Direct Marketing Solutions AJinteractive TM A division of R Search Engine Marketing Our Approach Reach qualified prospects further along in the buying cycle Our search engine marketing is guided by 25+ years of direct According to the Georgia Institute of Technology, 85% of prospective marketing expertise with a focus on delivering ROI. Our experience, customers use the Internet to find information on products and coupled with our methodology and account management services – and search engine marketing helps them find it. capabilities, enable us to manage your search engine marketing campaigns with an attention to detail that is unmatched. And in a recent Jupiter Research report released in May 2004, the key finding was that approximately two-thirds of search marketing Our SEM campaign deliverables go beyond setting up and services are currently done in-house, but demand for agency monitoring your campaigns. We have relationships with a broad involvement is emerging. In fact, the size of marketers’ budgets, the range of search engines and related technologies. We leverage these number of service providers, and the sophistication of search relationships to help you maximize targeted site traffic from campaigns are all growing – and driving agency demand and user-initiated search queries. We also build out your keyword list and involvement in search marketing. develop copy to improve relevancy and conversions, as well as increase volume. More and more, it is the ancillary services surrounding bid management that are becoming valuable to marketers and will provide the strongest case for outsourcing SEM. Search Products We offer a complete portfolio of search marketing solutions: Key Benefits of SEM: Product Description Refined Targeting – Position your company directly in front of users who are specifically looking for the products and services you offer. Sponsored Keywords Paid listings across all major search Easy segmentation – Quickly address specific segments of engines and second-tier search traffic your market, allowing you to achieve the highest level of sources market penetration. High flexibility – Define, redefine, adjust, tweak, and add to Paid Inclusion Paid URL directory listings on a variety your search engine marketing campaign on a moment’s of specialized search engines notice. Optimal branding – Create a campaign that reinforces your Natural SEO Technology solutions to ensure your brand messaging in a number of highly effective ways. site is included in algorithmic listings Rapid ROI – Experience immediate reduction in costs over traditional media with the speed at which we implement your campaign. Sample MaxSearch Traffic Sources Google, Overture, Lycos, Business.com, FindWhat, Kanoodle, Enhance, Key Features of MaxSearch: Looksmart, Search 123, Overture Site Match XChange and more. With our unique, industry-leading approach, we work with advertisers and agencies to deliver the following: Receive Syndicated Placement On: Yahoo!, MSN, AOL, Ask Jeeves, InfoSpace, Netscape, AltaVista, Quality Traffic – Identifying and delivering prospects that Earthlink, etc. are further along in the buying cycle while minimizing less-targeted traffic. Traffic vs. Placement – Choosing keywords based on the ability to deliver potential conversions vs. the “need to be Learn More: there.” Customized Search Listings – Designing each search Search Engine Marketing is just one of the online marketing tools we listing (title and description) to match the specific intent provide. AJinteractive is dedicated to providing advertisers and and need of the user. publishers with world-class search, direct marketing and media Niche Keywords – Utilizing the keywords that competitors solutions. For more information on creating a successful online ignore because of low traffic levels; When aggregated, niche marketing campaign, email us at firstname.lastname@example.org keywords drive high volumes of traffic from the most qualified prospects.
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