Global Customer Relationship Management Software Market 2011-2014 by InfinitiResearch

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TechNavio’s analysts forecast the Global Customer Relationship Software market to grow at a CAGR of 13.4 percent over the period 2011–2014. One of the key factors contributing to this market growth is the increased adoption of CRM software in small and medium-sized businesses. The Global CRM Software market has also been witnessing the development of new CRM mobile applications for the growing mobile market. However, complexity involved in tools and workflows of CRM software could pose a challenge to the growth of this market.

TechNavio’s report, the Global Customer Relationship Management Software Market 2011–2014, has been prepared based on an in-depth analysis of the market with inputs from industry experts. The report covers the Americas, and the EMEA and APAC regions; it also covers the Global CRM Software market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

Key vendors dominating this market space include SAP AG, Oracle Corp., Salesforce.com, and Microsoft Corp.

Key questions answered in this report:
What will the market size be in 2014 and at what rate will it grow?
What key trends is this market subject to?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the opportunities and threats faced by each of these key vendors?
What are the strengths and weaknesses of each of these key vendors?

More Info
									            Global Customer Relationship Management
2011–2014               Software Market




                                    technavio insights
            Global Customer Relationship Management
2011–2014               Software Market




             CONTENTS


             01. Executive Summary ..............................................1

             02. Introduction ...........................................................2
             03. Market Coverage .................................................4

             04. Market Landscape ................................................5

             05. Vendor Landscape ...............................................8

             06. Buying Criteria .....................................................10
             07. Market Growth Drivers ........................................11

             08. Drivers and their Impact .....................................13

             09. Market Challenges .............................................14

             10. Market Trends ......................................................16

             11. Key Vendor Analysis ...........................................18
             11.1 SAP AG.................................................................................. 18

             11.2 Oracle Corp. ........................................................................ 20

             11.3 Salesforce.com Inc. ............................................................ 22

             11.4 Microsoft Corp. .................................................................... 24

             11.5 Amdocs Ltd. ......................................................................... 26

             12. Other Reports in this Series .................................28




2011–2014                   Global Customer Relationship Management Software Market
            Global Customer Relationship Management
2011–2014               Software Market




             EXHIBITS

              Exhibit 1: Global Customer Relationship Management
                        Software Market 2010–2014 (US$ billion) ...........................5

              Exhibit 2: Global Customer Relationship Management
                        Software            Market           by         Geographical
                        Segmentation 2010 ..............................................................6

              Exhibit 3: Global Customer Relationship Management
                        Software Market by Vendor Segmentation 2010.............8




2011–2014               Global Customer Relationship Management Software Market
Global Customer Relationship Management Software Market                                            1

      01. Executive Summary
                               2010: US$10.4 billion
       Market Size
                               2014: US$17.2 billion

       Growth Rate             13.4 percent CAGR

                               The Americas
       Key Geographies         EMEA
                               APAC

                               Retail Industry
       Key Customer            Automobile Industry
       Segments                Manufacturing Industry
                               Service Industry

                               Small and Medium-sized Businesses (SMBs) Obtain a Large Share
                                of the Customer Relationship Management (CRM) Market's
                                Attention
       Trends                  Vendors Provide CRM Software-as-a-service
                               CRM Companies Focus on Social Networks
                               Development of New CRM Mobile Applications For the Growing
                                Mobile Market

                               Increased Adoption of CRM Software in SMBs
                               Effect of Competition Resulting from Globalization
       Drivers
                               Increasing Importance of Customer-centricity and Customer
                                Experience Management

                               Complexity Involved in Tools and Workflows of CRM Software
                               Poor Usability of CRM Software
       Challenges              Fragmented Implementations of CRM System
                               Striking a Balance between Ease of Use in CRM Interface and
                                Acceptable Security Measures

                               Reduction in Costs of Sales and Distribution
       Key Customer Needs
                               Increasing Revenue through Customer Satisfaction and Loyalty

                               SAP AG
                               Oracle Corp.
       Key Vendors
                               Salesforce.com
                               Microsoft Corp.




2011–2014                                    Global Customer Relationship Management Software Market
Global Customer Relationship Management Software Market                                                       2

      02. Introduction
      Customer relationship management (CRM) is defined as processes and tools that help
      businesses to maintain customer
								
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