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Online_Volunteer_Recruitment_Volunteer_Wiki_Christiana_Gunn_0506

VIEWS: 5 PAGES: 17

									THE ENCYCLOPEDIA OF VOLUNTEER
MANAGEMENT, VOLUNTEERING, AND
SHORT-TERM MISSIONS
Building Content and Mass Marketing
By: Christiana Gunn
FINDING CONTENT


   Search for different topics on Google – Volunteer
    Management, Personality Typing, etc.

   Peruse any websites you find for articles on
    volunteering

   Check to see if the article is copyrighted
FINDING CONTENT CONTINUED


   Go to Wikipedia.com

   Do a topic search using any keywords that
    pertain to volunteering or useful content for
    those involved in volunteering or volunteer
    management
FINDING CONTENT CONTINUED


   Go to Christianvolunteering.org

   Click on Articles under the Training menu

   Click on the link and then search the site for any
    other volunteering articles they may have
    pertaining to volunteering
POSTING YOUR CONTENT ON
URBANMINISTRY.ORG

   For the non-copyrighted material (like on
    Wikipedia) copy the content of the article or page

   Go to Urbanministry.org and login

   Click on Add Wiki Page under the Wiki menu
POSTING YOUR CONTENT ON
URBANMINISTRY.ORG CONTINUED

   Fill out the form – make sure to select the correct
    parent (subject heading) which will be under the
    Encyclopedia of Volunteer Management,
    Volunteering and Short-Term Missions near the
    bottom of the list

   Take out any unnecessary elements in the article
    – any web tags from Wikipedia, such as [edit]

   Click Submit*
POSTING YOUR CONTENT ON
URBANMINISTRY.ORG CONTINUED


   For copyrighted articles copy or write down the
    link

   Go to Urbanministry.org and add a wiki page
    again this time creating your own title for the
    page (ex: Volunteering Articles)

   Once again select the correct parent (subject
    heading)
POSTING YOUR CONTENT ON
URBANMINISTRY.ORG CONTINUED


   In the body paste or write out all the links you
    have collected related to your title subject

   Put a brief description of each article under the
    link

   Click Submit*

* Page will then be submitted to the moderation queue for approval but
   should appear on Urbanministry.org shortly upon review
MASS MARKETING

Finding Partner Sites

Making Partners Out of Organizations You Know

Sending to Church Email Lists

Sample Search Terms
FINDING PARTNER          SITES


   Search Google for potential sites using specific
    keywords like “urban ministries” (see search
    term list below)

   Contact any hub organizations or sites (sites with
    many organizations under them) you find

   Look for any links to hub organizations off of
    those sites
FINDING PARTNER          SITES CONTINUED


   Look for phrases repeated in the site that could
    be used in more keyword searches

   It is also suggested to make a spreadsheet listing
    the contact info for any hub organizations
MAKING PARTNERS OUT OF
ORGANIZATIONS YOU KNOW



   Call any contact person you know at the
    organization telling them about
    ChristianVolunteering.org or ask to be referred
    to the person who makes the decisions

   Be relational
MAKING PARTNERS OUT OF
ORGANIZATIONS YOU KNOW CONTINUED



   Point out ways that ChristianVolunteering.org is
    relevant, or coincides with their organization’s
    values or needs

   Share the different partnership options with
    them
SENDING TO CHURCH EMAIL LISTS


   Pick an email that is designed to recruit
    organizations and volunteers (see email list
    below)

   Personalize the body of the email specifically for
    that church
SENDING TO CHURCH EMAIL LISTS
CONTINUED



   When sending to your own church or a church of
    someone you know be sure to include the
    member’s name

   Highlight the opportunities most used by
    churches or most popular to volunteers
SAMPLE SEARCH             TERMS



   Finding Partner Sites

    Urban Ministry, Urban Ministries, Urban ministry
    organizations, Christian organizations, Christian
    organizations (insert city name), Christian development
    organizations, Christian inner city organizations, Christian
    community development, Christian youth
SAMPLE SEARCH             TERMS CONTINUED


   Recruiting Organizations to List Opportunities

    Urban ministries, urban ministries (insert city name),
    Christian organizations, Christian organizations (insert
    city name), Christian volunteers, churches, churches
    (insert city or region name), short-term missions, mission
    agencies, internships, service learning, community service,
    Christian campus groups

								
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