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Feb 07 Source for web

VIEWS: 4 PAGES: 6

									                                                                                                                                                              Bakersfield College
                                                                                                                                                             Bakersfield College                                  Volume 8, Issue10–February 2007


PHITContinued from Page 1
   PHIT program participants must present their Bakersfield                        Once those steps are complete, students have access to                        the
College ID card in order to work out at the Fitness Center and                  the Fitness Center and the Free Weight room. New state-
the Free Weight Room. Members of the staff and faculty are                      of-the art fitness center and free weight equipment is
also welcomed to participate in the program by enrolling in                     available including treadmills, elliptical machines, spin cycles
PHED B6FCX.                                                                     and more. Students will be educated in proper procedures

   The health screening is quite basic. Dr. Michael Farber has                  and techniques in using the equipment, provided a choice

a routine screening and health questionnaire which each PHIT                    of individualized workouts, and assisted in establishing

participant must complete. Completion of the questionnaire                      goals. Workout sheets will be provided for the students to                          BAKERSFIELD COLLEGE COMMUNITY MAGAZINE
takes about ten minutes. After completing the questionnaire,                    keep track of individual data on repetitions and weights.


                                                                                                                                                          Bakersfield College Students Urged to Get PHIT
the Health Center nurse will conduct a basic screening,                         The instructors and personal trainer will supervise and be

including those common tests you receive every time you visit                   available for guidance. They will also monitor the progress of

the doctor – blood pressure, weight, etc. Any indications of                    each student.

issues that require further consultation will be referred to                       Students may use the Fitness Center and Free Weight                      While PHIT might look like some new slang word to most of you, it’s
see Dr. Farber. At this screening, students will also receive                   Room anytime within the hours of operation, posted online                 Bakersfield College’s newest way to make sure our students are healthy                           Bake
                                                                                                                                                                                                                                                                     rsfie
the health information that is helpful in understanding the                     at bakersfieldcollege.edu and at the Gil Bishop Sports Center.            and ready to pursue their education. Standing for Preventative Healthcare                                              ld Co
                                                                                                                                                                                                                                                                                       llege
health concerns of valley residents.                                               For more information, call the Bakersfield College Health              Information and Training, the basics of PHIT are simple:
                                                                                Center at 661-395-4336. Get PHIT, Bakersfield College!                      1.   Pay your Student Health Center Fee
                                                                                                                                                            2.   See a physician for a health screening
                                                                                                                                                                                                                                                                         BEGIN
                                                                                                                                                            3.   Receive important information on health issues and diseases                                                  NING S
                                                                                                                                                                                                                                                                                    PRING
Bakersfield College in the News
                                                                                                                                                                 plaguing the Central Valley
                                                                                                                                                                                                                                                                                          2007
                                                                                                                                                            4.   Participate in a mandatory orientation on the fitness center
                                                                                                                                                                 equipment and/or the free weight room.
   The following are media stories about Bakersfield College which have appeared since the last issue of The Source:                                        5.   See our personal trainer, Joe Seay NAME
                                                                                                                                                            6.   Start using the Gil Bishop Sports Center Fitness Center
                                                                                                                                                            7.   Get class credit by enrolling in PHED B6FCX (CRN 32097) and
“Not Yet Tech-Savvy? BC Class Here to Help” – December                          “Fees Lowered for College Students” – January 2, 2007,
                                                                                                                                                                                                                                                                 Preve
                                                                                                                                                                 paying the $20 unit fee (optional)                                                                   ntive H
8, 2006, The Bakersfield Californian, B2                                        KGET-TV 17 NBC (noon and 5 p.m. news)                                                                                                                                                        ealthc
                                                                                                                                                                                                                                                                                   are Info
                                                                                                                                                                                                                                                                                           rmatio
                                                                                                                                                            All students who pay the Health Center Fee are eligible for the                                                                      n &Tra
                                                                                                                                                                                                                                                                                                       ining
“Job Runs in the Blood” – December 17, 2006, The                                “Top Docs – Dr. Norman Levan, A Philosophy of
                                                                                                                                                          PHIT program, says Vice President of Student Services, Mildred
Bakersfield Californian, B1                                                     Humanity and Generosity” – Health, December 2006,
                                                                                                                                                          Lovato, who developed the program for Bakersfield College.
“Christmas Tree Recycling” – December 28, 2006, KGET-TV                         Bakersfield Magazine, Page 66 & 67
                                                                                                                                                          Initiated as a partnership between the Health Center, the Physical
17 NBC (morning and noon news)                                                  “Care Package” – Health, December 2006, Bakersfield                       Education Department and a grant from Sunkist, PHIT allows                                       YOU’L
“Congressman Donates Records to Bakersfield College”                            Magazine, Page 77 & 78                                                    Bakersfield College students access to the Fitness Center and Free                            ✓ Fitn L HAVE A
                                                                                                                                                                                                                                                                e
                                                                                                                                                                                                                                                        ✓ We ss Center
                                                                                                                                                                                                                                                                               CCES
– December 7, 2006, The Bakersfield Californian, B4                             “College Fees Drop” – January 10, 2007, KGET-TV 17 NBC                    Weight room during extended hours, new personal trainer and                                        ight R                   S TO:
                                                                                                                                                                                                                                                       ✓ Hea        oom
                                                                                                                                                          all equipment.                                                                                     lt
                                                                                                                                                                                                                                                       ✓ Cus h Screening
“Bakersfield College’s RegiFest Can Help Students                               (noon and 5 p.m. news)
                                                                                                                                                            “This is a great opportunity for our students, staff and                                        tomize          s
Enroll” – December 7, 2006, The Bakersfield Californian, B5                     “Lower Fees Means More Access” – January 6, 2007, KUZZ                                                                                                                              d Fitn
                                                                                                                                                                                                                                                                           ess Pr
                                                                                107.9 FM                                                                  faculty to take charge of their health and fitness,” added                                                              ogram
“Season of Light” – December 7, 2006, The Bakersfield                                                                                                                                                                                 w w w.
                                                                                                                                                          Lovato.                                                                              baker
Californian, E2                                                                                                                                                                                                                      CLICK             sfield
                                                                                                                                                            The PHIT program was developed to provide education,                             ON PH
                                                                                                                                                                                                                                                  IT FOR        colleg
“Bakersfield College Lowers Fees” – December 27, 2006,                                                                                                                                                                                                     MORE
                                                                                                                                                                                                                                                                           e.edu
                                                                                                                                                          health screening and fitness opportunities for Bakersfield                                              INFOR
KUZZ-FM 107.9                                                                                                                                                                                                                                                              MATIO
                                                                                                                                                          College students and to encourage preventative healthcare in our                                                            N
                                                                                                                                                          community. Students will receive a free health screening at the Student Health
                                                                                                                                                          Center, become knowledgeable in proper nutrition and diet, establish life-long
                                                                                                                                                          health goals and activities, become aware of many local health risks, and
                                                                                                                                                          participate in an individualized physical fitness program in the Fitness Center and
Digital Artist–Debby Moberg                                                                                                                               Free Weight Room.                                                                                                     Continued on page 12

12    The Source is published monthly by BC's Public Information Office • (661) 395-4251 • amchiang@bakersfieldcollege.edu • www.bakersfieldcollege.edu      The Source is published monthly by BC's Public Information Office • (661) 395-4251 • amchiang@bakersfieldcollege.edu • www.bakersfieldcollege.edu   1
                                                                                                                                                                                                                                                               Calendar of Events
Bakersfield College Renegade Basketball                                                                                                                       Bakersfield College                                                                                February – March 1
Maintains Top Program                                                                                                                                         Foundation Update                                                                                  Hladis, Fields & Nakagomi
                                                                                                                                                                                                                                                                 Jones Gallery
                                                                                                                 felt disrespected. They came out and                                                                  The Foundation Board                      Call 395-4616
                                                                                                                 showed that they should be #1.”                                                                  of Directors held its annual
                                                                                                                                                                                                                                                                 February 3
                                                                                                                    Immediately following was #2 team                                                             Planning Session the afternoon
BC Renegade Basketball Team




                                                                                                                 in the South, LA Valley, which the                                                               of December 14 in the Collins                  Men’s Basketball vs. Santa Monica
                                                                                                                 ‘Gades won on January 17.                                                                        Conference Center. Members of                  5:30 p.m.

                                                                                                                    “Playing on the road is tough, so                                                             the Board were then escorted                   Women’s Basketball vs. Santa Monica
                                                                                                                 we always like to come home, to our                                                              in carts by SGA staff to the                   7:30 p.m.
                                                                                                                 building and our fans,” said Hughes.                                                             Renegade Room where Chef                       Gil Bishop Sports Center

                                                                                                                    Playoffs begin in late February,
                                                                                                                                                                                                                  Coyle and Chef Davis’ culinary
                                                                                                                                                                                                                                                                 February 14
                                                                                                                                                                                                                  students did a fabulous job
                                                                                                                 with the Renegades hoping that                                                                                                                  Men’s Basketball vs. Canyons
                                                                                                                                                              preparing the food and creating a warm, holiday ambience. For entertainment
2006-2007




                                                                                                                 continued strong play and teamwork                                                                                                              5:30 p.m.
                                                                                                                                                              during the social hour Ron Kean’s choral group did an outstanding performance
                                                                                                                 will land them in the top spot.
                                                                                                                                                              of some holiday classics and some new, original pieces as well.                                    Women’s Basketball vs. Canyons
                                                                                                                    “This just isn’t a team of players,”                                                                                                         7:30 p.m.
                                                                                                                                                                During the after-dinner program the new officers of the Foundation Board
                                                                                                                 said Bakersfield College Athletics                                                                                                              Gil Bishop Sports Center
                                                                                                                                                              were presented, which include:
                                                                                                                 Director Jan Stuebbe. “This is a
                                                                                                                                                                Jerry Cook, President
                                                                                                                                                                                                                                                                 February 22-24, March 1-3
                                                                                                                 team of gentlemen. They are strong
                                                                                                                                                                David Gay, Vice-President                                                                        Cinderella Waltz
                                                                                      students and leaders among athletes at Bakersfield College.”
                                                                                                                                                                John Griffith, Treasurer                                                                         SAM-107
                                                                                          “All our kids have made strong contributions,” added
         It’s been a banner year for Coach Rich Hughes and the                                                                                                  Ken Vaughan, Audit Committee Chair                                                               Directed by Randal Messick
                                                                                      Hughes.
Bakersfield College men’s basketball team. After 22 games,                                                                                                                                                                                                       March 9
the team is 2 – 0 in conference and 21 – 1 in all play. It’s a                            The February schedule for Bakersfield College men’s                   Recognition was also given to the new directors joining the Board, including:
                                                                                                                                                                                                                                                                 Building Bridges Conference
great start for a team of players which have come together                            basketball include February 3 at home against Santa Monica,
                                                                                                                                                                Scott Blunck, VP of Land Development at Castle & Cooke                                           Four-Points Sheraton Hotel
against tough opponents.                                                              February 10 away against LA Valley, February 14 at home
                                                                                                                                                                Romeo Agbalog, the new Delano Foundation representative                                          This is a conference for English/ESL/Academic
                                                                                      against Canyons and February 17 away against Glendale.
       Right now, no other team has the record that Bakersfield                                                                                                 Ed Knudson, the new Bakersfield College VP of Student Learning                                   Development instructors at post-secondary
                                                                                      Playoffs begin shortly thereafter.
College does. With ten games left in the conference, should                                                                                                     Dr. Thomas Larwood, retired physician                                                            level. Publishers of writing/reading/grammar/
the ‘Gades continue their winning ways, Bakersfield College                               For tickets and information, call Coach Rich Hughes                   Terri Totzke, VP Chief Nursing Executive at Memorial Hospital                                    speaking & listening texts and materials will
just might host a couple of playoff games and come away                               at 661-395-4553.                                                          Walt Howald, Executive Director of the Foundation, presented special                             make presentations. Lunch will be provided.
                                                                                                                                                              recognition awards to Philip and Lisa Cerro on behalf of Dolores Cerro, and
with a championship.                                                            Johns Named Athlete of the Month                                                                                                                                                 Contact Brenda Freaney at bfreaney@
                                                                                                                                                              to Dr. Norman Levan. Dolores Cerro had bequeathed money from her estate                            bakersfieldcollege.edu
       Coach Hughes attributes the team’s success to just that                  Terrence Johns, a sophomore forward for the Bakersfield College               to benefit the Bakersfield College Library and provide scholarships. Dr. Levan
– being a team.                                                                 Men's Basketball team was named Community College League                      donated $5.7 million to the Bakersfield College Foundation for scholarships,
       “We had six sophomore players, which was key to getting                  of California Commission on Athletics (COA) Student Athlete of                a senior lifelong learning program and the creation of the Levan Center for
us started, but our freshmen now have 22 games under their                      the Month for December 2006. Johns averaged 16.4 points per                   Humanities and Medicine.
belts and are contributing,” he said. “We win as a team, and                    game for the Renegades during the month of December to help
                                                                                                                                                                The Board also heard from incoming Board president, Jerry Cook on his
a lot of nights we play 15 guys.”                                               the team to a 10-0 record. He was named as the MVP of the
                                                                                                                                                              goals and vision for the new year, from Chancellor Sandra Serrano, and from
       In early January, Bakersfield College fell to #2 in the                  Allan Hancock, College of Sequoias, and San Diego Mesa college
                                                                                                                                                              Bakersfield College President Dr. William Andrews.
state Western Athletics Conference standings behind                             tournaments. Bakersfield jumped from No. 9 to No. 1 in the
                                                                                state rankings with the perfect month, including an impressive                  The 2006 Bakersfield College Foundation Board of Directors holiday dinner
Ohlone, which confused the coach, who felt his team was
                                                                                win over previously unbeaten and top-ranked Riverside. Johns                  was a wonderful way to celebrate the end of a productive and prosperous year
outperforming other schools.
                                                                                is currently the state’s fifth-leading scorer at 21 points per game           for the Foundation and the Planning Session helped to plan the goals for
       “We answered that with a sound win on the road over                                                                                                    2007. The Bakersfield College Foundation wishes all a happy and prosperous
                                                                                and is shooting 53 percent from the field, including 42 percent
Santa Monica College,” Hughes explained. “I think the team                                                                                                    New Year.
                                                                                from three-point range.


2         The Source is published monthly by BC's Public Information Office • (661) 395-4251 • amchiang@bakersfieldcollege.edu • www.bakersfieldcollege.edu    The Source is published monthly by BC's Public Information Office • (661) 395-4251 • amchiang@bakersfieldcollege.edu • www.bakersfieldcollege.edu   11
                                                                                                                                                                                                                                  News & Notes

 Bakersfield College Gallery Introduces Showing                                                                                                                        Bakersfield College Student Wins
                                                                                                                                                                       Photography Show
                                                                                                                                                                                                                                                                            Durham Releases New Book Collaboration
                                                                                                                                                                                                                                                                            April Durham, adjunct faculty

 of Figures and Landscapes
                                                                                                                                                                                                                                                                                                                                                                COMMON OBJECTS                                  I started putting the patches behind my knees, a place my


                                                                                                                                                                                                                                      Joe Roseberry, a
                                                                                                                                                                                                                                                                                                                                                                                                                and breathe deeply. He said it smelled like strawberries an
                                                                                                                                                                                                                                                                                                                                                    texts by April Durham . photographs by Olive Martin
                                                                                                                                                                                                                                                                            at Bakersfield College, has
                                                                                                                                                                                                                                                                                                                                                                                                                so I scrubbed extra long and hard there. Then my husba

                                                                                                                                                                                                                                                                                                                                                                             book release party                 “Angel, I don’t like this soap. Use the Dr. Bronners, OK?”
                                                                                                                                                                                                                                                                                                                                                                                                                Dr. Bronner’s Magic Soap isn’t really magic. I thought the




                                                                                                                                                                                                                                                                                                                   Adjunct faculty April Durham's
                                                                                                                                                                                                                                                                                                                                                                           Friday . November 17 . 7 pm          bottle might protect us from the barbs at the edges, thing




                                                                                                                                                                                                                                                                                                                   newest work, "Common Objects".
                                                                                                                                                                                                                                      student of Kristopher
                                                                                                                                                                                                                                                                                                                                                                                                                mistrust, stiff panic in a crowd, huge fissures never stop

                                                                                                                                                                                                                                                                            launched her newest book                                                                                                            blades. But the austere anatomy of fear lay over us in t
                                                                                                                                                                                                                                                                                                                                                                                                                emitting the stench of rotting mushrooms. Dr. Bronner’s




                                                                                                                                                                                                                                      Stallworth, won
                                                                                                                                                                                                                                                                                                                                                                                                                       April Durham has been published in v
                                                                                                                                                                                                                                                                            collaboration, Common Objects.                                                                                                             journals in the US and Europe. She is a visual
                                                                                                                                                                                                                                                                                                                                                                                                                       has exhibited at Glass Box and Zoo Gallerie


                                                                                             The Wylie and May Louise Jones Gallery at Bakersfield                                                                                                                                                                                                                                                                     respectively, and a mix of venues in Los Angele
                                                                                                                                                                                                                                                                                                                                                                                                                       included in a collection called Armpit of the Mo


                                                                                                                                                                                                                                      second place in the




                                                                                                                                                                 Rosenberry's Winning Image
                                                                                                                                                                                                                                                                            Done as texts with collaborative
                                                                                                                                                                                                                                                                                                                                                                                                                       30 km/s, Barcelona. She has an MFA from Art
                                                                                                                                                                                                                                                                                                                                                                                                                       France on a grant from the city of Nantes. She
                                                                                                                                                                                                                                                                                                                                                                                                                       Beyond Baroque from 2003 to 2004 where she c


                                                                                          College is debuting a new show which takes art at the
                                                                                                                                                                                                                                                                                                                                                                                                                       group whose year-long exchange about belief resu
                                                                                                                                                                                                                                                                                                                                                                                                                       object, “on Fire.” She is finishing an epic poem


                                                                                                                                                                                                                                      student photography
                                                                                                                                                                                                                                                                                                                                                                                                                       the musical structure for a fugue is translated in

                                                                                                                                                                                                                                                                            photographs by Olive Martin,                                                                                                               work is an eclectic mix of media and ideas where
                                                                                                                                                                                                                                                                                                                                                                                                                       which meaning is built through accumulation of


                                                                                          northeast community college into the suggestion of
                                                                                                                                                                                                                                                                                                                                                                                                                       lives with her husband and various pets in the m



                                                                                                                                                                                                                                      show at the Society                   in Common Objects, the texts
                                                                                                                                                                                                                                                                                                                                                                                                                       Olive Martin is a visual artist working
                                                                                                                                                                                                                                                                                                                                                                                                                       explore detours in contemporary identity where


                                                                                          landscapes.
                                                                                                                                                                                                                                                                                                                                                                                                                       of self challenged by the necessity of the gro
                                                                                                                                                                                                                                                                                                                                                                                                                       borders is not just an academic exercise as h
                                                                                                                                                                                                                                                                                                                                                                                                                       straddling the fine line between their home and

                                                                                                                                                                                                                                      for Photographic                      form a collection of exquisite,
                                                                                                                                                                                                                                                                                                                                                                                                                       art history and visual art, graduating from the E
                                                                                                                                                                                                                                                                                                                                                                                                                       (2000). A six-month grant at the Chicago Art In
                                                                                                                                                                                                                                                                                                                                                                                                                       taste of “America.” She has exhibited widely in
                                                                                                                                                                                                                                                                                                                                                                                                                       “Manmuswak,” a collaboration with her partner,


                                                                                             This will be an opportunity to view works by Iva Hladis,
                                                                                                                                                                                                                                                                                                                                                                                                                       in her first solo show at Gallerie Maisonneuve
      Maria Fieldds




                                                                                                                                                                                                                                      Education West                        cinematic portraits, which gain
                                                                                                                                                                                                                                                                                                                                                                                                                       featured at various international film festivals, w
                                                                                                                                                                                                                                                                                                                                                                                                                       at the Angers film festival in France. She is curre
                                                                                                                                                                                                                                                                                                                                                                                                                       projects: one in Montreal and one in Aubervillie
                                                                                                                                                                                                                                                                                                                                                                                        Beyond Baroque                 series “Après le TAT,” of which the images in Co


                                                                                          Marla Fields and Yasunari Nakagomi.
                                                                                                                                                                                                                                                                                                                                                                                                                       the collection of the Artothèque Nantaise and w


                                                                                                                                                                                                                                      Conference at Orange
                                                                                                                                                                                                                                                                                                                                                                        681 Venice Bl.,Venice, CA 90291
                                                                                                                                                                                                                                                                            their profundity and truth
                                                                                                                                                                                                                                                                                                                                                                                                                       Flay, Paris (2003) and at the Musee des Beaux A
                                                                                                                                                                                                                                                                                                                                                                                                                       lives with Patrick and their daughter, Elle, in Nan
                                                                                                                                                                                                                                                                                                                                                                                  reading will begin at 8



                                                                                             Hladis is known for her mixture of leaves, bugs and                                                                                      Coast College.                        from real experiences and from
                                                                                          natural items which make up the “Origins Extinct” series,                                                                                   Joe submitted                         plunging the depth of memory. The photographs of Martin
                                                                                          some of which will be shown in the Jones Gallery. Her first                                                                                 a photograph                          are collaborative images that join with the texts to tell a
                                                                                          paintings were dark, frustrated and oppressed, reflecting                     for the student exhibition and won second place in the                                               strange story. Reenacting scenes presented by the Thematic
                                                                                          her association with “Charter 77”, an underground political                  undergraduate category. He was awarded a $500 gift                                                   Aperception Test (TAT), a Jungian psychological exam
                                                                                          group which championed human rights in her native, Russia-                   certificate from Calumet Photographic and may be featured                                            developed in the 1940s at the Harvard Psychological Clinic,
                                                                                          occupied Czechoslovakia. After fleeing to Rome, then                          in one of their upcoming catalogs.                                                                   the images evoke the sketchy memories of madness.
                                                                                          seeking asylum in the United States, Hladis’ works changed                   Menzies Article Published in Journal                                                                 Bakersfield College Alum Receives Honors
                      Yasunari Nakagomi




                                                                                          tenor dramatically, becoming more abstract and employing
                                                                                                                                                                       John Menzies, associate professor in the Physical Sciences                                           PEN Oakland announced the winners of the 16th Annual PEN
                                                                                          an advanced symbolism. After a resurgence of the communist
                                                                                                                                                                       Department at Bakersfield College, will be published in the                                          Oakland-Josephine Miles Literary Awards honoring excellence
                                                                                          revolution, Hladis returned to the old dissident themes she
                                                                                                                                                                       March 2007 issue of GIScience & Remote Sensing, formerly                                             in multi-cultural literature in December, and among the
                                                                                          thought she’d left long behind. This theme earned Hladis
                                                                                                                                                                       known as Mapping Sciences & Remote Sensing. The article is                                           recipients was Bakersfield College 1957 alumni Gerald
                                                                                          her first exhibit at the Los Angeles County Museum of Art in
                                                                                                                                                                       titled “The Accuracy of Neural Network and Regression Leaf                                           Haslam. Haslam was recognized in the stories and essays
                                                                                          1989.
                                                                                                                                                                       Area Estimators in the Amazon Basin” and is co-authored                                              category for Haslam’s Valley. Haslam’s fourth novel and
                                                                                             Fields works with rich jewel-like tones on handmade paper,                with Ryan Jensen, Eduardo Brondizio, Emilio Moran and Paul                                           27th book, Grace Period, was just published by University of
                                                                                          developing suggestions of figures curved into lush landscapes.               Mausel. The article topic focuses on estimating the leaf area                                        Nevada Press. Haslam is now a contributing writer for West,
                                                                                          Initially, Fields prepares intricate layers and intermingling of             of canopy vegetation in Santarem, Brazil. The research was                                           the Los Angeles Times’ Sunday magazine. PEN Oakland,
                                                                                          colors onto a highly textured handmade paper, followed by                    done as part of Menzies’ dissertation work at Indiana State.                                         A Bay Area Chapter of the International Organization of
                                                                                          her unique technique of scarification with dental tools to                                                                                                                        Poets, Essayists, and Novelists was founded in 1989 to address
                                                                                          break up the original surface until feeling germinates.                                                                                                                           multicultural issues, and educate the public as to the nature
                                                                                             Nakagomi works in only the monochromatic suggestion of                                                                                                                         of multicultural work.
                                                                                          landscape. He said: “None of my landscapes are the scenery


                                                                                                                                                                       Bakersfield College Holiday Gala a Huge Success
                                                                                          of reality. Instead, they are more like the scenery of my
                                                                                          memory. It is a very personal scenery and at the same time it
Iva Hladis




                                                                                          can be nostalgic for the person viewing the painting. In that
                                                                                          sense it also conveys a universal nostalgic experience.”                                            The annual Bakersfield College Holiday Gala, held in                         Department, Behavioral Science, Media Services, Bookstore
                                                                                                                                                                         December, drew a large crowd for food, fun and fellowship,                                        and Maintenance & Operations.
                                                                                             The Hladis, Fields, Nakagomi exhibit runs from February
                                                                                                                                                                         all in the name of the Staff Development Coordinating
                                                                                          1 through March 1, 2007. The gallery will be closed on                                                                                                                               We would also like to thank Lindsay Ono provided the
                                                                                                                                                                         Council. The generous support by faculty and staff provided
                                          Wylie and May Louise Jones Gallery Featuring…   President’s Day, February 19. A reception for the artists will                                                                                                                   lovely poinsettias for the tables! Tracy Lovelace did a fabu
                                                                                                                                                                         $325 to begin funding student scholarships sponsored by the
                                          Artists Hladis, Fields, Nakagomi                be held on Thursday, February 1 from 6 - 8 p.m.
                                                                                                                                                                         SDCC.
                                                                                                                                                                                                                                                                           job as emcee. A big thank you to the Staff Development
                                   Bakersfield College Grace Van Dyke Bird Library                                                                                                                                                                                         Coordinating Council “secret donors” for the D.J. who kept
                                                                                             Gallery hours are Monday through Thursday 1 - 7 p.m.                                             A very special acknowledgment and thank you goes
                                                 February 1 through March 1                                                                                                                                                                                                the music going.
                                                                                          Admission to the Wylie and May Louis Jones Gallery is free,                    out to the following special supporters who provided the
                                                                                                                                                                                                                                                                               The attendance and generosity were wonderful, and we
                                                  Monday – Thursday, 1 – 7 p.m.           but guests should anticipate paying for parking.                               lovely themed baskets for the scholarship fund drawing:
                                                           Cost: Free                                                                                                                                                                                                      look forward to our event next year.
                                                                                             For information on Hladis, Fields, Nakagomi, call 395-4616.                 Allied Health, Business Office, Health Center, Criminal
                                                    Call 395-4616 for details                                                                                                                                                                                                  Warm wishes to all!
                                                                                                                                                                         Justice, Communication Department, President’s Office, IT

 10          The Source is published monthly by BC's Public Information Office • (661) 395-4251 • amchiang@bakersfieldcollege.edu • www.bakersfieldcollege.edu                                The Source is published monthly by BC's Public Information Office • (661) 395-4251 • amchiang@bakersfieldcollege.edu • www.bakersfieldcollege.edu                                                             3
Bakersfield College Dives in to Competition with                                                                                                        Bakersfield College Foundation's
Reborn Swim Team                                                                                                                                        Eminent Speakers Series Continues
    After 15 years without a team and a state-of the art pool,                   future. The pool is the same type of pool that was used in                                                        The next in a year-                    sense about Chicano Studies and Art. He is a well-known and
Bakersfield College has announced the redevelopment of a                         Long Beach for the 2004 Olympic Trials.                                                                       long series of outstanding                 respected artist and currently teaches at Stanford University.




                                                                                                                                                          Chagoya's Fotrunt 1
                                                                                                    “We are ready to reestablish the college’s                                                 presentations continues for                The presentation is open to the public and there is no fee to

                                                                                                  swim program. We know that there is strong                                                   the Eminent Speakers Series                attend.

                                                                                                  support for our teams in the local community,”                                               at Bakersfield College.                       Enrique Chagoya makes paintings and prints about the
                                                                                                  said Bill Andrews, President of Bakersfield                                                      On February 8, Mary                    changing nature of culture. “My artwork is a conceptual
                                                                                                  College. “We have a great competitive                                                        MacNaughton will be                        fusion of opposite cultural realities that I have experienced in
                                                                                                  swimming facility where we can build a                                                       speaking and holding Q&A                   my lifetime. I integrate diverse elements: from pre-Columbian
                                                                                                  successful swimming program for Bakersfield                                                  on how to become a curator                 mythology, western religious iconography and American
                                                                                                  College.”                                                                                    of a gallery. The location                 popular culture.”
                                                                                                                                                                                               of the presentation is




                                                                                                                                                           Chagoya
                                                                                                    Pike’s swimming background begins with                                                                                                   Enrique Chagoya’s newest print, “The Pastoral or Arcadian




                                                                                                                                                           Enrique
                                                                                                  group swimming at an early age as one of the                                                 Fine Arts 30 at 1 p.m. The                 State: Illegal Alien’s Guide to Greater America”, is a pastoral
                                                                                                  Lake Erie Silver Dolphins. At the age group                                                  presentation is open to the                pastiche based on an Albert Bierstadt painting of the
                                                                                                  level he attended and made finals at several                                                 public and there is no fee to              American West. In this commentary on current immigration
                                                                                                  zone meets and Junior Nationals. Swimming                                                    attend.                                    issues, Chagoya populates the scene with a diverse mix of
                                                                                                  for Orange High School in Pepper Pike Ohio,              Mary MacNaughton is Director of the Ruth Chandler                              characters appropriated from various sources. He depicts
                                                                                                  Pike was Ohio High School State Champion              Williamson Gallery and Associate Professor of Art History                         Border Patrol officers with Indian headdresses, businessmen
                                                                                                  in the 500 free, and earned All-American              at Scripps. In 1991 she received an National Endowment for                        in turbans and Humpty Dumpty as the Lone Ranger. Many
swim team with a record-breaking history.                                                        recognition. Pike swam at San Diego Mesa               the Arts Museum Professional Grants, and in 2000 a Getty                          of the characters have cartoon balloons with ‘artspeak’
                                                                                 Junior College and California State University, Chico. At Chico        Curatorial Fellowship to support writing a monograph                              quotes from art books and reviews. In this context the quotes
    “I am very pleased that Bakersfield College will be
                                                                                 State, he earned All-American awards in two events and a               entitled States of Mind: The Art of Adolph Gottlieb. She                          become a satirical self-criticism. Chagoya again manages to
starting the swim program for men and women in the
                                                                                 school record in the 1650.                                             has also written exhibition catalogues: In the Mind’s Sky:                        combine humor and serious political and cultural criticism in
spring of 2008. Charlie Pike is a highly respected coach, and
                                                                                    Pike began coaching in Chico year round and continued               Intersections of Art and Science (2000), Alison and Lezley                        this colorful, funny print.
has been working for Bakersfield College while coaching
                                                                                 after moving to the area for a job with Bakersfield College.           Saar (2000), Ceramic Annual 2000 (2000), Susan Hertel: A                             The Eminent Speakers Program was established to bring
with Bakersfield Swim Club for the past five years,” said
                                                                                 He has coached many successful swimmers in the past ten                Retrospective (1997), Body Mind, and Spirit (1995), Revolution                    to the Bakersfield College campus and the community an
Bakersfield College Athletics Director Jan Stuebbe. He adds
                                                                                 years and earned the title of age group coach of the year in           in Clay: The Marer Collection of Contemporary Ceramics                            eminent speaker which will take into account the great
that when the new pool was built, the college had intentions
                                                                                 2005.                                                                  (1994), and Paul Soldner: A Retrospective (1991). In the                          issues of the day. The Bakersfield College foundation recently
of adding men’s and women’s swim programs within five
                                                                                                                                                        joint art history program of Scripps and Pomona Colleges,                         started hosting eminent speakers through the Edith Finlinson
years. The state’s community colleges have faced major                              “I am looking forward to restarting the college swim team
                                                                                                                                                        Professor MacNaughton teaches courses in 20th- century                            endowment whose intent was to bring somebody on campus
budget cuts to athletic programs in the past several years                       here at Bakersfield College,” said Pike. “There is a great
                                                                                                                                                        European and American art. She is also President of the                           in "music, art, dance or drama". The Eminent Speakers
which have limited the possibility of rebuilding the program.                    history and tradition with swimming at Bakersfield College,
                                                                                                                                                        Theta Chapter of Phi Beta Kappa at Scripps, and President                         Program is now funded through these two endowments. The
    The remodeled Bakersfield College pool facility was                          and I hope to continue it with our new team in Spring 2008.”
                                                                                                                                                        of ArtTable, a national organization of women in the visual                       type of speaker determines which endowment funds the visit.
completed in the summer of 2002.                                                    Bakersfield College is currently looking for swimmers to            arts. Each year she trains four undergraduate student interns
    The approximately $3 million facelift included the addition                  begin training this summer for competition in Spring 2008.             as part of the Williamson Gallery’s intern program. Three
of a 50-meter by 25-yard Olympic-sized competition pool to                       For more information on the Bakersfield College swimming               internships are supported by the Getty Grant Program and
supplement the 25-yard lap pool.                                                 program, call Coach Charlie Pike at 661-395-4663 or Athletics          one by Michael and Jane Wilson.
                                                                                 Director Jan Steubbe at 661-395-4269.
    Charlie Pike, the new head coach of the Bakersfield                                                                                                    The next speaker is Enrique Chagoya, who will speak
College swimming team, said the pool, which was imported                                                                                                on April 19 at 1 p.m. in Fine Arts 30. He will be speaking
from Italy, was the first of its kind to be built on the West                                                                                           primarily about print making, but also in a more general
Coast. The sides of the pool are constructed of stainless steel,
something that is key in cutting maintenance costs in the



4   The Source is published monthly by BC's Public Information Office • (661) 395-4251 • amchiang@bakersfieldcollege.edu • www.bakersfieldcollege.edu        The Source is published monthly by BC's Public Information Office • (661) 395-4251 • amchiang@bakersfieldcollege.edu • www.bakersfieldcollege.edu   9
Bakersfield College Auto Tech                                     Continued from page 5
                                                                                                                                                        Bakersfield College Auto Technology Puts Careers
                    Burr shows a student how to locate parts on
                    Former auto technology instructor Arnold
                                                                                                                                                        into High Gear
                                                                                                                                                          More and more new cars are traveling Central California




                                                                                                                                                                                                                                   technology student Mayra Rodriguez
                                                                                                                                                                                                                                   adjusts the fuel lines on a car in one
                                                                                                                                                        roads these days, and they all need a little service now and
                                                                                                                                                        then. If you’ve ever experienced the wait for service at a local
                                                                                                                                                        dealer, you likely find the process lengthy and belabored.




                                                                                                                                                                                                                                   Bakersfield College automotive
                                                                                                                                                        But Bakersfield College and the Greater Bakersfield New
                    an online ordering system.




                                                                                                                                                        Car Dealers Association are working to change all that by
                                                                                                                                                        educating and training new auto technicians every day
                                                                                                                                                        through the Technical Development Program at Bakersfield
                                                                                                                                                        College.




                                                                                                                                                                                                                                   of the auto bays.
                                                                                                                                                          Brainchilded one day by retired Bakersfield College
                                                                                                                                                        Automotive Technology Chair Arnold Burr and John Pitre,
                                                                                                                                                        president of the Greater Bakersfield New Car Dealers
                                                                                                                                                        Association and general manager of Motor City Auto Center,
                                                                                                                                                        the Technical Development Program provides students the
                                                                                                                                                        opportunity to learn and work in the automotive technology
                                                                                                                                                        field. Over the last two and a half years, the program has
                                                                                                                                                        paved the way for wannabe technicians to find gainful
                                                                                                                                                        employment, even while still in school, at local dealerships.
    The program is simple to participate in. Students                               “We start with mentoring and encouragement of                                                                                                               Bakersfield New Car Dealers Association actively partners with
are offered the opportunity to learn about Regional                              technicians while they are still in high school,” said Pitre.            Just ask Mayra Rodriguez, who is in her second semester at                            Bakersfield College on the program. All local new car dealers
Occupational programs as juniors in high school. The                             “From there, we show them the overall career path, which               Bakersfield College and employed part time as a technician                              are a member of the association, and every one has at least
Regional Occupational Center at Mt. Vernon and Highway                           includes more training and education at Bakersfield College.”          at Motor City, servicing that shiny new Lexus, Buick or Saturn                          one student or graduate placed with them, Pitre said.
58 in Bakersfield offers 27 different career programs to high                                                                                           with an oil change in one of the dealership’s lube bays.
                                                                                    Alternatives for those seeking careers in automotive                                                                                                               “The dealers are supporting the program because of our
school students, including nursing and auto technician.                                                                                                   “Most everyone you see working on cars are guys,”
                                                                                 technology are trade schools. However, Pitre cautions those                                                                                                    collective growth and the overall growth in the automotive
    Once through the Regional Occupational Program,                              looking to trade schools for education.                                she laughed. “I always wondered if girls could even be a                                field,” explained Pitre. “Between all of us, we currently have
students can continue on into advanced auto courses                                                                                                     technician, because I never saw any. But now I’m right there                            need for 50-60 technicians, and expect that need to continue
                                                                                    “You can spend over $25,000 at a trade school and lose
at Bakersfield College and apply to be part of the                                                                                                      working with master technicians, learning how to work faster,                           for at least ten years.”
                                                                                 nine to 10 months of your life in class,” Pitre said. “Or, you
Technical Development Program. Once in the program,                                                                                                     more precise, more accurately and with the right tools.”
                                                                                 can attend Bakersfield College, work part time earning good                                                                                                           Pitre added that there are only two ways to get qualified
students work part time in a dealership along side master                                                                                                 Rodriguez was a student in the Regional Occupational
                                                                                 money, and still attend school. You’ll learn right from a                                                                                                      technicians into local service bays: “steal them from someone
technicians, earning wages, and attending school. Special                                                                                               Program through the Kern High School District when she had
                                                                                 master technician and be ready to support any of the new car                                                                                                   else or grow our own.” Beyond the high demand is the
accommodations include tool allowances, uniforms and                                                                                                    a chance meeting with Pitre.
                                                                                 dealers in Bakersfield right at completion of the classes.”                                                                                                    significant salary of an automotive technician. While
benefits. During breaks in school, such as summer and winter,
                                                                                    To learn more about the Technical Development Program                 “Mayra was a young gal when I found her in the Regional                               salaries vary between areas, George Canaday, faculty in the
many of the dealers even offer students in the program the
                                                                                 through Bakersfield College and the Greater Bakersfield New            Occupational Program in Fall 2005,” said Pitre. “She asked                              Automotive Technology Department at Bakersfield College
opportunity at full-time, temporary employment. Students
                                                                                 Car Dealers Association, contact George Canaday, faculty               me if there was room for women in the auto field, and I                                 says one thing remains the same: auto technicians are paid
can also enter the program without completing the Regional
                                                                                 in the Automotive Technology Department at Bakersfield                 responded ‘yes!’. A week later she was at my door with an                               well.
Occupational Program component, but would have to take
                                                                                 College at 661-395-4574. Automotive programs are also                  application – still in high school. She’s going to be a great                                  “This is a competitive field and wages have escalated,”
beginner level auto courses at Bakersfield College first.
                                                                                 available at Cerro Coso Community College and Porterville              technician for Motor City for a long time to come.”                                     said Canaday. “It’s possible for auto technicians to earn a well
    After completion of four advanced courses, the students
                                                                                 College.                                                                 Overall, Motor City has three students, including Mayra,                              above average salary compared to others in the area.”
are typically offered full time employment with a dealership
                                                                                                                                                        currently in the program, working part time and attending
in the Greater Bakersfield New Car Dealers Association.
                                                                                                                                                        school. The dealership has an additional three students who
                                                                                                                                                        are graduates of the program. But Pitre doesn’t see the need
                                                                                                                                                        ending with these young hopefuls, which is why the Greater                                                              Continued on page 8
8   The Source is published monthly by BC's Public Information Office • (661) 395-4251 • amchiang@bakersfieldcollege.edu • www.bakersfieldcollege.edu      The Source is published monthly by BC's Public Information Office • (661) 395-4251 • amchiang@bakersfieldcollege.edu • www.bakersfieldcollege.edu       5
                                                                             Bakersfield College Takes a Jump! Into a New Image
    Anyone remember the old Bakersfield College jingle “BC, BC, BC, BC”? Yeah, you are probably humming the tune in your                                                     To the D+C (dazed & confused) graduating high school student, Jump! acknowledges that their big step forward to adulthood
head right now and closing with a resounding “Bakersfield College… It Can Happen Here!” That jingle, written by Griffin                                   and an eventual career doesn’t have to be as daunting as they might fear.
Communications and sung by our very own Bakersfield College choral group, identified the school in many advertisements for years.                                            To the young working adult, Jump! signifies making a move ahead in life, income and satisfaction.
    Now, with more academic programs and services, Bakersfield College is launching into a whole new marketing campaign with a                                               To those with enough work experience to recognize they may be stuck in a position or job that offers little hope of advancement,
theme, image and series of advertisements developed by Janzen IdeaCorp, a Fresno-based marketing firm led by Bakersfield High                             Jump! speaks of conquering a hurdle to a new period of fulfillment.
                                                                                                                                                                                                     Bakersfield College
                                                                                                                                                                                                                                   “JUMP” Campaign
School graduate Gary Janzen.
                                                                                                                                                                             Jump! is proactive, energetic, assuring andOutdoor Concept 2
                                                                                                                                                                                                                         memorable.
                                                                                                                                                                                                                                   Nov 15, 2006
    The marketing campaign features the forward-thinking tagline “Jump!” which evokes thoughts of taking a leap of faith or
                                                                                                                                                                                         The radio portion of the campaign includes two advertisements targeted to younger students and another aimed at
jumping ahead in life, said Bakersfield College President Bill Andrews.
                                                                                                                                                                                                                                                      returning students who may have been in a career already. Backed
    “We are incredibly excited about this campaign,” said Andrews.                                                                                                                                                                                    by popular music styles, the ads take an in-your-face approach to
“It’s the first time since I came to Bakersfield College in 2004 that we’ve                                                                                                                                                                           marketing the college. The ads have also been developed in Spanish
launched full-scale into marketing our programs and classes, and we                                                                                                                                                                                   and are played with Reggaeton music, a popular music style which
are very excited.”                                                                                                                                                                                                                                    merges traditional Spanish beats with Reggae and rap.




                                                                                                                                                                                         JUMP!
    The campaign includes bi-lingual targeted radio advertisements,                                                                                                                                                                                      The “Dead End” radio spot, which is meant for listeners returning to
advertisements in newspapers and magazines, a banner image for                                                                                                                                                                                        college after time away, takes a hard-hitting approach:
websites and email blasts to those interested in higher education. The
                                                                                                                                                                                                                                                         Below is a song for anyone stuck in a dead end job, from Bakersfield
planned launch is early February 2007, though the radio can already be
                                                                                                                                                                                                                                                     College…There’s no beating around the bush with that radio ad.
heard on KRAB and La Preciosa.
                                                                                                                                                                                                                                                        Accompanying the radio advertisements are outdoor billboards and
    In addition to the marketing campaign, Bakersfield College plans
                                                                                                                                                                                                                                                     movie theater ads which gain the attention of a captured audience.
to implement a multi-media approach including a first-ever interactive
                                                                                                                                                                                                                                                     Don’t think people driving on the road are a captured audience? Try
CD, a new website, a widely-distributed recruitment magazine. The
                                                                                                                                                                                                                                                     driving Rosedale Highway at 5 p.m. on the average weekday. The
new website launched on January 8, and the recruitment magazine,
                                                                                                                                                                                                                                                     outdoor billboard exposure will be tremendous!
featured in this issue of The Source, arrived in mailboxes in late
January.                                                                                        W W W. BA K E R S F I E L D C O L L E G E . E D U                                                                                                       For those that question the translation of Jump! into Spanish, we
                                                                                                                                                                                                                                                     offer this. You are right. The word “salta” by itself in Spanish does
    Bakersfield College has been an institution, if a quiet one, since
                                                                                                                                                                                                                                                     not have the same strength and meaning that the word “jump” has in
1913. Since its inception, its goals have been to provide access to
                                                                                                                                                                                                                                                     English. The word “lanzar”, or the way we’re using it “lánzate” (jump
higher education for all Bakersfield community members. For each
                                                                                                                                                          high and strong), communicates the same concept as the word in English “jump.” If you see our campaign in Spanish media, you
fall term over the past five years, Bakersfield College has had over 15,000 students enrolled and over 240 contract faculty employed
                                                                                                                                                          will see Lánzate!
attending the main Bakersfield campus or one of its five satellite campuses.
                                                                                                                                                                             Look for Bakersfield College’s new Jump! campaign in local media today! To hear or see campaign elements, visit the Marketing
    This flat growth rate does not mirror the Bakersfield metro area’s growth. So, despite its long history, Bakersfield College suffers
                                                                                                                                                          page on the Bakersfield College website at www.bakersfieldcollege.edu/marketing/.
from a lack of awareness and relevant positioning among students, influencers and the community at large. It is not top of mind




                                                                                                                                                        New Bakersfield College Jingle
for “being a top consideration for higher education beyond high school.”                                                                                                                 Every day you go to work, and                                          With options that’ll change your life
    “Bakersfield College needed to remind the community of the extent of the education services we offer,” said Director of                                                              The guy next to you is such a jerk, and                                On-line classes it’s going to be all right
Marketing and Public Relations Amber Chiang. “Our community has seen immense growth over the last five years in areas away                                                               The boss doesn’t even know your name, and                              Maybe even work and go at night
from the campus. It was time to let those who can most benefit from our educational opportunities know we are here and we are                                                            You feel like you’re gonna go insane, if                               Now your future’s looking bright so…
ready for them.”                                                                                                                                                                         This is gonna be the rest of your life, with                           Jump!
                                                                                                                                                                                         Boredom thick enough to cut with a knife, and                          With an amazing low cost per credit, and financial aid,
    One thing we recognized about getting potential students to consider Bakersfield College is the need to overcome resistance.                                                                                                                                Bakersfield College is more affordable than ever.
                                                                                                                                                                                         Wonderin’ if maybe you were a fool, ‘cause
Rationally, one could make the argument that – with everything Bakersfield College has to offer – making a decision to attend is                                                                                                                                Registration is happening now.
                                                                                                                                                                                         You shoulda stayed in, or gone back to school, so…
a no-brainer. However, resistant consumers are never motivated by rational argument alone, no matter how well formed. What’s                                                                                                                                    Check out your options at bakersfield-college-dot-e-d-u.
                                                                                                                                                                                         It’s time to jump!
required is a form of motivation that demonstrates a degree of understanding of the listener’s situation and offers promising                                                            Yeah… you’re gonna jump!                                               Your life’s waiting…
encouragement, backed by rational reasoning.                                                                                                                                             Take a deep breath and jump!                                           So jump!
    In this campaign, we have boiled down the ingredients of resistance and have created a single-word mnemonic that carries with                                                        To Bakersfield College
it the potential of significant life changing action: JUMP!

6   The Source is published monthly by BC's Public Information Office • (661) 395-4251 • amchiang@bakersfieldcollege.edu • www.bakersfieldcollege.edu                               The Source is published monthly by BC's Public Information Office • (661) 395-4251 • amchiang@bakersfieldcollege.edu • www.bakersfieldcollege.edu   7

								
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