Metro in China: Local Profile by Canadean

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									                                  Retail
                              Company Profile




Metro in China: Local Profile
Reference code: RT0157LP

Published: January 2012




                           www.canadean.com
TABLE OF CONTENTS


TABLE OF CONTENTS

1      Introduction ........................................................................................................................... 6
    1.1 What is this Report About? ............................................................................................................... 6
    1.2 Scope............................................................................................................................................... 6
2      Metro China – Company Profile ........................................................................................... 7
    2.1 Company Overview .......................................................................................................................... 7
    2.2 Business Description ........................................................................................................................ 7
        2.2.1     Store banners ............................................................................................................................................. 8
        2.2.2     Services offered ........................................................................................................................................ 11
    2.3 Events and History ..........................................................................................................................12
    2.4 Awards and Recognitions................................................................................................................14
        2.4.1     Awards: ..................................................................................................................................................... 14
3      METRO China – Key Information ....................................................................................... 15
    3.1 Financial Performance ....................................................................................................................15
    3.2 Operational Performance ................................................................................................................16
        3.2.1     Store count ............................................................................................................................................... 16
        3.2.2     Sales per store .......................................................................................................................................... 17
        3.2.3     Sales per square meters........................................................................................................................... 18
        3.2.4     Revenue per employee............................................................................................................................. 19
        3.2.5     Employees per thousand square meters .................................................................................................. 20
    3.3 Key Employees ...............................................................................................................................21
4      METRO China – Corporate Strategy .................................................................................. 22
    4.1 Expansion Strategies ......................................................................................................................22
    4.2 New Store Formats .........................................................................................................................22
    4.3 Procurement and Product Assortment Strategies
								
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