Mrs. Smith Roads
February 6, 2009
Gramzinski, Harlan, Kolbus, Minchuk 2
Gramzinski, Harlan, Kolbus, Minchuk 3
How do microwaves work and where did they come from? It is questions like these that
drive the Development Firm of KMGH LLC. With the help of former factory employees and R&D
Lab staff, we want to turn this decommissioned factory into a top-notch museum and
educational facility. Through the generous help of Ready-Hot workers, we believe that this
museum will be highly successful. After the renovation and reopening of this facility, the
completed museum will greatly benefit its surrounding community of Pittsburg, Pennsylvania.
The Penelope S. Tubberman Microwave & Technology Museum will be designed to
teach visitors about the microwave manufacturing process and explore how technological
innovations, such as the microwave, brought about such a revolutionary idea. Through looking
at the newly refurbished assembly lines, as well as studying the different parts and processes
that go into making a microwave, visitors will see what goes into the construction of the
microwave from conception to completion. The Research and Design (R&D) lab will provide not
only an explanation of the scientific process of the microwave, but showcase actual microwave
prototypes, testing apparatuses, and laboratory notebooks kept by the R&D staff. This will give
the public a feel for how the factory was run and allow them to see the technological
developments as well as the business process used to keep a factory such as this open. The
former Ready-Hot president’s office will be kept intact in order to provide the visitors with the
illusion of him having “just walked out for a moment.”
Opening up this facility is vital to society because it will help cultivate interest in
technology, engineering, and the scientific process for future generations. Younger generations
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will now be able to better understand the world and the technologies that their parents and
grandparents grew up using. The museum will address not only the scientific side, but also the
history behind the microwave and the factory that once flourished. In modern society, people
will better understand simple engineered products and the world around them by experiencing
this museum. Observing a simple every-day appliance, such as the microwave, will give visitor
insight into the production of a commonly used and easily overlooked technology. This museum
will help bring more community interest in the Pittsburg area by giving a sense of pride and
belonging for the accomplishments of the Ready-Hot Company workers.
This museum will help capture a small but important part of history for future
generations to look back and reflect upon. From teaching our youth about how microwaves are
built, we can jump start a process integral to education and attaining knowledge and
understanding. We can use this revolutionary museum to get both the young and the old
excited about what has been done, and what can still be done.
Floor Plan and Media Allotment
Foyer: The 45 square foot reception area consists of the reception desk as well as the entrances
to the gift shop and Micro-Chow Restaurant. It also opens into the main floor of the museum.
The foyer will not have any major media proponents in it other than what the receptionist
would use on a day-to-day basis (See Figure 1).
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Figure 1. The Foyer containing the reception desk and entrances to the gift shop and Micro-Chow Restaurant.
Micro-Chow Restaurant: The Micro-Chow Restaurant will be located on the right front side of
the museum. It will be a microwave-themed dining facility that will serve microwaveable food
items. Again, there will be few major media proponents in this area. This restaurant will be
completely stocked by a large food corporation and will be used as a facility for them to test
their latest microwaveable food products (See Figure 2).
Figure 2. The Micro-Chow Restaurant serves newest microwaveable food items.
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Museum Gift Shop: The Museum Gift shop will be located on the left front side of the museum.
It will sell microwave-themed items, including apparel, glassware, microwave-safe containers,
and state-of-the-art microwaves. The only media in the area will be small television sets that
continually run loops of the museum’s “How It’s Made: Microwave Ovens.”
Floor 1: The first floor of the museum, located behind the foyer, will contain men’s and
women’s restrooms, the restored conveyor belt, and a large “How It’s Made: Microwave
Ovens” media center. Also, there will be seating areas with information about the museum
itself, as well as the technology surrounding the microwave.
The Walkway: The Walkway is an open cat-walk type floor that will serve primarily as an
information transmitter. It will house many models and timelines, including the museum’s
history, the history of the microwave, and the impact of the former factory on the surrounding
society. This floor will also contain comfortable seating, and information pamphlets similar to
those found a floor below (See Figure 3).
Figure 3. The Walkway contains most of the technological information, including the interactive podiums.
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Floor 2 – Main floor: The second floor of the museum will include primarily four parts: the main
floor, the president’s office, the R&D Lab, and the private museum offices. The main floor will
contain more seating, and multiple televisions that will explore the future of microwaves, as
well as other interesting technological advancements.
Floor 2 – R&D Lab: The R&D Lab will be a “physical timeline” consisting of both original and
modern lab equipment, lab notebooks, and an interactive area where visitors can test out both
old and new microwaves. The R&D Lab will be run primarily by the R&D Lab Staff. This group of
people will be in character, thus they will be both acting and conveying essential information.
Floor 2 – President’s Office: The president’s office will be fully restored to its original condition,
including a private reception room. This room will house information specifically about the
management, etc. of the original factory. Also, this area can contain short biographies, etc. of
the original factory workers. This will allow the visitors to better relate to the history of the
museum (See Figure 4).
Figure 4. The president’s office will be fully restored in order to help convey historical aspects of the museum.
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Floor 2 – Private Museum Offices: This area will contain the function offices of the museum. It
will house the Museum Director’s office, Custodian’s office, Maintenance office, Gift Shop
office, Security office, and Publicity office. Also, it will house the conference room where the
Board of Directors can meet both individually and with the museum director.
To run this facility, we will need the following positions a museum director, receptionist,
custodian, curator, and board of directors, as well as tour guides, a maintenance staff, security
staff, R&D Lab staff, and Gift Shop staff. Each of these positions is critical to keeping the
museum running day to day.
The director of the museum will play a very vital role in its operation. He will set the
tone for the other employees, and have the greatest impact on the overall appearance and
atmosphere. His duties will not normally encompass dealing directly with visitors, but the
director will still need to be a visible presence and should always represent the quality and
standard of the facility. All executive decisions for the museum will fall to him, including all of
the finances of the museum. This is not just paying bills and employees, but deciding on how
the facility’s money should be spent. The museum director will have to work closely with the
board of directors to discuss both the current operation of the museum as well as going over
any proposed changes to the facility. He will also be responsible for keeping them up-to-date
on the fiscal status of the museum. Also, the responsibilities of the director will include dealing
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with the hiring of employees and ensuring the continued success of the museum by monitoring
The receptionist will be responsible for working with visitors directly. She will deal with
the museum’s calendar, making sure that everything is properly booked. She will help visitors
plan and organize parties and other gatherings. The receptionist will also be responsible for
answering general phone calls to the museum and answering questions. Although she may not
be solely responsible for the website, she should make sure that it is up-to-date and that the
information is correct. She will also be responsible for all electronic and paper mail that is
received by the museum. As receptionist, she should also be available to assist visitors should
something arise that the tour guides cannot resolve. However, she need not be as familiar with
the museum as the tour guides; her primary objective is to ensure that all visitors are satisfied
with their visit.
The custodian will be responsible for general maintenance of the facility by making sure
that everything is clean and running properly. He will have such duties as making sure that all
of the lights are running, noting if things are becoming worn out and in need of replacement,
cleaning the floors, cleaning the restrooms, dealing with trash and recycling, cleaning up any
messes, storing excess equipment, storing broken equipment for removal or repair, and other
basics included in care of the facility. He will not be required to deal with visitors on a regular
basis. Also, he will have maintenance crew under his control that will also perform all of the
afore mentioned tasks.
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Tour guides will be responsible for taking visitors through the museum in groups. They
will directly interact with the visitors, and will field all of their questions and address complaints
to the best of their ability. They will be trained on information regarding the museum and the
different exhibits, as well as basic information regarding microwaves and the mechanical and
scientific processes behind manufacturing them. They should know the majority of this
information without having to look it up, and be able to explain to visitors what they see. Also,
they should strive to add to the overall experience by providing facts and information not
necessarily presented by the museum displace, as well as by being a pleasant and enjoyable
Each employee is responsible for reporting to his or her superior. The following figure displays
the museum’s hierarchy (See Figure 5).
Tour Guides Receptionist Manger for
and Night Janitorial Staff
Figure 5. The museum hierarchy.
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The budget of this museum is an essential part of our museum business strategy, as it
outlines the fiscal resources that will be needed to start up and continue running the museum
facility. The initial startup funds as well as a hedge fund will come primarily from our
benefactor, Penelope S. Tubberman. The museum (a non-profit organization) will also be
supported by the revenue generated by the gift shop and the rent from the restaurant which will
be leased out to a third party. A key feature of the museum will be that the admission will be
completely free for visitors of all ages. This will allow it to draw in a much larger audience, as
people will be more willing to visit and spend time somewhere that does not cost them money. It
will also help encourage return visits, since visitors can continuously come back to see new
exhibits and not have to pay to see what they have already seen.
Renovating, restoring and equipping the old Ready-Hot microwave factory and its
grounds into The Penelope S. Tubberman Microwave & Technology Museum will be a one-time
expense estimated at $700,000. Approximately $500,000 will go towards the renovation and
restoration, while the other $200,000 will be put towards the exhibits.
The cost associated with running the museum annually is estimated at $865,000. This
covers the operational costs, salaries of all employees, utilities, building upkeep, and
advertisement. The operational costs cover stock and maintenance of the facility and it is
estimated to be about $50,000 annually. The employee salaries of the thirteen members on the
staff will cost approximately $300,000 annually. Utilities are scheduled to be billed at $100,000,
with maintenance coming in at $15,000. Advertising on the television, internet, newspapers, and
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other mediums is billed at $50,000 per year. All of the costs are presented in more detail within
the official budget table and annual pie chart (See Figure 6).
One-time Expenses Costs
Removal of Old and Unnecessary Factory Remains $50,000
Restoration of Leftover machinery and items of historical value $30,000
Renovation of offices $20,000
Modernization (painting, flooring, plumbing, etc.) $100,000
Construction (new half-level addition, gift shop, restaurant) $300,000
Working assembly line $50,000
Research and Design Lab $20,000
History Center $75,000
Gift Shop/Restaurant $75,000
Operational Costs $50,000
Upkeep and Cleaning $20,000
Director (1) $70,000
Receptionist (1) $40,000
Janitors (3) $60,000
Tour Guides (4) $80,000
Part-time Gift Shop (4) $50,000
Electric, Water, Gas, etc.
Building Upkeep $15,000
Yearly Maintenance i.e. landscaping
Advertisement and Retail $50,000
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Sub Total $865,000
Restaurant income $36,000
Gift Shop $72,000
Hedge Fund (Endowment) $1,000,000
Stock Maintainence Upkeep Director Salary
Receptionist Salary Janitors Salary Tour Guides Salary Gift Shop Salary
Figure 6. The Pie Chart illustrating the budget of the museum.
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The Penelope S. Tubberman Microwave & Technology Museum will be a top notch
facility dedicated to learning, technology, the history and manufacturing of microwaves, and
the impact of microwave technology on society. This initiative will attract and educate people
of all ages who will be able to understand the complete process behind creating a microwave.
With the help of monetary donations from the generous benefactor Ms. Penelope S.
Tubberman and the volunteer work from retired employees the museum will be revolutionary
and help bring a unique addition to the Pittsburg area. We are looking forward to the
reconstruction of the factory, the integration of our many new ideas, and making The Penelope
S. Tubberman Microwave & Technology Museum into a national historic landmark site.