Important SEO steps during Website Design

Document Sample
Important SEO steps during Website Design Powered By Docstoc
					    Important SEO steps during Website
                 Design
1] SEO Website Audit

To have a total search engine friendly website signals to design a website without any barriers to
search engines which makes “organic” search engines results success critical. So while designing
a site is the best time to make sure that it is search engine friendly. On existing site performing
SEO Audit is the best option. In a site Audit, consultant or agency studies the current website to
look for errors which may affect organic search engine results so that during designing of new
website those errors are considered and corrected.

2] Designing Reviews for developing search engine friendly website

During the stages of designing and developing the website, Search Engine Optimizer should
study properly storyboards and development test sites to make sure the search engine
friendliness.

3] Knowing significant important Keyword Phrases

Keyword research plays a very important part in this process of determining keyword phrases
which people mostly search to find your products and services and related topics available in
search engines. If PPC Advertising campaign is going on than SEO expert can examine the
campaign results to know that which keyword phrases brings targeted traffic to the website and
which results into engaged visitors and conversions. These Keywords phrases are ideal for
improvement in organic search results. Moreover, even thru website analytics keyword phrases
bringing targeted traffic can be known.

4] Using important keyword phrases into web design

Keyword data should be used to determine that whether the keyword phrases searched are used
by enough people while searching for the related product or services. Secondly, content included
in the website focus should be given on important keyword phrases to make website more useful
and to help those web pages found by people searching for that information. Optimization of web
pages should be done regularly for targeted keywords. Moreover, shortlisted keywords should be
used to develop important tags such as HTML page, Title tags and Meta Description tags for
maximum web pages before the website is launched.

5] Developing Navigation and Linking structure
Once content is done, Navigation structure should be developed so that visitors can navigate thru
the website easily. Secondly, organizing website thru important keyword themes can also help in
improving search engine rankings even internal site linking affects search rankings.

6] Determining web pages bringing traffic to the live site for important keyword phrases

By using combination of website analytics, Google webmaster tools or manual searches the web
pages appearing in top results of search engine results can be known. For these important web
pages content can be reused on pages of the new website using same URL structure.

7] Incoming links from other sites should be reviewed

Determining which links from other sites are bringing targeted traffic to your website is
necessary and if any of these incoming link is pointing to inner links of your current website and
the URL’s to those pages will be changed, then you need to apply 301 redirects to these web
pages so it redirects to a proper page on new site.

8] Ensure that 404 Error Page is setup before launch

404 Error Page is very necessary when the site is re launched because many people may click on
search results that link to pages on the site that have been moved or deleted.

Following these simple steps can help you to immediately improve on search results for a new
website. You also can contact website design in India for this service.

				
DOCUMENT INFO
Shared By:
Stats:
views:25
posted:2/14/2012
language:
pages:2
Description: Elite InfoWorld is a web design in India Company that offers best professional services of website design in India and worldwide along with other services like website development, graphic design, Search Engine Optimization and so on.