per their convenience.

•   To have a web version available in different languages to support common man and
    understand his exact needs.
                                    KEYS TO SUCCESS
    The Keys to Success are:

•    groood is a concept to be launched for the first time ever in India.

•    One place where people can order food, drinks and groceries as per their location, needs and choice
     sitting at home/office.

•    One place where people can call and place their orders at our contact centres, after having a 2 way
     understanding of their exact needs.

•    First time ever it comes up with a concept where a local user knows where he/she can order their
     favourite cuisine, grocery and liquor in their own area.

•    groood comes up as an avenue of making profit for the users, parent company and service providers.

•    It gives a platform for hotels, grocery shops and wine shops to promote their business, advertise their
     offers and save their time on booking themselves.

•    It would be available in different languages i.e Hindi, Gujrati, Tamil etc

•    It would focus only on Mumbai, making the website user friendly, more precise in terms of data and ease
     of navigation.
                  COMPANY SUMMARY

‘Doortechs’ is a Company that was established in 2006 in London. The Company
 mainly deals with Hardware and software solutions for Home Users and Small
 Business clients. The Company has earned good name and recognition in the field of
 Networking and Hardware solutions in UK. The company now aims at entering the
 web market with this dynamic and unique concept of online ordering. The company
 has a team of representatives in UK and USA. Thus, achieving right client focus in
 London and Florida.

        The company is working to determine the trends in the industry, the needs of
the customer and how best to address the needs of the customer. The internet
market has been on of the computer industry’s fastest growing segments. Revenues
for the worldwide internet market has reached Rs 1180 Crores in 2005 - 06 to Rs
2300 Crores in 2006-07 and expected to grow by 54% in 2008.
                      SERVICE DESCRIPTION
    ‘groood.com’ is an online portal where users can do one of the followings,

•   Order food, groceries and liquor online
•   Order food, groceries and liquor on phone at our 24x7 contact centre.
•   Select their choice as per their location and area.
•   Select different cuisines and different stores as per their likings.
•   Browse the website in different languages like Gujrati, Hindi, Bengali etc
•   Speak to our agents in their mother tongue to have a better understanding of their
    needs.
•   View/know the ratings of the service provider and judge accordingly.
•   Get special discounts offered on the website/contact centre.
•   Get Maps and directions to the hotel, grocery shop and the wine shop.
•   Choose the options for payment and be assured for quality and service.
•   Review their orders and get confirmation before actually getting the order executed.
•   Become online members and get points on every shopping done.
•   Check with services available 24X7.
•   Enjoy the convenience of home delivery within the speculated time and have a
    system monitoring the whole process.
              COMPETITIVE COMPARISON

     This concept is the first time ever to be introduced in the Indian market. Looking
at the trends and increase in usage of internet in India, this comes as an avenue to
support the social community. Though, it would need serious R&D on Hotels,
Restaurants, Superstores and Wine shops it definitely would yield a good 3 way
revenue generation.

    We have a talented SET (senior executive team) team which has the ability to
storm the entire market. Thus, there is no competition in the market at the moment,
but we are aware of companies that could possibly try to copy the concept.
                              FULFILMENT

•   The key fulfilment and delivery will be provided by the principals of the business. The
    real core value is professional expertise, provided by a combination of experience,
    hard work, and education (in that order).

•   We will turn to qualified professionals for marketing and Brand awareness, which are
    areas that we can afford to sub-contract without risking the core values provided to
    the clients.
                           FUTURE SERVICES
•   In future, we would launch this service on mobile phones, where users can send sms
    on one common toll free no. and our call centre executives would call back to ask for
    the requirements.

•   We intend to cover other metropolitan cities in the coming future, after gaining good
    success in Mumbai.

•   We would like to include some more services along with food, groceries and liquor.
    Possibly, we think of including medical shops, to make avail of medicines 24X7.

•   Banner Advertisements and other web marketing services would not be entertained
    for now, but we would certainly give it a thought in future.

•   Online table booking, reviews by users and other such interactive services are in our
    plans for future.
                 MARKET ANALYSIS SUMMARY
Here I will briefly present some statistics about Internet users in India.

Number of Internet users in Asia is 5, 29,701,704. Though Asia has only 16% of
populations of the world, 37.6% of total internet users are Asian which is great. Of them
around 60 million are from India. India is 3rd in Asia (1st is China (220 million) and 2nd is
Japan (87.5 million)) and 4th in world ((1st is China (220 million), 2nd is USA (216 million)
and 3rd is Japan (87.5 million)) as per as internet users are concerned. India has 13% of
internet users in Asia and 7.36% that of the world. But the sorrowful fact is only 5.3% of
people in India use internet. The reason of this is most of the people in India don’t know
computer. 70% of people who know computer have used internet which is a healthy sign.
Now, we will see mainly which age group and which type people use internet in India. 19-
40 years age group is major section (85%) using internet in India. 85% of internet users in
India are male which not a very good sign is. Among working women, only 11% use
internet. The ratio is almost half (6%) in case of non-working women and even worst in
case of house-wives (2%). The scenario is much better in case of young men (33%). Also
15% older men, 14% school going kids and 21% college students use internet in India.
46% of net users are graduate, 26% are post-graduate. Among these, 2/3 rd of user use
internet 2-3 times a week. 62% uses internet from office as in most of the offices, it’s free.
Next, let us see from which cities most users come. Mumbai has the maximum
number of internet users (3.24 million) in India followed by Delhi (2.66 million). The
top ten cities where people use internets are Mumbai, Delhi, Bangalore, Kolkata,
Chennai, Pune, Hydrabad, Ahmedabad, Surat and Nagpur. The total numbers of
internet users of those 10 cities are 37% of the total numbers of internet users in
India.
Now take a look which types of sites majority of users browse. Most of the users use
net for emailing (95%) which is obvious. Next is job searching (73%) showing crisis
of getting job in India followed by chatting sites (62%), social networking sites (51%)
and quite interestingly mathematical sites (48%).

The top ten sites internet users browse in India are the following:
                   Yahoo                 Youtube

                   Google India          Blogger.com

                   Google                Windows Live

                   Orkut                 Rapid Share

                   Rediff                Wikipedia
                   MARKET ANALYSIS SUMMARY
So, briefly this is the situation of internet users in India. Though internet ownership has seen
growth of 32% compare to last year which is a delighting fact, there are some concerning
factors too. Those are
  1. Only 5.3% people use internet in India which is very low.
2. Most of the users are male (85%). The female percentage should increase.
3. Maximum number of users is from top 10 cities (37%). So, the internet usage in urban
areas is very less.
So, let us hoping for improvement in statistics on those factors next time.
(N.B: All statistics are up to 31st March, 2008)

The Internet in India (I-Cube) study jointly undertaken by the Internet And Mobile Association
of India (IAMAI) and IMRB International reveals that Mumbai with 3.24 million ever users
and 2.6 million active users, leads the pack of top 8 internet using metros in India. Delhi
follows close behind with 2.66 and 1.80 million of ever and active users respectively.
“In terms of access points, proportion of users accessing from home is the highest in
Hyderabad and lowest in Pune. The proportion of users accessing from offices is highest in
Mumbai and lowest in Hyderabad. Cyber cafes continue to be the most important access
point in Pune and Bangalore.”
The I-Cube study reveals some cool charts to explain the statistics in detail. Cheaper
unlimited broadband internet connections and discounted computer prices have led to a
dramatic increase in internet usage in India. And this is just the beginning of the internet
boom in the country…
                   MARKET ANALYSIS SUMMARY
      ‘groood.com’ is faced with the exciting opportunity of being the first-mover in the online market
       with this unique concept of ordering food, groceries and liquor. The consistent popularity of
       reviews, combined with the growing interest in the Internet, has been proven to be a winning
       concept in other markets and will produce the same results in India.

      Below is the detailed analysis of the online market cap in India

      Fiscal Year                            2004-05      2005-06        2006-07
      Total E-commerce Market               RS.570RS.     RS.1180        RS.2300

      (* all figures in Crores)

        Fiscal Year                                                        2004      2005     Growth
     -- turnover in online shopping between Dussehra and Diwali           RS. 53 Cr RS. 115Cr   120%
     --Number of e-commerce transactions between                          345000    810000     235%
        Dussehra and Diwali

      (* all figures in Crores)

 •    The current project growth of e-commerce market from 2004-05 to 2006-07 is at around 400 %
 •    The projected growth of e-commerce market for the next 2 years is at a modest 300 %
 •    Percentage of internet users who buy train tickets online: almost 30% [DNA Jul 06]
 •    Most common payment method for online shoppers: 38% credit card, 32% cash on delivery [DNA
      Jul 06]
 •    Credit/debit card users in India: approx 40 million [DNA Jul 06]

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                   MARKET SEGMENTATION
•   According to the survey conducted by an online www.internetworldstats.com




                                              Average Time Spent
                     Description                   per week




                     High School going kids   322 min




                     College-going students   433 min



                     Working women            535 min




                     Non-working women        334 min
                    MARKET SEGMENTATION
•   Among the study findings is that the Internet has now penetrated beyond the
    communication needs of the active user population and was no longer an avenue for
    exploring their curiosity.

•   The report estimated the number of High school-going kids at 1.6 million and college-
    going students at 3.4 million.

•   The Internet in India (I-Cube) 2006 report covered around 65,000 individuals from
    16,500 households surveyed in 26 cities, with additional coverage of 10,000
    businesses and 250 cybercafé owners, and is one the largest offline surveys of
    Internet users in India. The survey did not include rural areas.

•   IWS considers that the number of Internet users in India is now 40,000,000 to give
    credit to the new first time users since the survey field work was performed till
    November 27, 2006.
                  MARKET SEGMENTATION

YEAR          Users           Population             % Pen.           Usage Source


       1998       1,400,000          1,094,870,677            0.10%                       ITU


       1999       2,800,000          1,094,870,677            0.30%                       ITU


       2000       5,500,000          1,094,870,677            0.50%                       ITU


       2001       7,000,000          1,094,870,677            0.70%                       ITU


       2002      16,500,000          1,094,870,677            1.60%                       ITU


       2003      22,500,000          1,094,870,677            2.10%                       ITU



       2004      39,200,000          1,094,870,677            3.60%              C.I. Almanac



       2005      50,600,000          1,112,225,812            4.50%              C.I. Almanac


       2006      40,000,000          1,112,225,812            3.60%                   IAMAI


       2007      42,000,000          1,129,667,528            3.70%                     IWS



Www.groood.coM
                              MARKET NEEDS
•   Does anyone know where they can order food in their area as per their cuisines and
    likings?

•   Do you have an access to all the hotels, grocery shops and liquor shops at one place?

•   What does someone do, when it rains, or someone is ill or not in a mood to leave
    home?

•   Do you have a choice of having a look at all the hotels, their food ratings, discounts
    on groceries, quality of products, brands of liquors other than just having few leaflets,
    pamphlets and brochures received in newspapers and handouts?

•   Do you know somebody who is monitoring the whole process of giving you the right
    standards and quality when you order or buy directly?

•   Do you know where you can order food or liquor late night after 2am?

•   Does anybody give you direct discounts on phone orders?
                             MARKET NEEDS
•   Does a newcomer to Mumbai city know where he can order these services, when
    he/she is completely unknown to everything?

•   What would you do if there are some special guests coming without intimation?

•   Do you know any hotel, store and liquor shops that know you by your name and
    preferences?

•   Do you know any place or tool by which you can compare the rates offered, discounts,
    quality, delivery period, ratings and standards of these services offered?

          The answer to all the above questions is mostly ‘NO’. groood comes with this
    unique idea or facility, which serves you for all the above needs. Thus, creating a
    serious need in the market for local users and service providers.
                       WHY ORDER ONLINE?
•   Online ordering is easier, happier, complete visual experience for corporate &
    individual users-preferred to telephones (busy lines and lack of menu/pricing).

•   Reach new customers- GenX & tech-savy generation spend hours on the net-we help
    you catch them as they chill-out.

•   Allows anytime anywhere ordering, including advance orders.

•   Internet is the way people connect today and that is the way they like to connect to
    you to order their favorite food.

•   Takeouts is getting bigger business – in fact an estimated 30+% of sales nowadays is
    reportedly takeouts.
                           MARKET GROWTH

    New survey gives 37,000,000 Internet users as estimate for Internet usage in
    India.

•   Internet users in India reached 37 million in the month of September 2006. During the
    same period the number of active users rose to 25 million, according to recently
    released survey reports from the Internet and Mobile Association of India (IAMAI-
    IMRB).

•   The future estimated projection of Internet users is the following:
    Sept 2006: 37m users
    March 2007: 42m users
    March 2008: 54m users

•   The number of users accessing the Internet primarily for entertainment was around 9
    percent. The report further showed that online transactions (e-commerce) were
    steadily gathering steam. The Young Men, Older Men and Working Women
    segments were the ones using it the most. These segments, along with the Non
    Working Women segment, were also using applications like jobs and dating sites in
    significant numbers.



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                   MARKETING STRATEGY



•   The marketing strategy includes a mixture of Outdoor and online marketing along
    with a search engine friendly (SEO) Portal to create awareness and to do branding of
    a new player in the portal business an online marketing organisation who is
    specialists in marketing online will be branding the Portal.
                             MARKETING STRATEGY
     Outdoor Marketing Strategy:

•   Adverts at events, hotels, grocery stores, wine shops and public places.

•   All the orders to be delivered in carry bags of our company.

•   Posters, Banners, Brochures and discount coupons distribution.

•   Promotional counters at famous public places.

•   Hoardings and Banners at prime locations.

•   Road shows outside colleges, hotels, superstores and wine shops.

•   Brochures and leaflets distribution.

•   Printed adverts in magazines, newspapers and movie/event tickets.

•   Special discount coupons for online booking.

•   Demonstration counters, to interact with users and give live demo on the whole
    ordering process.

•   Promotions at local events and movie shows.
                      MARKETING STRATEGY

    Online Marketing Strategy:

•    Coverage at different cyber café’s in Mumbai, putting our website as their home page.

•    Monthly E-Newsletters.

•    Promotional offers and discounts sent as emails.

•    Making tie-ups with existing e-ticketing websites for website promotion.

•    Creating points system for every order made on the website.




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           DEVELOPMENT REQUIREMENTS

      •   Web Designing, Graphical layout and all the other artwork will be designed by in
          house designing team comprising of 2 designers.

      •   Web portal development and testing and maintenance will be also done by a
          team of web 2.0 developers.

      •   Content management will be maintained by a content management web
          application.

      •   The matter for the content will be handled by a team of content writers.

      •   Pay Seal (ICICI) is the online payment gateway which will be used to provide
          online transactions.




Www.groood.coM
                            SWOT ANALYSIS
•   The SWOT analysis provides us with an opportunity to examine the internal strengths
    and weaknesses that ‘groood’ must address. It also allows us to examine the
    opportunities presented to ‘groood’ as well as potential threats.

•   These strengths include: never falling demand for the online services, Strong
    relationships with suppliers, service providers and a clear vision of the market need.
    Strengths are valuable, but it is also important to realize the weaknesses ‘groood’
    must address. These weaknesses include: cost factor associated with keeping state-
    of-the art computer technologies and Dependability on our business partners for
    delivering exceptional costumer experience

•   ‘groood’s’ strengths will help it capitalize on emerging opportunities. These
    opportunities include, but are not limited to, a growing population or growing
    population of daily Internet users. Threats that ‘groood’ should be aware of include
    dependence on having strong relationships with service providers, credit
    arrangements, flexibility, and response to special product requirements and emerging
    local competitors.
                                  SWOT ANALYSIS
    Strengths:

•    Offering flexible online ordering system as per the locality, standards, choice, need, assurance
     and time delivery.

•    Strong merchandising and product presentation.

•    Huge Marketing campaign

•    Clear vision of the market

•    Huge growth opportunity with no Competition at this stage.

•    A proven concept which has worked wonders in other geographical markets

•    very well planned execution process with the use of latest technology (web 2.0, sms gateway,
     secure encrypted connection for online payment)

•    This need of this service segment will never go down and will keep sky-rocketing.




Www.groood.coM
                                   SWOT ANALYSIS
    Weaknesses:

•     Keeping up with the competitor’s with the same concept.

•     Keeping up with the technology of the Internet is an expensive undertaking

•     Challenges of the seasonality of the business.

•     Dependability on our business partners for delivering exceptional costumer experience

    Opportunities:

•     In this Indian market, we are trying to tap the service industry that is never going to die. Thus,
      once success is achieved and standards are maintained, it’s a self growing business.

•     Never dying demand for ordering food, groceries and liquor will keep fuelling the market forever.

•     Internet's potential for selling products to other markets

•     Internet access is becoming cheaper every day hence increasing the target audience, indirectly
      increasing the sales.




Www.groood.coM
                              SWOT ANALYSIS

    Threats:

•    Emerging local competitors. However, additional competitors could be on the horizon,
     and we need to be prepared for their entry into the market.

•    Requirement of having Strong relationships with suppliers that offer credit
     arrangements, flexibility, and response to special product requirements

•    Dependence on the growing Standard of living i.e. fall in standard of living will have
     direct proportion on the sales figures and revenue.

•    The success of the entire venture depends on the marketing strategy. i.e. Inadequate
     marketing can be the biggest threat to this venture.




Www.groood.coM
                         VALUE PROPOSITION
•   Classification of Hotels, Grocery stores & Liquor Shops as per the regions and local areas.

•   Interactive interface in 3 languages.

•   Classification as per 3 categories of food, groceries and drinks.

•   Desired search by name & area.

•   Classification as per liking of cuisine, superstore/local suppliers and liquor vendors.

•   Service description before actual submission of order.

•   Online reviews & ratings based on quality, service & response time.

•   Points/Discounts system for every online order done through groood.

•   Payment options as CC, DD & Cash on Delivery.

•   Free login & password to users to keep a record of their past orders.

•   Online promotion of offers, upcoming events & latest happenings for our service providers.

•   24x7 contact centre for reconfirmation and new orders on phone.

•   Monitoring of the whole process and assurance of quality service completion as per the
    defined standards.
                         COMPETITIVE EDGE

•   Clearly, our competitive edge is to deliver an exceptional online ordering experience
    to every customer and approach that our management team will bring to the target
    audience.


•   These efforts will generate good word of mouth among the targeted customer group.
    As the company grows, special efforts will be devoted to technology update, user
    friendly interface and customer service training of the new employees. 'The customer
    is always right' will be the core underlying concept of the customer philosophy of
    ‘groood’.
           HOW DO WE MAKE
              PROFIT?




                    Advertisements
Subscription Fees
                      on Groood




   Profit from        Yearly Menu
    Discount           Directory
        PROFIT FROM SUBSCRIPTION FEES?
Expected Sales Coverage:
                                                            Approx. No. of
                                          Subscription/     each                 Expected
                                          Year              Commodity.           Income
Sales              Restaurants                      5000              75000           375000000

                   Local Grocery Stores             3000              50000           150000000
                   Super Stores                     15000                 1500         22500000
                   Liquor Shops                     5000              30000           150000000
Net Sales                                                            156500           697500000



Sales Targets:
No. of Sales            Target for 1st    3         Target after            Target after
Executives.             Months/Advisor              3 Months/Advisor        6 Months/Advisor
                   55                          30                    45                        60
Get Special Discounts.....at your convenience....sit and relax.


                                                                          Sales Targets:
                                                                          No. of Sales                Target for 1st                      Target after             Target after
                                                                          Executives.                 3 Months/Advisor                    3 Months/Advisor         6 Months/Advisor
                                                                                                 20                                 30                      45                           60
                                                                  Sales & Revenue:



                                                                  Quaterly Sales - Target Wise:
                                                                                                                 Target 'Jan.-     Target 'April -     Target 'July -        Target '          Yearly
                                                                  Section                No. of Sales Exec.      March'            June'               Sept.'                Oct.-Dec.         Target
                                                                  Restaurants                               7                210               315                   420                 420        1365
                                                                  Local Stores                              5                150               225                   300                 300            975
                                                                  Super Stores                              5                150               225                   300                 300            975
                                                                  Liquor Shops                              3                90                135                   180                 180            585
                                                                  Total                                     20               600               900                  1200               1200         3900


                                                                                                  Yearly Expected Revenue:
                                                                                                                                                     Subscription/Ye
                                                                                                  Section                 Yearly Target              ar                    Yearly Revenue
                                                                                                  Restaurants                               1365                 5000              6825000
                                                                                                  Local Stores                               975                 3000              2925000
                                                                                                  Super Stores                               975                 15000            14625000
                                                                                                  Liquor Shops                               585                 5000              2925000

                                                                                                  Total                                     3900                                27300000


                                                                  Www.groood.coM
                  PROFIT FROM ADVERTISEMENTS
                          ON GROOOD?
 Banner Sizes and Formats
 There are a number of different size banners available to help communicate your company's message.

Banner Ad Size                1 Month               2 months               4 Months              6 Months          1 Year

   468 x 60                      $1,500                 $2,880                 $5,640                 $8,280       $15,300
   150 x 400                       $750                 $1,440                 $2,820                 $4,140        $7,650
   150 x 150                       $500                   $960                 $1,880                 $2,760        $5,100
   150 x 50                        $400                   $768                 $1,504                 $2,208        $4,080

 Bottom Banner                                                      Square Banner
 Graphic File format: GIF or JPEG File Format                       Graphic File format: GIF or JPEG File Format
 Size: 468x60                                                       Size: 150 x 150
 File Size Limit: 12K                                               File Size Limit: 9K


 Vertical/Skyscraper Banner                                         Badge Banner
 Graphic File format: GIF or JPEG File Format                       Graphic File format: GIF or JPEG File Format
 Size: 150 x 400                                                    Size: 150 x 50
 File Size Limit: 12K                                               File Size Limit: 6K
              PROFIT FROM DISCOUNT?
This structure of profit making will be used when the hotels, grocery stores
and liquor shops are not willing to pay the registration fees, and feel that
there is a risk.
  In this case, we shall ask them to work on commission basis, whenever
they receive any order from groood, they would have to offer 10% discount
on their selling MRP, from this 10% discount we shall give 5% discount to
the customer, and 5% remaining shall be our profit.

For An Example:
The total bill of a customer ordering online amounts to Rs.600/- as per the
MRP on the website, he/she would get 5 % discount flat on Rs.600/- , so the
total chargeable amount to the customer will be Rs.570/- (5% of Rs.600/-)
and there will be another Rs.30/- (5% of Rs.600/-) that will be credited in our
account.
PROFIT FROM YEARLY MENU DIRECTORY?

We will be making yearly directory according to alphabet and location, in
which we shall only have food menu’s of all the hotels in Mumbai. These
directories will be distributed for free in Hotels, Residential Buildings, Offices
etc. Whenever somebody wants to order for food, they can lookup in to the
directory and can find the menu, and can order through groood 24X7
Service.

Hotels that do not wish to participate in the subscription and discount
scheme, will be given a fixed rate for their menu to be inserted in this
directory. This directory will be revised every year, and shall have less fees
as compared to website subscription and advertisements.
                                                             OPERATING EXPENSES FOR 1 YEAR
Don’t disturb your party, just logon to groood....




                                                     Administrative
                                                     Expense                                      FY 2009-2010
                                                                                                                    (20 Employees X
                                                                      Payroll                             7200000   Rs.30,000 Avg Sal.)
                                                                      General Expenses                     182500   500/Day x 365 Days
                                                                      Stationery/Print Media               300000
                                                                      Rent                                 300000   25000/Month
                                                                      Web Hosting Charges                   60000
                                                                      Web Domain                            50000
                                                                      Furnishing/Setup                     100000
                                                                      Deposit for Office/Flat              200000
                                                                      Facility Maintenance Cost             20000
                                                                      Travelling Expenses/Phone
                                                                      Expenses                             200000
                                                                      SMS Gateway                          180000
                                                                      Technical Backup                     200000

                                                               (A)    Total                               8992500
Ease of selecting your Favorite cuisine and restaurant....


                                                              Operating Expenses:

                                                                           Marketing Expenses   Hoardings         500000
                                                                                                Auto Rickshaws    150000
                                                                                                Newspaper         500000
                                                                                                Roadshows         300000
                                                                                                Promotional
                                                                                                Counters          200000
                                                                                                Promoters         200000
                                                                                                Advertising
                                                                                                Agencies          200000
                                                                                                BEST Buses        100000
                                                                                                Online
                                                                                                Marketing         500000
                                                                                                Person with
                                                                                                Banner            150000
                                                                                    (B)         Total            2800000


                                                             Www.groood.coM
                                                    Concluding Figures                                                           Www.groood.coM
                                                    Total Yearly
So now you know exactly, what you’re ordering....

                                                    Revenue                     27300000   (Refer Slide 34)
                                                    Total Yearly                           (Administrative Expense + Marketing
                                                    Expense                     11792500   Expense) (A+B)
                                                    Total Yearly Profit         15507500

                                                                                  SUMMMARY:
                                                    1) We are expecting an Profit Income of Approx.1 Crore,55 Lacs, if the
                                                    ideal yearly targets are met.
                                                    2)The total expenses to be taken by company per year is 1 Crore,17
                                                    Lacs,92 Thousand and Five hundred Rupees.

                                                    3)Expected Revenue Generation per year is 2 Crore, 73 Lacs.
                                                    4)The calculations does not include the profit to be made from other
                                                    sources of making profit, this is just the profit made on subscriptions.
                                                    3)The targets will be revised after every Quarter.
                                                    4)Incentives and bonuses will be given to Advisors going beyond their
                                                    monthly targets.
                                                    5)The future services will fetch more revenue after the first successful
                                                    year.
                                                    6) As per the market response and our team effort, the marketing team
                                                    will double up every year in order to reach the individual targets of
                                                    each commodity.
 Groood.com Portal –
Technical Specification
                                                                     Groood.com


            User Login
                                                                                         Language           English
    Login
    Password

       New User
                                                                                  Search your grocery shop
                                                                                      And Food Shop




   groood.com Portal is online grocery ,Food and liquor shopping service, promoted and managed by groood Pvt Limited   .




Disclaimer | FAQ | Gurantee | How to Order | Privacy | Security | Shipping Informations | Terms
                               and Conditions |Home | Sitemap
                                                                    groood.com
                                                                   Tri Web Portal


            User Login
                                                                                         Language           English
    Login                                                                                                     Hindi
    Password                                                                                                  Guajarati
                                                                                                              Bengali
       New User


                                                                                  Search your grocery shop
                                                                                      And Food Shop




   groood.com Portal is online grocery ,Food and liquor shopping service, promoted and managed by groood Pvt Limited   .




Disclaimer | FAQ | Gurantee | How to Order | Privacy | Security | Shipping Informations | Terms
                               and Conditions |Home | Sitemap
                   groood.com


Proposed Technologies for groood.comPortal Development



          • Language:            PHP
          •Architecture-:                MVC
          •Framework:            Zend Framework/Smarty Engine
          •Database:             MySql 5.0.45
          •Presentation layer:   Html,Javascript,Ajax.


          Other Support Technologies :
          •GoogleApi: for mapping the location..
                 groood.com




Development Tools :

•IDE:               Adobe Dreamweaver CS3
•Database IDE:      MysqlEnterprise.


Web Services for Support :

•Payment Web service :       PayPal, visacard, MasterCard..
•Webservice :                     Amazon Data Service
                          groood.com


                         MVC2 Architecture
Its divided your application in three part.
1.Model
2.View
3. Controller
Model:: Model     components provide a "model" of the business logic or data behind a
program. For example, in an application that manages customer information, it may be
appropriate to have a "Customer" Model component that provides program access to
information about customers.

View::   View components are those pieces of an application that present information to
users and accept input. In applications, these correspond to Web pages.

Controller:: Controller components coordinate activities in the application. This may mean
taking data from the user and updating a database through a Model component, or it may
mean detecting an error condition with a back-end system and directing the user through
special error processing. Controller components accept data from the users, decide which
Model components need to be updated, and then decide which View component needs to be
called to display the results.
                      groood.com


          MVC Architecture Request Response Diagram




                         Controller
Browser




           Response
 (User)




                                           Model
                                                      Database
            Request




                           View
         groood.com




   Proposed Flow for placing


Order Food ,groceries and liquor
           By portal
               groood.com


Order Food ,groceries and liquor Flow chart
                  Browser


                  Product
                    List


               Choose Product




                    Add
      Update         to         Delete
                    Cart



                User Name
               User Password

                 Checkout


               Final Checkout

                  Payment
                   Mode
                  Delivery
                  Address

                   Submit
                       groood.com


Technological Specification FOR this module & where to use:



    1 ZendFramwork ,PHP,MySql 5.0,html,java Script, Ajax
    •   User Registration
    •   Product Add to Cart
    • Update Product (add more Product and update quantity)
    • Delete Product from Cart
    • Checkout
    • Final checkout
    • Address Filling
    • Submit order
    • User Authentication before Payment

    3.Payment Web Services Used For Payment
    •   Visa Card
    • MasterCard
    • PayPal
                     groood.com


      View Layer according to last slide plan
When user Order for Food, Groceries and Liquor but user are two type
1.Registred User
2.New User

Case 1.Registered User

•Registered User open the groood.com Web Portal
•Login
•User Choose in between Food ,Liquor and Groceries feature
•See the product List.
•Choose the Product.
• Product add to cart .
•Update product in the cart.
•Delete product from the cart.
•User see the total product quantity and price.
•User Input userid and password for authentication before reaching in payment mode.
•User Payment done by web payment services.
•After that user check out and goes for final check out.
•User input the delivery address.
•User click on submit button and user order submit Successfully.
                      groood.com


                               Contd…..



Case 2.New User

•New user open the groood.com Web Portal
•User Choose in between Food ,Liquor and Groceries feature
•See the product List.
•Choose the Product.
• Product add to cart .
•Update product in the cart.
•Delete product from the cart.
•User see the total product quantity and price.
•New user registration first after that he goes for next step otherwise his order fail.
•User Input userid and password for authentication before reaching in payment mode.
•User Payment done by web payment services.
•After that user check out and goes for final check out.
•User input the delivery address.
•User click on submit button and user order submit Successfully.
          groood.com




   Proposed Flow for placing

Order Food ,groceries and liquor
          on Phone
                       groood.com


Order Food ,groceries and liquor on Phone Flow chart

                           Phone


                       ContectCenter
                          (24*7)


                       Product Enquiry


                            Oder



                          Oder Fill

                          Delivery
                          Address


      Cash Payment                       Payment by
                          Payment
      after Delivery                       Mobile




                           Submit
                  groood.com


Technological Specification FOR this module & where to use:




    1..Zend Framwork ,PHP,MySql 5.0,html,java Script, Ajax
    • operator fill your order
    • Operator fill your delivery address
    • Payment mode
    • Submit order
                          groood.com


    View Layer according to last slide plan for Call Handling person

When user Order for Food, Groceries and Liquor on Phone

•Contact centre open 24*7.

• user call by phone in our contact centre for order food, groceries and liquor
•Operator receive call then telling him about available product and ask for order .
• User conform the order .
•Operator fill the order form.
• After that operator fill his delivery address.
• User payment done by two cases.

Case 1.
•Pay order bill by mobile phone.

Case 2.
•In the second case user pay order bill in case at the delivery time.

.Operator submit your order .
     groood.com




  Proposed Flow for

Select location and area
      groood.com


Select location and area flow chart




              Browser



                login




            Select location
              per Area



                Output
                   groood.com


Technological Specification FOR this module & where to use:




        1..Zend Framwork ,PHP,MySql 5.0,html,java Script, Ajax

        •   Select location and area as per their choice..

        •   Result get as per their choice..
                      groood.com


View Layer according to last slide plan for selected location


   User select location and area on own choice.

   •   User visit on groood.com web portal.

   •   User login .

   •   User select in drop down menu location and area according to own choice.

   •   User get the result as select .

   •   See all the information which user select location and area.
         groood.com




         Proposed Flow for


Selecting different cuisines and stores
            groood.com


Select different cuisines and stores flow chart

                       Browser



                         login




                Content rendor according
                     to his choice




                    Select different
                     cuisines and
                         store



                         Output
                    groood.com


Technological Specification FOR this module & where to use:




    1..Zend Framwork ,PHP,MySql 5.0,html,java Script, Ajax

    •   Data rendor according to his choice
    •   Select different cuisines and store as per their choice..
    •   Result get as per their choice..
                       groood.com


View Layer according to last slide plan for different cuisines and stores




    User select location and area on own choice.
    • User visit on Tri web portal.
    • User login .
    • Data rendor as their liking at the registration
        time choices fill by him.
    • User select in dropdown menu different cuisines and store to own choice.
    • User get the result as select .
    • See all the information selected stores.
         groood.com




         Proposed Flow for


Selecting different language flow chart
        groood.com


Select different language flow chart

             Browser



               login




      Web site Content rendor
             in English




           Select different
              language



      Web site content render in
         select language



               Output
                     groood.com


Technological Specification FOR this module & where to use:




1..Zend Framwork ,PHP,MySql 5.0,html,java Script, Ajax

•   Web site content rendor in English.

•   Select different language as per their choice..

•   Web site content Result get as per their choice..
                      groood.com


View Layer according to last slide plan for different languages


User select location and area on own choice.
• User visit on groood.com portal.
• Web site content shows in English language
•   here two case for user select language

1. Case 1:
• Before login user select language.

2. Case 2.
• After login select language.


•   Content rendor as per their select language in the dropdown menu.

•   See all the information in selected language.
      groood.com




         Proposed Flow


For Rating of the service provider
                     groood.com

Technological Specification FOR this module & where to
                          use:

                          Browser



                            login




                       Select the Rating
                    Of the service provider




                   Shows the Static graph of
                       Service provider




                            Output
                     groood.com


Technological Specification FOR this module & where to use:




1..Zend Framwork ,PHP,MySql 5.0,html,java Script, Ajax

    (same service provider data fill in our database)

•   User login.

•   Select rating of service provider tab..

•   Comparing result with same web service provider..
                           groood.com


View Layer according to last slide plan for Rating of the service provider

         Rating of the service provider

         •   User visit on Tri web portal.

         •   User login.

         •   Select rating tab.

         •   We shows our web service data compare with same service
              provider as our cost, discount, service, company policy and market
             analysis etc
        groood.com




       Proposed Flow for


Special discounts, Ads, Campaigns
     groood.com


Get Special discount flow chart

         Browser



           login                Phone
                            (contact center)




   Show discount campaign




           Output
                    groood.com


Technological Specification FOR this module & where to use




   1.PHP,html,java Script, Ajax,

       (campaign data fill in our database)

   •   User login

   •   All discount campaign display..
                          groood.com


View Layer according to last slide plan for Rating of the service provider

     Rating of the service provider

     • User visit the site.
      here two case to show data

     Case 1.
     a) Before login show the discount campaign.
     Case 2.
     A. After login show the discount campaign.

     •   We shows the discount on product form start date to last date.

     •   User get the discount detail by the phone through the operator.
   groood.com




   Proposed Flow

Map & Location finder
 groood.com


          Map flow chart

       Browser




       Show map
(directed the way to the
 hotel, food shop, wine
          shop




        Output
                         groood.com


     Technological Specification FOR this module & where to use


1.PHP,html,java Script, Ajax, googleApi

    ( point to the hotel and shop in map)



•   Map display the way of the shop

•   Map zoom in location and way

•   Map zoom out with location and way
                           groood.com


    View Layer according to last slide plan for Map & Location finders

Map shows your shops and hotel and their ways.

•   User visit the site.

•   User click on map and see the red point on our shop and hotel.

•   User see this by zoom in and zoom out

•   User have option for maximize and minimize

•   User find the right way to reaching current location of the shop etc.
          groood.com




            Proposed flow


payment option and quality and services
                     groood.com


Technological Specification FOR this module & where to use


1..Zend Framwork ,PHP,MySql 5.0,html,java Script, Ajax

    (Same service provider data fill in our database)

•   User login.

•   Select product and order..

•   Check condition for term and condition assured for quality and service..

•   Payment mode by select the service in dropdown menu.

•   Submit this payment.
                                  groood.com


View Layer according to last slide plan for payment option and quality and services



           payment option and quality and services.

           •   User visit the site.

           •   User login.

           •   User select the product and order .

           •   Check condition if user agree with product quality and service then ok
           •   Otherwise return to the main page.

           •   After that user select payment service

           •   User order submitted.
  groood.com




 Proposed Flow

Review the product
            groood.com

     Review the product flow chart


              Browser



               Login



               Order




No            Review           yes




       No
              Confirm    Yes
               order




              Submit




              Output
                     groood.com


Technological Specification FOR this module & where to use



   1..Zend Framwork ,PHP,MySql 5.0,html,java Script, Ajax

   •   User login.

   •   Select product and order..

   •   user fill the review of order.

   •   Check condition for term and condition assured for confirm order..


   •   Submit this payment.
                        groood.com


View Layer according to last slide plan for Review of the product


 Review for the product::

 •   User visit the site.

 •   User login.

 •   User select the product and order .

 •   Check condition if user agree with review of the order .

 •   After that user confirm the order.

 •   User order submitted.
 groood.com




Proposed Flow for

Point on shopping
         groood.com

     Point on shopping flow chart


            Browser



             Login



             Order



            Payment



No           Check        YES
              your
            payment
            amount




           Get point on
            shopping




             Output
                     groood.com


Technological Specification FOR this module & where to use


   Technology might be used::


   1..Zend Framwork ,PHP,MySql 5.0,html,java Script, Ajax


   •   User login.

   •   Select product and order..

   •   User payment of the order.

   •   Payment amount check for calculate point on this amount.

   •   Submit point with the order.
                     groood.com


View Layer according to last slide plan for Point on shopping



   A member shopping then he getting the point:::

   •   User visit the site.

   •   User login.

   •   User select the product and order .

   •    user pay for the order.

   •   Check condition on user payment amount on this order.. .

   •   Member get the point on every order and collected the point..
     groood.com




    Proposed flow for

Check for services (24X7)
     groood.com

Check for services flow chart


        Browser




          Login




         Search
     (open shop 24*7)




        Get result




         Output
                      groood.com


Technological Specification FOR this module & where to use




1..Zend Framwork ,PHP,MySql 5.0,html,java Script, Ajax


•   User login.

•   Search for 24*7 available service

•   get the result.
                         groood.com


View Layer according to last slide plan for Check of services(24X7)




       A user search for the 24*7 available services:::

       •   User visit the site.

       •   User login.

       •   User search available services 24*7 .

       •    User get the list of 24*7 open shops and hotel.
  groood.com




Proposed flow for

Track your Order
    groood.com

Track your Order flow chart


         Browser


        Track your
          order


           Login




         Order No



    Get current position



         Delivery
         schedule




          Output
                         groood.com


Technological Specification FOR this module & where to use




1..Zend Framwork ,PHP,MySql 5.0,html,java Script, Ajax
 (order delivery report every day fill by operator)

•   Track your order .

•   User Login.

•   Enter order no.

•   Get current position of order.

•   Delivery schedule.
                           groood.com


View Layer according to last slide plan for Track your order Description



    Track your order:::

    •   User visit the site.

    •   User click on the track order tags..

    •   After that user input userid and password.

    •   user enter own order no then get the current position of the delivery order.

    •   User get the delivery schedule ..
                           Thanking You,
     We would like to thank you on behalf of Doortechs and our team, for your time
and the opportunity given to us to present our Project. We will certainly do our very
best not to disappoint you.

     We hope that we have managed to clarify everything, please ask if we have left
any loose ends in our presentation. Hoping, to get a positive reply from you.

Regards,
Gaurav Pardeshi
Doortechs
Contact Details : 00919321267294

				
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