New Zealand Government Portal Strategy EXECUTIVE SUMMARY

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					New Zealand Government Portal Strategy


EXECUTIVE SUMMARY


   •   The government portal is a web site through which people will be able to find online
       and offline services and information provided by New Zealand government
       organisations, including regional and local government.

   •   This document summarises the strategic direction for the New Zealand government
       portal. This strategy, and the first implementation of the portal, takes into
       consideration feedback from government organisations, individuals, community
       groups and IT vendors.

   •   The portal will not provide information or services directly, other than explanations to
       guide people to agency web sites, and some news and information about government
       in New Zealand.

   •   The portal will not replace individual government organisation web sites, nor prevent
       people going directly to these sites if they wish.

   •   The E-government Unit of the State Services Commission will facilitate, coordinate
       and operate the portal

   •   The portal will evolve. At first it will provide access to information and services from
       core government organisations, as well as general information and services for some
       local authorities.

   •   The portal will provide information and services for individuals, businesses and
       communities.
Table of Contents

Executive summary................................................................................................................................ 1
Background ............................................................................................................................................. 3
E-government initiatives ....................................................................................................................... 4
Our view .................................................................................................................................................. 5
Our Users................................................................................................................................................. 7
Our Goal .................................................................................................................................................. 5
Objectives................................................................................................................................................. 5
The portal will......................................................................................................................................... 6
The portal itself will not ......................................................................................................................... 6
To succeed, the portal MUST................................................................................................................ 6
The portal MAY ...................................................................................................................................... 6
Equitable Access ..................................................................................................................................... 7
Te Reo Maori ........................................................................................................................................... 7
Governance and Operations ................................................................................................................. 8
The E-government Unit of the State Services Commission will ...................................................... 9
Security .................................................................................................................................................... 9
Technology .............................................................................................................................................. 9
Marketing/Communications................................................................................................................ 9
Brand ...................................................................................................................................................... 10
Searching/Metadata/Usability .......................................................................................................... 10
Checklist for agencies - what you need to do.................................................................................. 11
Risks and Barriers Analysis ................................................................................................................ 12
BACKGROUND


This document is a summary of the draft portal strategy published in 2001 (see
http://www.e-government.govt.nz/docs/nz-gov-portal-strategy-a/). Please refer to this for
additional detail. Phase 1 of the strategy was approved for implementation. Much of June
2002 portal delivery is consistent with the strategy, principles, goals and objectives in the
draft.

This strategy is also consistent with the e-government strategy (see http://www.e-
government.govt.nz/programme/strategy.asp).

The draft portal strategy incorporated ideas from interviews with government organisations,
advocacy groups, community organisations, IT companies and individuals. These interviews
were held between November 2000 and February 2001.

Discussions were also held with the E-government Unit’s counterparts in Tasmania, Victoria,
and New South Wales in Australia; and in the United Kingdom, Canada and the United
States.
E-GOVERNMENT INITIATIVES


Several e-government initiatives feed into the portal strategy:

   •   E-government strategy: the overarching vision for electronic government in New
       Zealand to allow the easy flow of information within and between government
       organisations, and between government and people, both those who use the Internet
       and those who don’t.

   •   Portal development and delivery: implementing the portal strategy.

   •   E-services: government organisations identifying the services they provide to people,
       both online and offline.

   •   Metadata collection and management: collecting and keeping up to date metadata
       describing government services and information so that the users of the portal can
       search a central electronic catalogue to find what they want.

   •   Interoperability Framework: an agreed, standardised system for decision-making about
       investment, development and management of IT resources for the public sector. This
       includes web standards to facilitate access to government web sites.

   •   Authentication: ensuring government services delivered over the Internet are going to
       the right person by electronically verifying that people are who they say they are, and
       that their privacy is protected at all times.
GOAL


  To achieve the government vision of using information and communications technologies to provide
  better government services and information in a way which is convenient and easy to use by all
  people.


VISION


  The New Zealand government portal is a web site through which people can quickly,
  easily and conveniently find information and services across the whole of government in
  New Zealand. It will provide an international example of a people-focused approach
  because of its emphasis on a positive user experience when dealing with government over
  the Internet.

OBJECTIVES

  •    Provide easier access to government information and services for people, communities
       and businesses who wish to use the Internet for this purpose
  •    Provide people with an overview of government, including regional and local
       government, through the one web site
  •    Provide navigation and content that is user focussed
  •    Present a friendlier face of government to people
  •    Become the preferred way for people to deal with government
THE PORTAL WILL

  •   Give individuals and businesses access to information and services provided by the
      web sites of individual government organisations, including guidance about how to
      find information and services that are not available via the Internet.
  •   Use everyday language to guide people to the information and/or services they are
      looking for
  •   Provide more than one way for people to browse through the portal to search for
      information and services held on individual government organisation web sites
  •   Meet best practice security standards
  •   Be expected to operate 24 hours a day, 7 days a week, 365 days of the year
  •   Be monitored for security, privacy, usability and usefulness
  •   Support the e-government mission that “By 2004 the Internet will be the dominant
      means of enabling ready access to government information, and processes”


THE PORTAL WILL NOT

  •   Deliver government and related information and services directly
  •   Solve social issues like the “digital divide” and low computer or language literacy
      levels
  •   Be responsible for the information, privacy and security of the web sites of individual
      government organisations
  •   Replace the web sites of individual government organisations
  •   Prevent direct access to these web sites
  •   Replace other means of contact such as call centres or counter services
  •   Provide government services around-the-clock – individual government organisations
      will decide when their services are available.


TO SUCCEED, THE PORTAL MUST


  •   Direct people to government information that is always current and accurate, which
      means government organisations must keep their web sites and metadata current and
      accurate.
  •   Be easy for people to use, giving people a choice of ways to find the information they
      want.

THE PORTAL MAY


  •   Eventually deliver information and services from key non-government organisations,
      such as the Plunket Society, Presbyterian Support Services, The Salvation Army, Age
      Concern, Royal New Zealand Foundation for the Blind, Crippled Children’s Society,
      Heart and the Kidney Foundations.
   •   Provide ways for people to provide details only once when engaging with government
       agencies on a regular basis over the Internet.


PORTAL USERS


Anyone wanting access to information and/or services available through the web sites of
individual New Zealand government organisations, including

   •   Individuals in New Zealand and around the world
   •   Businesses in New Zealand and around the world
   •   Intermediaries acting on behalf of individuals, businesses and community groups
   •   Government organisations
   •   Professional, volunteer and community groups


EQUITABLE ACCESS


   •   The portal will be designed so that anyone can use it quickly and easily to meet their
       needs. Government organisations will design their web sites so that they can be
       accessed easily by rural communities and disabled users.

   •   The portal will be designed in a way that recognises not everyone has equal access to
       the Internet or government in general

   •   The portal should be designed in a way that will not add to existing access issues

   •   Individual government organisation are responsible for making sure their web sites,
       which people find through the portal, meet the needs of New Zealanders that have
       difficulty using the Internet.

   •   The E-government Unit of the State Services Commission will advise government
       organisations about meeting the Government’s requirements for equitable website
       access (see Web Guidelines http://www.e-government.govt.nz/web-guidelines/).



TE REO MAORI

The portal will be designed to support bilingualism.
GOVERNANCE AND OPERATIONS


      •   The E-government Unit of the State Services Commission owns and is steward of
          the portal

      •   Significant elements of portal operations will be contracted from private sector
          organisations or carried out by other government organisations

      •   Individual government organisations are responsible for the ongoing
          maintenance of information and services

      •   Individual government organisations are responsible for dealing with enquiries
          received through the portal about their organisation or the information or
          services it provides

      •   All government organisations will continue to provide metadata and content.
          Agencies will prioritise the collection of metadata to meet public and business
          need.

      •   A Trust Charter between Government and users will be developed for the portal
THE E-GOVERNMENT UNIT OF THE STATE SERVICES COMMISSION WILL


  •   Provide guidance to government organisations to help them meet the requirements for
      New Zealand government web sites

  •   Assist government organisations to prepare for the portal and to gain maximum
      benefit from having their services and resources listed

  •   Work with government organisations to consider new technologies and/or processes
      that will make the portal more useful to people

  •   Be available to listen to issues or concerns that government organisations may have
      about the portal


SECURITY

  •   Individual government organisations are responsible for providing security for
      information on their web sites

  •   The portal may eventually support personalisation i.e. where the portal retains
      information supplied by individuals and uses this to make using the portal faster and
      easier. Personalisation will be scoped and analysed in more detail after June 2002.


TECHNOLOGY


  •   The portal will be built using open source and mainstream commercial technologies
      and standards

  •   The portal’s system architecture will follow industry standards, and cater for new
      delivery technologies (eg, WAP, Web TV) if and when the need for them is established
  •
  •   The portal is a thin portal, providing very little content directly. The portal is primarily
      a directory service, much like an online government “Yellow Pages”. The effectiveness
      of this directory depends on the quality and quantity of the metadata provided.

  •   Metadata describes government services and information so that they can be
      catalogued. The New Zealand Government Locator Service (NZGLS) Metadata
      Standard specifies how this catalogue is laid out so that it can be searched
      electronically.


MARKETING/COMMUNICATIONS

  o   A Communications/Marketing plan will be developed to raise people’s awareness of
      the portal
  o   Government organisations could also help raise awareness of the portal (eg, including
      the portal web address in their own advertising and marketing)


BRAND


  o   The portal will have a name/brand that is easy to recognise and remember
  o   The portal will become synonymous with trust and an authoritative source of
      information that can guide people in their lives

SEARCHING/METADATA/USABILITY

  o   The portal will provide full text and metadata searching
  o   The portal will provide ways to browse for information that will be rigorously tested
      with community groups and individuals to ensure the information architecture and
      categories are intuitive
  o   The portal will undergo extensive usability testing
CHECKLIST FOR AGENCIES - WHAT YOU NEED TO DO


  •   Make sure your web sites comply with the Web Guidelines (see http://www.e-
      government.govt.nz/web-guidelines/) to make them as widely accessible as possible.

  •   List your public facing services
  •
  •   List the resources used to deliver these services (information, forms etc…)

  •   Enter your metadata into the online collection tool provided by the E-government Unit
RISKS AND BARRIERS ANALYSIS


  •   Lack of expertise, skills and knowledge within some government agencies

  •   Keeping information up to date, which may require dedicated resources, if the portal
      duplicates existing processes

  •   Masses of information are duplicated, inaccuracies in information etc.

  •   For agencies there will be a balancing act between trying meet this objective and
      meeting their own organisational goals.

  o           The ability to use computers is not yet universal

  o   Parts of population will not have ready access to the portal (no PC, no
      handy shops, etc)

  o          Security is crucial, including issues such as privacy, security of information,
  disaster-
      proofing the system

				
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