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Aarkstore-Consumer Trends in the Prepared Meals Market in the US, 2011 by aarks222

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Marketers in the Prepared Meals market in the US face a major challenge. Understanding market size and segmentation is valuable, but the keys to effective targeting is knowing just how valuable specific consumer groups are, and being able to quantify the impact of consumer trends

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									        Consumer Trends in the Prepared Meals
               Market in the US, 2011
http://www.aarkstore.com/reports/Consumer-Trends-in-the-Prepared-Meals-Market-in-the-US-
2011-190029.html

Synopsis

This report provides the results for the Prepared Meals market in the US from Canadean’s unique,
highly detailed and proprietary study of consumers’ Consumer Packaged Goods (CPG) consumption
habits, and forms part of an overall series covering all CPG product markets.

Summary

Marketers in the Prepared Meals market in the US face a major challenge. Understanding market
size and segmentation is valuable, but the keys to effective targeting is knowing just how valuable
specific consumer groups are, and being able to quantify the impact of consumer trends.

This report provides integrated data on consumer trends, consumer groups and market data which
show exactly the size of consumer groups, how much of the Prepared Meals market in the US they
account for and which consumer trends drive their behaviour, and as such allows the companies to
develop strong growth strategies.

Scope

• Consumers’ uptake of products and the influence of consumer trends are fundamental causes of
change in markets – and as such the companies need to know what these trends are and be able to
quantify their influence in the market.

Reasons To Buy

• The data in this report allows marketers to track consumer behaviour through to its actual value
impact on a product market.

Key Highlights

• Detailed category coverage is provided, covering Meal Kits market, Pizza market, and Ready Meals
market.

• Detailed consumer segmentation data covering over 30 consumer groups, 20 consumer trends and
consumption frequency for each product category covered.

Table of Contents :

1 Introduction

1.1 What is this Report About?

1.2 Definitions
1.2.1 Consumer Trends

1.2.2 Consumer Groups and Legal Drinking Age Consumption (for Alcoholic Drinks coverage)

1.2.3 End Consumers

1.2.4 Volume Units and Aggregations

List of Tables

Table 1: Volume Units for the Prepared Meals Market

Table 2: Foreign Exchange Rate - US$ Vs. US$, 2011

Table 3: Population Profiles

Table 4: United States Prepared Meals Value Share (%), by Age Groups, 2011

List of Figures

Figure 1: Consumer Panel Report Methodology

Figure 2: United States Prepared Meals Value Share (%), by Age Groups, 2011

Figure 3: United States Prepared Meals Value Share (%), by Gender, 2011

http://www.aarkstore.com/feeds/Canadean.xml

Related Reports:

Consumer Trends in the Soy Products Market in the US, 2011

Consumer Trends in the Confectionery Market in the US, 2011

Consumer Trends in the Hot Drinks Market in the UK, 2011

For Related reports Plz Follow the Link:

http://www.aarkstore.com/search/viewresults.asp?search=Prepared Meals Market
&PubId=&pagenum=1

From: Aarkstore Enterprise

Contact: Marketing Team(Jyoti)

Mob.No.918149852585/919272852585

Email: enquiry@aarkstore.com

URL: http://www.aarkstore.com/

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