In Pursuit of Excellence: Learning from Elite Sport on by 917mMF

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									In Pursuit of Excellence: Learning
  from Elite Sport on Developing
        Talent Effectively
               Dr Bill Gerrard
Professor of Sport Management and Finance
     Leeds University Business School
Session plan
 1.   “Let’s Go”
 2.   Ideas session
 3.   Group discussions
 4.   Report back
 5.   “Where are we?”
                            Who am I?
• Professor of Sport Management and Finance, Leeds
  University Business School
• Research focus: performance and value management in the
  pro team sports industry
• Recent teaching portfolio:
   Corporate finance (MBA)
   Value and performance management (MBA)
   The football business (2nd Year U/g)
• Qualified football coach (UEFA B License)
• FA psychology for coaching (Level 3)
• Assistant coach, University of Leeds Men’s Football
You can’t be serious!



      What can we
    learn from elite
        sport on
   developing talent
      effectively?
          Ideas session: in
        pursuit of excellence
              Alternative
Re-creating   World Views    Holistic
 the Street                 Approach


       EXCELLENCE
 Winning                    Coaching
                 Goal
                Setting
         What’s your coaching/
          teaching paradigm?
  Transactional       Transformational
    Paradigm              Paradigm

Knowledge Transfer   Capability Building
   Detachment           Involvement

   Coach-Led          Player-Centred
 Command Style       Guided Discovery

 Instrumentalist         Expressive
    Efficiency           Excellence
               Performance:
            outcome or process?




Performance as outcome     Performance as process
 Short-term perspective     Long-term perspective
   Quick-fix solutions    Get the fundamentals right
 Summative assessment       Formative assessment
      Having mode                 Being mode
             Total football or
                  4-4-2?
 Tactical systems:       Total football:
top-down command     player empowerment
             Four corners model of
              talent development

 ABILITY
  SKILLS                       AWARENESS
                             CO-ORDINATION


                   ELITE
               PERFORMANCE


MOTIVATION
 ATTITUDE                     WELL-BEING
                              ATHLETICISM
          Mental skills training:
             concentration
 Close your eyes. Focus on your breathing.
Count each breath until you are distracted.
           How far can you get?

Mental skills training:
Motivation           Confidence
Self talk            Professional attitude
Goal setting         Imagery
Relaxation           Focus and concentration
                          Coaching
•   Individual-focused
•   Coach as teacher, mentor, motivator, facilitator …
•   Holistic approach to understanding the individual
•   Emphasis on positive and forward-looking
    approach – “who do you want to be”
The GROW model of
     coaching
                           The coaching
                             process
Preparation:                              Guided discovery:
• Session plan                            - Create problem
                                            situation
• Objectives
                                          - Give players
“Fail to prepare.                           freedom to
Prepare to fail”                            explore options
Typical structure:           Coaching formula:
   –   Warm up                  STOP-DEMO-REHEARSAL-LIVE
   –   Drills                “Tell me and I forget.
   –   Conditioned games
                             Show me and I remember.
   –   Free play
   –   Cool down
                             Involve me and I understand.”
     Effective coaching

          ASPIRE

INVOLVE             DEVOLVE

          INSPIRE
SMARTER targets

Specific
Measurable
Attainable
Relevant
Time-bound
Exciting
Recorded
Choose your goals carefully
 CONTROL THE                  OUTCOMES ARE
CONTROLLABLE                   UNCERTAIN

TASK-ORIENTED                 EGO-ORIENTED
  INTRINSIC                     EXTRINSIC
 MOTIVATION                    MOTIVATION



  PROCESS       PERFORMANCE    OUTCOME
   GOALS           GOALS        GOALS
Target specification


  COULD
  SHOULD
   MUST
             But be aware of the
             language of targets
“You MUST achieve this performance level”
  – Transactional
  – Extrinsic
  – Compliance


“You CAN achieve this performance level”
  – Transformational
  – Intrinsic
  – Collaboration
It’s not about winning and losing.
Don’t judge yourself or the team by
something you can’t control. What
matters is that you and the team
strive to give of your best and to
improve.
Dealing with failure
  Pro team sports has high failure rates
     •Average teams lose 50% of their games
     •Football managers get sacked every 2
     years on average
     •85% of full-time football trainees exit
     professional game within 5 years

  But few support mechanisms
  Excessive focus on winning even in
  youth development.
  But winning is not a controllable
                Re-creating the
              street environment
10,000 hours required            Structured coaching
 to develop expertise             can stifle creativity


  “The street taught us. Messi grew up like this.
  Messi taught himself instead of a coach saying
  ‘run from cone to cone with the ball, do this, do that’.”
  Johan Cruyff


The street – real-life,         Streetwise – shrewd;
uncertain challenges            practical; experienced
                 Group discussions
 Question 1: Is there a   Question 2: Should we
 role for the coaching    be concerned with all
approach in university    four corners of talent
degree programmes?            development?




  Question 3: Could       Question 4: How could
small-group teaching      we do more to ensure
 be structured as a        that graduates are
 coaching session?            streetwise?
        Wrap up
Group discussion – report back

Where has the journey taken us?

          Thank you

								
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