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					                    Innovation and
                    diversification in a
                    changing landscape: a
                    provider perspective

East Midlands Strategic Market Development Event –
supporting personalisation through creating a more
diverse and responsive market.

2 November 2011

Sharon Blackburn
Policy and Communications Director
National Care Forum
Overview highlights


• Think Local, Act Personal
• Policy drivers
• National Market Development
  Forum
The context of change




“If we always do what we have always
  done then we will always get what
  we have got............”
The context of change



• Expectations

• Diversification

• Segmentation
Change/challenge


• New forms of leadership
• Achieving outcomes focus
• Relationship centred services
• Diversification and flexibility
• Re-thinking the ‘how’
Choice


• Quality – a habit not a message!
• Hearing from the ‘experts’
• Citizenship
• One size won’t fit all
Opportunities


• CLS/Belong
• OSJCT
• Somerset Care
• Housing 21
• Extra Care Charitable Trust
And finally …

This is about all of us.....

“ People will forget what you said, people
 will forget what you did, but people will
 never forget how you made them feel.”

                                Maya Angelou

				
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