The purpose of this tool is to assist you with in documenting interactions that take place during a tradeshow. This tool can be used in conjunction with the Tradeshow ROI Calculator and the Lead Scoring Index Tool.
Tradeshow Lead Capturing Form Purpose This template can be used to record interactions with prospects at a Tradeshow. Company: Name: Title: Date/Time: Collateral Distributed: Technical Brief #1 Technical Brief #2 Flyer #1 Staple Business Card Here Whitepaper #1 Whitepaper #2 Assessment: Budget: Authority: Needs: Timelines: Discussion Results: Action Item #1: Action Item #2: Action Item #3: Next Steps: Next Steps:
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