Search Engine Optimisation – Build high quality
This article is about building high quality website backlinks to help promote your website. Before we
discuss theSEO advice, let me tell you about Neogain, a website services company in Hull, that amongst
many website services, provides search engine optimisation services. If you are short on time or don’t
have the SEO skill-set, then please hire Neogain to run your SEO campaign, and to improve your search
Improve your search engine ranking, hire Neogain to run your SEO campaign.
Search engine optimisation is not just about consistency and making sure you don’t get your website
banned! You need to constantly be raising your standards, to benefit long-term from a SEO campaign.
Tip 1 – Add variety into your SEO campaign.
If you are sitting half the day on social networks just ‘tweeting’ with others, writing Facebook comments,
then sharing your latest blog post twice a day, hoping those you are engaging with will help promote your
content, you are heading in the wrong direction. Sure it can help build backlinks, but generally only on a
small IP range, which means your SEO campaign will become stagnant.
If you are lucky that strategy will result in spikes in traffic, but probably not from a search engine, but the
social network users you know. A SEO campaign needs variety, but not an over-stretched weak SEO
campaign carried out ad-hoc.
So as well as using social networks, think video sharing, article submission, document creation and
distribution, plus press releases. Plus don’t just limit yourself to two or three social networks, build profiles
on others, and if short on time try and automate some of the backlink building on those services.
Tip 2 – Build relationships with other websites.
You read so much about mentors on the internet, which often is a so called mentor’s desire to establish
a fan base, with users who buy their products and help promote their content. Which if you are in the
same business as that person, surely this means you are handing over customers, and often weakening
your own website?
Perhaps a wiser course of action is to seek out people with websites that are not competitors, but have
synergy with your website. Then by building a relationship with them, you could discuss the possibilities to
help each other. This could result in guest articles on each others websites, helping to promote each
other on social networks and perhaps even jointly held webinars.
The benefits? Increased backlinks and visitor traffic. Especially seek out those websites with a larger
presence than yours, such as higher page rank, backlinks and stronger SEO. Then some of that SEO
potential could be passed onto your website.
Tip 3 – Plan your website SEO campaign.
However you build backlinks, make sure they are part of a planned SEO campaign. Push to build higher
quality of backlinks, rather than resorting to hiring firms to spam websites with links, which often are
quickly removed, else if they are not removed, probably are joining countless other spam website links,
which means the SEO benefits from those sites, is poor to nothing.
Hire Neogain to improve your search engine ranking.