Learning Center
Plans & pricing Sign in
Sign Out

2009 Sustainability Report_ExecutiveSummary


									                                                  Executive Summary

California Wine Community


P r e Pa r e d by t h e C a l if or ni a S u S ta in a bl e W in egr o W ing a l l i a nC e
                                      “California is proud to have wineries and winegrape
  the voice for california wine
                                       growers who are committed to serving their communities
                                       and promoting socially and environmentally
                                       responsible farming practices.”

                                       – Governor Arnold Schwarzenegger
                                           2009 California Wine Month Proclamation

About the California Sustainable                                     and resources to the Sustainable Winegrowing Program. Wine
                                                                     Institute publishes and distributes newsletters about the program
Winegrowing Alliance                                                 (see and participates in alliances –
The California Sustainable Winegrowing Alliance (CSWA)               including the California Environmental Dialogue and the Cali-
is a 501(c)(3) nonprofit organization incorporated in 2003 by        fornia Council for Economic and Environmental Balance – that
Wine Institute and the California Association of Winegrape           bring together stakeholders to concentrate on sustainability,
Growers (CAWG) to conduct public outreach on the benefits            land use policy, and other issues affecting California.
of widespread adoption of sustainable winegrowing practices,
to enlist industry commitment and involvement, and to assist         About California Association
in effective implementation of the Sustainable Winegrowing
                                                                     of Winegrape Growers
Program (SWP). CSWA’s mission is to ensure that the California
wine community is recognized as a change leader in the global        The mission of the California Association of Winegrape Grow-
marketplace. CSWA collaborates closely with Wine Institute           ers (CAWG) is to provide industry leadership to advocate public
and CAWG, thousands of growers and vintners, and other               policies, research and education programs, sustainable prac-
stakeholders in California. CSWA also continues to develop           tices, and trade positions to improve the viability of winegrape
partnerships for funding education and outreach to advance the       growing as an essential contributor to California’s economy, cul-
adoption of sustainable practices. The result of this work will      ture, and landscape. CAWG’s membership represents the grow-
be a healthier environment, stronger communities, and vibrant        ers of approximately 60 percent of the total annual grape crush.
businesses.                                                          CAWG co-hosts the annual Unified Wine & Grape Symposium
                                                                     to deliver information and ideas for continual improvement of
                                                                     the state’s wine community, and sponsors research and develop-
About Wine Institute                                                 ment of publications such as Growers’ Guide to Environmental
Established in 1934, Wine Institute is the premier voice             Regulations & Vineyard Development, California Vineyards &
 effectively representing wine worldwide. With membership of         Wildlife Habitat, Summary of the Labor Law Requirements for
more than 1,000 California wineries and affiliated businesses, the   Winegrape Growers, and The Winegrape Guidebook for Es-
organization initiates and advocates public policy that enhances     tablishing Good Neighbor and Community Relations. CAWG
the ability to responsibly produce, promote, and enjoy wine.         has also played a leading role in the National Grape & Wine
Wine Institute works to bolster the economic and environmental       Initiative, a strategic research, education, and outreach plan to
health of the state and its communities by encouraging sustain-
                                                                     stimulate innovation and accelerate best practices adoption to
able winegrowing and winemaking practices and through a
                                                                     help the wine community increase market share and be a world
partnership with California Travel and Tourism to showcase
                                                                     leader in value and sustainability while contributing to quality of
California’s wine and food offering. The membership represents
                                                                     life in rural communities.
85 percent of U.S. wine production and 90 percent of U.S. wine
exports. To advance the goal of global leadership in sustainable
winegrowing, Wine Institute contributes significant staff time
Highlights of Progress
elementS of progreSS covered in the 2009                    • The development of new tools including the SWP
report include:                                               website and online self-assessment and reporting
                                                              system, the International Wine Industry Greenhouse
• Increased and ongoing participation by the
                                                              Gas Accounting Protocol, Reducing Risks through
  California wine community in the Sustainable
                                                              Sustainable Winegrowing: A Growers’ Guide, and the
  Winegrowing Program (SWP) involving 1,566
                                                              Comprehensive Guide to Sustainable Management of
  winery and vineyard organizations that have
                                                              Winery Water and Associated Energy;
  self-assessed their operations in over 200
  workshops throughout the state from November              • The publication of several reports to assist growers
  2002 to October 2009;                                       and vintners in improving their practices and
                                                              communicating with external stakeholders includ-
• Organization of 184 education events that targeted
                                                              ing Biodiversity Conservation Practices in California
  areas in need of improvement and encouraged
                                                              Vineyards: Learning from Experiences, Vineyard
  adoption of sustainable practices with more than
                                                              Management Practices and Carbon Footprints, and
  9,239 workshop attendees1;
                                                              Understanding Adoption and Impacts of Sustainable
• Demonstration of improvements in 170 of 283 Code            Practices in California Vineyards; and
  of Sustainable Winegrowing Practices Self-Assessment
                                                            • Increased interest and visibility for the SWP in news
  Workbook criteria (60%)2;
                                                              media coverage, at conferences, and through awards
• New and enhanced partnerships to leverage                   and citations.
  knowledge and resources for education and outreach
  in critical areas such as air and water quality, energy
  efficiency, integrated pest management, and               1
                                                                Please note, this is a cumulative participation number; some
  ecosystem management;                                         participants attended more than one event.

                                                                While there are 227 Code workbook criteria, 283 includes criteria
                                                                where both vineyards and wineries answer the assessment question.

executive Summary                                                                                                                   i
    “California’s wine community has advanced efforts to be responsible                                    tHe california Sustainability Report 2009 shares              require time, money, innovation and, in some cases,
                                                                                                           progress made through the Sustainable Winegrow-               outside expertise, new technologies, an improved regu-
                      stewards of the land and good neighbors, as well as                                  ing Program (SWP) over the past five years. Since its         latory framework, incentives, and partnerships.
                                                                                                           launch in 2002, the statewide program has energized
                                                                                                                                                                         A desired outcome of publishing this report is provid-
                      strengthened its viability as businesses that contribute                             our wineries, winegrape growers, and regional associa-
                                                                                                                                                                         ing information that growers, vintners, neighbors,
                                                                                                           tions as a collaborative effort that brings us together for
                                                                                                                                                                         community members, nonprofits, government and
                      significantly to the state’s economy and appeal as places                            a common purpose. The program challenges us to con-
                                                                                                                                                                         private sector professionals can use to collaborate on
                                                                                                           tinue to find new ways to conserve resources, maintain
                                                                                                                                                                         implementing practical solutions to improve the adop-
                      to work and visit.”                                                                  and improve the beauty and vitality of our rural com-
                                                                                                                                                                         tion of more sustainable winegrowing practices.
                                                                                                           munities, and place California wine at the forefront in
                        – Robert P. (Bobby) Koch President & CEO, Wine Institute                           wine and grape quality, environmental sensitivity, and
                                                                                                           social responsibility.
                                                                                                           The full report is organized into 17 chapters. Chapter
                                                                                                           1 provides an overview of the California Wine Com-
    “The scale on which California’s wine community is adopting and expand-                                munity and the SWP, and Chapter 2 describes how to
                      ing sustainable practices is truly impressive, as the state is the                   interpret the assessment results and future program
                                                                                                           targets. Chapters 3-16 present the assessment results
                      fourth leading wine producer in the world. CSWA’s mission is                         for the thirteen sustainable winegrowing practices
                                                                                                           chapters from the Code of Sustainable Winegrowing
                      to bring recognition to the California wine industry as a change                     Practices Self-Assessment Workbook. These chapters
                                                                                                           include viticulture, soil management, vineyard water
                      leader in the global marketplace. The result of this work will be                    management, pest management, wine quality, eco-
                                                                                                           system management, energy efficiency, winery water
     a healthier environment, stronger communities, and vibrant businesses.”                               conservation and quality, material handling, solid waste
                                                                                                           reduction and management, environmentally preferred
                        – Kim Ledbetter Bronson CAWG Board Chair, Vino Farms                               purchasing, human resources, neighbors and commu-
                                                                                                           nity, and air quality. In total, there are 227 criteria in
                                                                                                           the SWP workbook and each criterion has four catego-
                                                                                                           ries on the level of sustainable practices adoption. The
    “When you discuss sustainability within the California wine community,                                 report concludes with a chapter on lessons learned and
                                                                                                           next steps.
                      it is not just a statement of a program but an imbedded
                                                                                                           The 2009 Report presents the results for all areas where      This executive summary is organized into the following
                      philosophy that we live by each and every day. It is the                             sustainable winegrowing practices information was             five sections:
                                                                                                           collected. At the heart of the SWP is the philosophy of
                                                                                                                                                                         1. About the California Wine Community
                      commitment to this philosophy and the very positive                                  continuous improvement. Although the report reveals
                                                                                                           many strengths – highlighting areas where growers and         2. About the Sustainable Winegrowing Program
                      impact it has on our businesses that will ensure the                                 winemakers are doing an exemplary job of balancing
                                                                                                                                                                         3. Interpreting the 2009 Sustainability Report
                                                                                                           environmental, social and economic principles in how
     continued growth of the California wine industry long into the future.”                               they practice their business – California growers and         4. Sustainable Winegrowing Practices Adoption
                                                                                                           vintners are committed to improving all areas of their        5. Lessons Learned and Next Steps
                        – Chris Savage CSWA Board Chair, E.&J. Gallo Winery                                operation. Addressing the most challenging areas will

2                                                   CalIfornIa WIne CommunIty SuStainability report 2009   executive Summary                                                                                                      3
1. about the California Wine Community                       • Enhancing grower-to-grower and vintner-to-vintner                                                                               tHe california Wine community’S
                                                               education on the importance of sustainable practices                 Self
                                                                                                                                                                             Customized        groWing participation in tHe SWp
Winegrapes are grown in 48 of California’s 58 counties,        and how self-governance improves the economic vi-                    Workshops
                                                                                                                                                        Self Assess                            A prominent feature of the SWP is the active leadership
covering 526,000 acres, with 482,000 bearing acres and         ability and future of the wine community; and                                                                                   and participation by vintners and growers in all phases
44,000 non-bearing acres.1 Winegrapes are the third                                                                                                                                            – from development, refinement and on-going imple-
                                                             • Demonstrating how working closely with neighbors,
leading agricultural crop in revenues for California                                                                                   Implement         SWP CYCLE                             mentation to adoption of the practices in their wineries
                                                               communities and other stakeholders to maintain an                                                          Interpret
farmers. California is the leading agricultural state in                                                                                              OF CONTINUOUS
                                                                                                                                         Change                         Performance            and vineyards.
                                                               open dialogue addresses concerns, enhances mutual                                       IMPROVEMENT
the nation with annual gross farm receipts at more
than $33 billion.                                              respect, and accelerates positive results.                                                                                      Self-assessment utilizing the Code workbook represents
                                                                                                                                                                                               the first phase in the Cycle of Continuous Improve-
California produces an average 90 percent of all U.S.                                                                                                 Develop Action         Targeted          ment. Since 2002, 1,566 wineries and vineyard organi-
wine with about 240 million cases per year. Wine is the                                                                              Plan             Plan to Improve        Education
                                                                                                                                                                             Workshops         zations have self-assessed their operations in over 200
state’s number one finished agricultural product in dol-
                                                                                                                                                                                               workshops. Please see page 6 for detailed participation
lar value. If California were a nation, the state would be
                                                                                                                                                                                               data. These statistics demonstrate a 66% increase in
the fourth leading wine-producing country in the world                                                                            SWp approacH: a cycle of continuouS improvement              total number of distinct vineyard and winery organi-
behind France, Italy and Spain. California wine has an
                                                                                                                                  The SWP is designed to stimulate a “Cycle of                 zations participating in the program since the 2004
economic impact of $58.9 billion on the state, count-
                                                                                                                                  Continuous Improvement” among growers and vint-              report, with these organizations representing 68.1% of
ing revenues to the wine industry and allied industries,
                                                                                                                                  ners by enabling them to assess the sustainability of        the 526,000 total statewide acres and 62.5% of 240
direct, indirect, and induced economic benefits.2
                                                                                                                                  their operations, learn about new approaches and             million total statewide cases.
More than 50 regional winegrower and vintner asso-                                                                                innovations, develop action plans for improvements
                                                             viSion                                                                                                                            It is important to note that wineries that have assessed
ciations provide education, community outreach, and                                                                               and implement changes to increase their adoption of
                                                                                                                                                                                               their vineyards are also included in the vineyard as-
marketing services to local grower and winery members.                                                                            sustainable practices. The cycle consists of:
                                                             The vision of the SWP is the sustainability of the Cali-                                                                          sessment numbers. Nearly all California wineries own
                                                             fornia wine community for future generations. In the                 a) Providing participants with the Code workbook,            vineyards with some having significant vineyards hold-
2. about the Sustainable Winegrowing                         context of winegrowing, the program defines sustain-                    a practical self-assessment tool, and workshops;          ings and many purchasing additional grapes from other
                                                             ability as winegrape growing and winemaking practices                                                                             sources for use in their wines.
Program                                                                                                                           b) Measuring and tracking the results of
                                                             that are sensitive to the environment (Environmen-                      self-assessments;
Wine Institute and the California Association of             tally Sound), responsive to the needs and interests of                                                                            tHe california Wine community’S involvement in
                                                                                                                                  c) Using customized SWP reports to show participants         otHer related programS
Winegrape Growers (CAWG) partnered to design and             society-at-large (Socially Equitable), and economically
                                                                                                                                     their performance against regional and statewide
launch the Sustainable Winegrowing Program (SWP)             feasible to implement and maintain (Economically                                                                                  Many of the state’s diverse winegrowing regions have
in 2002. The California Sustainable Winegrowing Alli-        Feasible). The combination of these three principles is                                                                           sustainable and environmental programs which pro-
ance (CSWA) was incorporated a year later to continue        often referred to as the three E’s of sustainability. These          d) Offering important information and educational
                                                                                                                                                                                               vided the foundation for the statewide SWP. These
implementing this comprehensive program. These               important principles are translated into information                    opportunities about sustainable practices, focused
                                                                                                                                                                                               programs, as well as organic and biodynamic wine-
three organizations collaborate and work with many           and education about specific practices that are docu-                   on areas needing improvement to help participants
                                                                                                                                                                                               growing, play an important role in the ever-expanding
                                                             mented in the program’s comprehensive Code work-                        develop Action Plans;
other stakeholders, guided by the mission, vision, and                                                                                                                                         tapestry of the California wine community’s efforts to
approach of the SWP summarized below.                        book and are conveyed during the program’s targeted                  e) Facilitating exchange of information among growers        “green” the industry. In addition to broad participation
                                                             education events that are aimed to encourage the adop-                  and vintners; and                                         in the SWP, many vintners and growers are also active
miSSion                                                      tion of improvements over time.                                                                                                   in the following educational and certification programs:
                                                                                                                                  f ) Motivating participants to implement effective
The long term mission for the SWP includes:                  _______________________                                                  changes.                                                 Lodi Sustainable Winegrowing Program and Lodi Rules
                                                                                                                                                                                               (Lodi Winegrape Commission), Napa Green (Napa
                                                              California Department of Food and Agriculture Final                 Participants are encouraged to assess themselves again,
• Establishing voluntary high standards of sustainable       2008 Grape Crush Report.                                                                                                          Valley Vintners and partner organizations), Sustainabil-
                                                                                                                                  to continue this cyclical process of evaluation, learning,
  practices to be followed and maintained by the entire                                                                                                                                        ity In Practice (SIP)TM Vineyard Certification (Central
                                                                 Economic Impact of California Wine 2009, Stonebridge Research.   action planning and improvement.
  California wine community;                                                                                                                                                                   Coast Vineyard Team), Fish Friendly Farming®

4                                                                   CalIfornIa WIne CommunIty SuStainability report 2009          executive Summary                                                                                                   5
(California Land Stewardship Institute), Bay Area                    targeted education eventS                                             winegrowing regions throughout the state, attracting       • Biodiversity Conservation Practices in California Vine-
Green Business Program (Administered by the Asso-                                                                                          9,239 attendees in the following areas:                      yards: Learning from Experiences
                                                                     As part of the Cycle of Continuous Improvement,
ciation of Bay Area Governments), Organic (National
                                                                     CSWA and regional grower and vintner organizations                    • Water Conservation and Quality (USDA Natural Re-         • Comprehensive Guide to Sustainable Management
Organic Program), and Biodynamic® (Demeter Associ-
                                                                     collaborate to develop and facilitate educational events                sources Conservation Service)                              of Winery Water and Associated Energy
ation). CSWA partners with a number of these orga-
                                                                     that target the more challenging areas in sustainable
nizations for self-assessment and targeted education                                                                                       • Air Quality (USDA Natural Resources Conservation         • Reducing Risks through Sustainable Winegrowing:
                                                                     winegrowing. Thanks to a number of grants, CSWA
workshops to help leverage our respective resources                                                                                          Service)                                                   A Growers’ Guide
                                                                     has been able to offer 184 targeted education events in
and areas of expertise.
                                                                                                                                           • Ecosystem Management and Biodiversity (National          • Vineyard Management Practices and Carbon
                                                                                                                                             Fish and Wildlife Foundation)                              Footprints

                                                                                                                                           • Energy Efficiency (Pacific Gas and Electric Co.)         • Understanding Adoption and Impacts of Sustainable
                                                                                                                                                                                                        Practices in California Vineyards
                                                                                                                                           • Integrated Pest Management (American Farmland
                                                                                                                                             Trust, CA Department of Pesticide Regulation)            SWp recognized aS a model program
                                                                                                                                           Targeted education events such as workshops, field         The SWP is creating environmental and social benefits
                                                                                                                                           days, and seminars support participants’ efforts in        for communities and for the state as a whole, and is
                                                                                                                                           action planning and implementing more sustainable          helping to ensure that future generations will be able to
                                                                                                                                           vineyard and winery practices.                             continue to produce world-class wines and contribute
                                                                                                                                           CSWA solicits input and involvement from growers,          to California’s economy. Importantly, the SWP is also a
vineyard data compariSon                                                  2004    2009
                                                                                                                                           vintners, government agencies, industry experts, and       model for other agricultural sectors and businesses, as
                                                                                                                                           scientists to provide event content on areas in need of    recognized by the following awards:
number of Distinct Vineyard organizations                                 813     1,237
                                                                                                                                           improvement, as identified by self-assessment results.     • California Council for Environmental and Economic
total Vineyard acres farmed by the 1,237 organizations                    223,971 358,121   (68.1% of 526,000 total statewide acres)
                                                                                                                                           The full report highlights Integrated Pest Management        Balance (CCEEB), Governor Edmund G. “Pat” Brown
number of Vineyard acres assessed by the 1,237 organizations              137,859 241,325   (45.9% of 526,000 total Statewide acres)
                                                                                                                                           and Energy Efficiency as two examples that demonstrate       Award (2005)
number of Vineyard organizations that Submitted assessment results        614     868       (70.2% of 1,237 total organizations)           how partnerships, education, and outreach have led to
total Vineyard acres from 868 organizations assessed and Submitted        124,576 206,899   (39.3% of 526,000 total Statewide acres)       significant improvements on the ground.                    • Governor Arnold Schwarzenegger, The Governor’s
                                                                                                                                                                                                        Environmental and Economic Leadership Award (2004)
                                                                                                                                           educational reSourceS and toolS
Winery data compariSon                                                    2004    2009                                                                                                                • California Environmental Protection Agency,
                                                                                                                                           In addition to releasing a second edition and web-based      Integrated Pest Management Innovator Award (2003)
number of Distinct Winery organizations                                   128     329                                                      version of the Code of Sustainable Winegrowing Self-
total Winery Cases Produced by 329 organizations                          145.6m 150m       (62.5% of 240 million statewide cases)         Assessment Workbook in 2006 and targeted education         Other indicators of success in promoting the adoption
number of Winery Cases assessed by 329 organizations                      126.6m 141.5m     (59% of 240 million total statewide cases)     events, CSWA has developed new resources and tools         of sustainable practices among the state’s wine commu-
number of Winery organizations that Submitted assessment results          86      173       (52.6.9% of 329 total organizations)
                                                                                                                                           to further disseminate useful information on sustain-      nity have been the increased mention of the SWP and
                                                                                                                                           able winegrowing practices, including the following, all   winery and vineyard sustainable winegrowing practices
total Winery Cases from 173 organizations assessed and Submitted          96.8m   134.6m    (56.1% of 240 million total statewide cases)
                                                                                                                                           of which are available on-line at www.sustainablewine-     in various publications, and by invitations to make
                                                                                                                                                                                presentations or to host vineyard and winery tours to
total individual participantS
                                                                                                                                                                                                      showcase the SWP.
                                                                                                                                           • Sustainable Winegrowing Highlight Newsletters
• 1,851 individual participants (individual has attended a workshop or signed up for online
application; may or may not have provided assessment data)                                                                                 • International Wine Industry Greenhouse Gas (GHG)
                                                                                                                                             Protocol and Accounting Tool

6                                                                        CalIfornIa WIne CommunIty SuStainability report 2009              executive Summary                                                                                                 7
3. about the 2009 Sustainability                                                  The full report presents the assessment results for each                   example of a “response Distribution” Graph
                                                                                  of the 227 criterion from the 14 workbook assessment
report                                                                                                                                                       cHapter 3. VITICULTURE
                                                                                                                                                             CHAPTER 3: viticulture
                                                                                  chapters. Each of these chapters includes a “Response
                                                                                  Distribution” graph, illustrating the percent distribution                                                      NA       Category 1          Category 2             Category 3             Category 4
The Code workbook includes a built-in measurement
                                                                                  of responses from the winegrowers and/or vintners                                                  100%
system. Participants assess their practices according to
                                                                                  (see pg. 9). Each chapter also includes a “Background”                                             90%
a four-category system. Category one illustrates prac-
                                                                                  section, which provides an overview of current practic-                                            80%
tices which are considered to be the minimum level of

                                                                                                                                                             Response Distribution
                                                                                  es, followed by a detailed examination of the responses                                            70%
sustainability for that criterion but within regulatory
                                                                                  to each criterion in the workbook. In addition, each                                               60%
compliance, if regulations exist. For instance, the fol-
                                                                                  chapter includes “Best Practices” that use personalized                                            50%
lowing table illustrates the four performance categories
                                                                                  stories to illustrate current practices at California win-
for the criterion “Organic Matter” in the Soil Manage-                                                                                                                               40%
                                                                                  eries and vineyards, and “Comparative Results & Next
ment chapter. The categories and associated practices                                                                                                                                30%
                                                                                  Steps” that highlight progress since the 2004 report, as
represent increasing sustainability moving from right                                                                                                                                20%
                                                                                  well as next steps to ensure continuous improvement.
to left.                                                                                                                                                                             10%
                                                                                  More detailed next steps are also described in the con-
                                                                                  clusion of the Report.


                                                                                                                                                                                                                                                                                                              ita tion







                                                                                                                                                                                                                                                                                                                 n/C g

                                                                                                                                                                                                                                                                                                    20 onse r


                                                                                                                                                                                                                                                                                                                 e S ut









                                                                                                                                                                                                                                                                                                          . S paci





                                                                                                                                                                                                                                                                                                      18 17. C


                                                                                                                                                                                                                                                      il P









                                                                                                                                                                                                       it E



example of the 4-category Self-assessment Continuum of Increasing Sustainability

                                                                                                                                                                                                                                                                                                  . H relli























Soil management - tiltH








                                                                                                                                                             When interpreting the results between criteria it is                                                       viticulture (Vineyard)
          criteria                      category 4                      category 3                      category 2                      category 1
                                                                                                                                                             very important to consider that the criteria are not all
                                                                                                                                                                                                                                                                        This chapter provides growers with 7 criteria to assess
                                                                                                                                                             scaled the same, meaning that categories “4”, “3”, “2”
    4-8 organic matter              a combination of                Some form of                    resident vegeta-                no organic matter                                                                                                                   the balance of their vines through canopy management
                                                                                                                                                             and “1” between criteria, and more importantly across
                                    organic matter is               organic matter is               tion is allowed to              is added to the soil                                                                                                                and crop development practices, and 13 criteria on de-
                                    added to the soil               added to the soil               grow in the winter.             other than what          chapters, do not represent the same level of sustain-
    (Skip if organic                                                                                                                                                                                                                                                    veloping new or replanting vineyards.3 Balanced vines
                                    annually (e.g.                  annually (e.g.                                                  the vine produces,       ability. For example, it may be much more difficult to
    matter sufficient                                                                                                                                                                                                                                                   contribute to sustainability through increasing fruit
                                    permanent or                    annual cover crop,                                              and resident vege-       implement a category “3” or “4” for some criteria. This
    for your soil                                                                                                                                                                                                                                                       quality (economic), and reducing the need for inputs
                                    annual cover crop,              compost, manure,                                                tation is minimized      is especially true for chapters 9 through 15.
    type)                                                                                                                                                                                                                                                               such as water and fertilizers (environmental, social and
                                    compost, and/or                 or a combination                                                in the winter.
                                    manure).                        of cover crop and                                                                                                                                                                                   economic). The average scores increased for 17 out of
                                                                    manure or                                                       the vineyard is
                                                                                                                                                             4. Sustainable Winegrowing                                                                                 20 criteria since the 2004 Sustainability Report.
                                    tillage is reduced
                                                                    compost).                                                       clean tilled.            Practices adoption
                                    or eliminated to
                                                                                                                                                             This section summarizes each of the chapters of the
                                    lower the rate of
                                    organic matter                                                                                                           Code workbook, how each contributes to sustainability,
                                    breakdown.                                                                                                               grower and vintner improvements in average scores
                                                                                                                                                             since the 2004 Sustainability Report, and areas for im-                                                    3
                                                                                                                                                                                                                                                                            Given the low number of new vineyard developments
    organic matter improves soil tilth and structure, improves aeration and infiltration, increases water-holding capacity, buffers soil pH, increases the   provement. In addition to the practices mentioned be-                                                          and replants, workshop participants were asked to use
    availability of micronutrients, provides a source of plant nutrients, and feeds beneficial micro-organisms.                                                                                                                                                             criteria 3-8 to 3-20 as educational tools and to think back
                                                                                                                                                             low, growers and vintners are encouraged to continue
                                                                                                                                                                                                                                                                            on how they developed or replanted a vineyard sometime
                                                                                                                                                             to assess their operations and implement site-specific
                                                                                                                                                                                                                                                                            in the past. Consequently, it is not appropriate to interpret
                                                             increaSing SuStainability                                                                       plans to continuously improve the sustainability of
                                                                                                                                                                                                                                                                            these results relative to actual new plantings and replants.

8                                                                                      CalIfornIa WIne CommunIty SuStainability report 2009                  executive Summary                                                                                                                                                         9
Soil management (Vineyard)                                 2004 Sustainability Report. There is an opportunity for     ery personnel, conducting appropriate juice chemical          their energy efficiency planning, monitoring, goals, and
                                                           statewide improvement for 2 criteria including the use      analysis, tasting wine made from their grapes, possess-       results; total energy consumed per ton of grapes and/
This chapter provides growers with 16 criteria to assess
                                                           of flow meters and the use of evapotranspiration data       ing a high-level of knowledge about wine quality, and         or gallons of wine produced; extent of energy efficiency
their overall soil management program including moni-
                                                           for irrigation scheduling.                                  determining which viticultural practices contribute to        per major operation; and the extent of management
toring, nutrient management, soil quality and pollution
                                                                                                                       wine quality. More than 72% of vintners reported best         support and employee training efforts to improve
prevention. Soil management contributes to sustain-
                                                                                                                       practices for knowledge of wine quality. For growers,         energy efficiency. Energy efficiency contributes to all
ability through increasing fruit quality (economic), re-   peSt management (Vineyard)
                                                                                                                       the average scores increased for 8 out of 8 criteria and      three sustainability principles by saving money (eco-
ducing the need for inputs such as water and fertilizers
                                                           This chapter provides growers with 29 criteria to as-       for vintners, the average scores increased for 1 out of 2     nomic), reducing regional energy demands (social),
(environmental, social and economic), and preventing
                                                           sess their insect, mite, disease, weed and vertebrate       criteria since the 2004 Sustainability Report. There is an    and preventing pollution and greenhouse gas emissions
pollution from soil erosion and off-site movement of
                                                           monitoring and management practices and 9 criteria to       opportunity for statewide improvement for the grower          (environmental, if the energy is from non-renewable
nutrients (environmental and social). The majority of
                                                           assess effectiveness and safety of pesticide application    planning and monitoring criteria.                             sources). Some growers and vintners reported using
growers reported implementing practices that together
                                                           practices. Pest management best practices contribute                                                                      category “4” or “3” practices for each criterion. The
form an excellent overall soil management program.
                                                           to all three sustainability principles by reducing inputs                                                                 percent of reported use of category “4” or “3” practices
This set of practices includes conducting the appro-                                                                   ecoSyStem management (Vineyard and Winery)
                                                           (economic), preventing pollution (environmental),                                                                         ranged from 10% to 40%, depending on the criteria.
priate soil and plant monitoring techniques, building
                                                           and reducing worker exposure (social). The majority         This chapter provides growers with 20 criteria and            For growers, the average scores increased for 7 out of 7
soil organic matter through cover cropping and other
                                                           of growers report practices that together constitute        vintners with 11 criteria to assess how they have de-         criteria and for vintners, the average scores increased
practices, managing nutrients to achieve balanced
                                                           an excellent insect, mite, disease, weed and vertebrate     fined their resource base to be managed, the status of        for 7 out of 10 criteria since the 2004 Sustainability
vines, reducing nutrient loss, reducing compaction,
                                                           pest management program. The majority of growers            developing a sustainability strategy (mission, vision and     Report. There is a statewide opportunity for improve-
and limiting soil erosion. The average scores increased
                                                           also report implementing practices for using pesticides     values), the integration of ecosystem processes with          ment in 6 grower criteria including planning and
for 15 out of 15 criteria since the 2004 Sustainability
                                                           in an effective and safe manner including calibrating       winegrowing practices, and how winegrowing practices          monitoring, motors, drives and pumps, lighting, and
Report. One criterion on soil erosion was added since
                                                           and maintaining application equipment, applying for         affect environmental quality. Ecosystem management            office equipment. There is a statewide opportunity for
the 2004 report.
                                                           proper coverage, using buffer zones, and going beyond       practices particularly contribute to environmental and        improvement in 6 vintner criteria including planning
                                                           legal requirements to manage drift and reduce risks         social sustainability principles through protecting and       and monitoring, refrigeration, tanks and lines, motors,
vineyard Water management (Vineyard)                       during storage, mixing and loading. The average scores      enhancing overall environmental quality. The majority         drives and pumps, and office equipment.
                                                           increased for 35 out of 38 criteria since the 2004          of growers and vintners report that they have adopted
This chapter provides growers with 13 criteria to as-
                                                           Sustainability Report.                                      practices that support ecosystem management includ-
sess their water management strategy, off-site water                                                                                                                                 Winery Water conServation and Quality (Winery)
                                                                                                                       ing defining resources, implementing sustainability
movement, irrigation system set-up and maintenance,
                                                                                                                       strategies, understanding and enhancing ecosystem             This chapter provides vintners with 16 criteria to as-
irrigation scheduling, and fertigation practices. Wa-      Wine Quality (Vineyard and Winery)
                                                                                                                       functions and processes, and implementing practices           sess the following: the state of their water conservation
ter management contributes to sustainability through
                                                           This chapter provides growers with 8 criteria to assess     that enhance or conserve important habitat types. For         and quality planning, monitoring, goals, and results;
increasing fruit quality (economic), reducing the need
                                                           fruit quality, knowledge of wine produced from the          growers, the average scores increased for 17 out of 20        total water consumed per gallons of wine produced;
for water and fertilizers inputs (environmental, social
                                                           vineyard, and knowledge of the wine industry. It also       criteria and for vintners, the average scores increased       the extent of water conservation practices per major
and economic), and preventing pollution from soil ero-
                                                           provides vintners with 2 criteria to assess their knowl-    for 4 out of 11 criteria since the 2004 Sustainability Re-    operation; and the extent of management support and
sion and off-site movement of nutrients (environmental
                                                           edge of the wine industry. Wine quality is usually relat-   port. There is a statewide opportunity for improvement        employee training efforts to improve water conserva-
and social). The majority of growers reported practices
                                                           ed to grape and wine prices. Thus, wine quality contrib-    in 2 grower and vintner criteria including habitat for        tion. Water conservation and quality contribute to all
that contribute to an excellent water management
                                                           utes directly to the economic sustainability of vineyards   other birds and partnerships for sensitive species.           three sustainability principles by saving money (eco-
program. These practices include having a sound water
                                                           and wineries. Wine quality can also contribute indi-                                                                      nomic), reducing regional water demands (social), and
management strategy, preventing off-site movement of
                                                           rectly to the social and environmental components                                                                         protecting water quality (social and environmental).
water, using water conserving irrigation systems, using                                                                energy efficiency (Vineyard and Winery)
                                                           by generating sufficient revenue to invest in practices                                                                   More than 25% of vintners reported using the high-
water budgets and deficit irrigation techniques, and
                                                           that increase environmental and social benefits. More                                                                     est level of water conservation and quality practices in
using appropriate fertigation techniques. The aver-                                                                    This chapter provides growers with 7 criteria and
                                                           than 75% of growers reported using best practices for                                                                     their water quality planning and monitoring, crushing,
age scores increased for 12 out of 13 criteria since the                                                               vintners with 10 criteria to assess the following: state of
                                                           evaluating field fruit maturity, tasting grapes with win-                                                                 pressing, barrel washing, barrel soaking operations,

10                                                             CalIfornIa WIne CommunIty SuStainability report 2009    executive Summary                                                                                                     11
water to ponds, and bottling. For wineries, the average     waste generated per ton of grapes and/or gallons of           the average scores increased for 7 out of 14 criteria         criteria to assess the following: state of their business
scores increased for 10 out of 16 criteria since the 2004   wine produced; the extent of solid waste generated            since the 2004 Sustainability Report. There is a state-       sustainability strategy in the context of being good
Sustainability Report. There is a statewide opportunity     per major operation; and the extent of management             wide opportunity for improvement for 2 grower criteria        neighbors and community members; the state of their
for improvement in 4 vintner criteria including water       support for, and employee training in, solid waste            including planning and monitoring and vehicle main-           neighbor and community issues planning, monitor-
conservation planning and monitoring, storm water,          reduction efforts. Reducing and managing solid waste          tenance products. There is a statewide opportunity for        ing, goals, and results; the current level of awareness
cellars and labs.                                           contributes to all three sustainability principles by         improvement in 8 vintner criteria including planning          regarding neighbor and community issues; and the
                                                            saving money associated with the handling and dis-            and monitoring, service contracts, paper, packaging           extent of management support for and employee train-
                                                            posal of solid waste (economic), reducing the amount          from suppliers, glass, capsules, office equipment and         ing in being good neighbors and community members.
material Handling (Vineyard and Winery)
                                                            of waste that enters regional disposal facilities (social),   vehicle maintenance products.                                 Improving communications about and participation in
This chapter provides growers and vintners with 14          and reducing the environmental impacts from waste                                                                           neighbor and community issues strengthens communi-
criteria to assess the following: state of their material   generation and disposal (environmental). In 10 of the                                                                       ty ties (social) and local economies (economic). In 6 of
                                                                                                                          Human reSourceS (Vineyard and Winery)
handling planning, monitoring, goals, and results; the      16 criteria, 25% of vintners reported using the highest                                                                     the 14 chapter criteria, 25% or more of the growers and
total hazardous materials handled per ton of grapes or      level of solid waste reduction and management prac-           This chapter provides growers and vintners with 16            vintners reported the highest level of practices (catego-
gallon of wine produced; the extent of pollution re-        tices. These criteria include pomace and lees, cooper-        criteria to assess the following: state of their operations   ry “4s” or “3s”). Grower and vintner strengths include
leased by major operations; and the extent of manage-       age, glass, cardboard, shrink wrap, packaging, metals,        development of a mission, vision and values state-            planning and monitoring, water quality and supply, and
ment support for and employee training in pollution         cork, pallets, and landscape residues. For vintners the       ments; the state of their human resource planning,            education. For growers, the average scores increased
prevention efforts. Material handling best practices        average scores increased for 6 out of 16 criteria since       monitoring, goals and results; the status of staff levels     for 13 out of 14 criteria and for vintners, the average
contribute to sustainability by greatly reducing risks      the 2004 Sustainability Report. There is a statewide          and recruitment to implement sustainable business             scores increased for 2 out of 14 criteria since the 2004
from the use of hazardous materials (social and envi-       opportunity for improvement in 7 vintner criteria             strategies effectively; the extent of employee training       Sustainability Report. There is a statewide opportunity
ronmental) and potential liability issues (economic.)       including planning and monitoring, paper, shrink wrap,        and skills to accomplish work effectively; and the status     for improvement in 3 vintner criteria including hous-
More than 25% of growers reported using the highest         packaging, cork, natural cork, capsules, and food and         of company culture for creating positive employees            ing, health care and outreach.
level of material handling practices for handling tires     beverages.                                                    relations. Human resources contributes to all three
and lubricants, oils, and coolants. Twenty-five percent                                                                   sustainability principles because how a vineyard and/
                                                                                                                                                                                        air Quality (Vineyard and Winery)
of vintners reported using the highest level of mate-       environmentally preferred purcHaSing                          or winery operation is organized, staffed and conducts
rial handling practices for handling tires, storm water     (Vineyard and Winery)                                         business impacts the triple bottom line — the econom-         This chapter provides growers with 10 criteria and
protection, and janitorial supplies. For growers, the                                                                     ic, social and environmental performance of a com-            vintners with 6 criteria to assess the following: state
average scores increased for 12 out of 14 criteria, and     This chapter provides growers with 5 criteria and             pany. More than 60% of growers and vintners reported          of their business sustainability strategy in the context
for vintners, the average scores increased for 4 out of     vintners with 14 criteria to assess the following: state      the highest level of practices for staying informed about     of air quality; the state of their air quality planning,
14 criteria since the 2004 Sustainability Report. There     of their environmentally preferred purchasing (EPP)           the industry and participating in industry activities.        monitoring, goals, and results; and the state of practices
is a statewide opportunity for improvement in 4 grower      planning, monitoring, goals, and results; the purchas-        Other reported strengths for both growers and vint-           that impact air quality, including management of vine-
criteria including batteries, paint and paint thinner,      ing impacts by operation; and the extent of manage-           ners include safety training, professional training and       yard floors and unpaved surfaces, irrigation, pesticide
aerosol cans, and lighting. There is a statewide oppor-     ment support for and employee training in EPP efforts.        development, and participating in salary surveys. For         management, energy use and transportation. Improv-
tunity for improvement in 7 vintner criteria including      EPP contributes to all three sustainability principles by     growers, the average scores increased for 15 out of 16        ing practices in this chapter can protect air quality
dumpster housekeeping, batteries, lubricants, paint and     using environmentally preferred products and services         criteria and for vintners, the average scores increased       (environmental and social) and reduce regulatory risks
paint thinners, aerosol cans, lighting, and storm water     and by supporting the growth of private sector compa-         for 11 out of 16 criteria since the 2004 Sustainability       (economic). This chapter was produced and available
protection.                                                 nies committed to delivering environmentally preferred        Report. There is a statewide opportunity for improve-         for self-assessment following publication of the 2004
                                                            products and services. Some growers and vintners re-          ment in 2 vintner criteria including staffing and recruit-    Sustainability Report. The average scores constitute the
                                                            ported using category “4” or “3” practices for each EPP       ing, and interviewing.                                        initial benchmarks against which future progress will
Solid WaSte reduction and management (Winery)
                                                            criterion. The percent of reported use of category “4” or                                                                   be determined. There is a statewide opportunity for
This chapter provides vintners with 16 criteria to assess   “3” practices by growers or vintners ranged from 7% to                                                                      improvement in 3 vintner criteria including planning
                                                                                                                          neigHborS and community (Vineyard and Winery)
the following: the state of their solid waste reduction     23% depending on the criteria. For growers, the average                                                                     and monitoring, chemicals and materials, and energy
planning, monitoring, goals, and results; the total solid   scores increased for 3 out of 5 criteria, and for vintners,   This chapter provides growers and vintners with 14            sources and efficiency.

12                                                              CalIfornIa WIne CommunIty SuStainability report 2009      executive Summary                                                                                                     13
5. lessons learned and next Steps                           leaders stepped forward to contribute, and a number of          ing and reporting sustainable practices data has given       Seek additional funding and new partners. Since the in-
                                                            new leaders have emerged. This grassroots leadership            CSWA the ability to provide SWP participants with            ception of the SWP, members of the wine community
From its inception, the SWP has followed an adaptive        was essential in crafting sustainable practices relevant        customized benchmark reports and to measure and              have contributed the vast majority of the financial sup-
management approach, moving through the cycle of            to regional conditions and different sized operations.          report aggregate statewide data over time. The initial       port. CSWA has been fortunate to secure a number
design, implementation, documentation, analysis, and        Moreover, the high level of participation in the SWP            dataset used to establish baselines for all sustainability   of grants that have been used to further advance the
refinement. During this process, CSWA has identified a      over the past five years is directly attributable to the lo-    criteria in the 2004 Sustainability Report was the first     program, including funding from American Farmland
number of lessons learned and next steps that will help     cal leadership from regional associations, and the will-        time an agricultural sector published a comprehensive        Trust, California Department of Food and Agriculture,
ensure continuous improvement for both the program          ingness of growers and vintners to share best practices         set of sustainability results. In that same report, CSWA     California Department of Pesticide Regulation, Na-
and practices used in California wineries and vineyards.    with their peers.                                               established 20% improvement targets for all criteria         tional Fish and Wildlife Foundation, Pacific Gas and
The lessons learned and next steps may also be use-                                                                         with a mean less than category “3” over the next five        Electric Company, USDA Natural Resources Conser-
                                                            external Stakeholder partnerships. Partnerships with
ful for other groups that are pursuing comprehensive                                                                        years. The across-the-board targets have yielded mixed       vation Service (USDA NRCS), and USDA Risk Man-
                                                            external stakeholders have been critical to the devel-
sustainability programs.                                                                                                    results, in large part because the degree of resources       agement Agency. The program is seeking additional
                                                            opment, evolution, and success of the SWP. These
                                                                                                                            required to make 20% improvements are not equal              funding and new partners to maintain the momentum
In addition, by analyzing the data from the 2009 Report,    stakeholders not only provided significant input into
                                                                                                                            between criteria or between categories within criterion.     and accomplish the following:
CSWA was able to identify relative strengths and op-        the both editions of the Code workbook, but continue
                                                                                                                            With five additional years of experience, CSWA has
                                                            to enable CSWA to leverage resources and expertise                                                                           increase and retain participation of vineyards
portunities, which will help guide the targeted educa-                                                                      reviewed the initial approach to target setting and does
                                                            to enhance workshop and educational tools to spur                                                                            and Wineries. While the initial program goals were
tion and program activities over the next five years.                                                                       not believe it is the best method to evaluate actual im-
                                                            adoption of sustainable practices. The SWP also fosters                                                                      exceeded, there are still California vineyards and winer-
                                                                                                                            provements over time. Instead, CSWA is now working
                                                            positive relationships between growers and vintners                                                                          ies that have not assessed their operations for sustain-
leSSonS learned                                                                                                             on developing quantitative performance metrics to set
                                                            and other stakeholders, cultivating “win-win” opportu-                                                                       able practices. CSWA will continue to coordinate with
                                                                                                                            new industry-wide targets.
Wine community leadership. The leadership demon-            nities at the local, regional, state and national levels and                                                                 regional and state associations to secure more grower
strated by the state and regional associations and their    further demonstrates the importance of multi-sector             cycle of continuous improvement. As described in this        and vintner participation in the program. As impor-
grower and vintner members was instrumental to              collaboration.                                                  report, the Cycle of Continuous Improvement is the           tantly, CSWA will work with these organizations to
launching the program and to its on-going implemen-                                                                         process CSWA uses to encourage adoption of sustain-          increase the number of participants that are engaged
                                                            measurement and reporting. The SWP’s innovative                                                                              in the SWP and repeatedly implement Cycle elements,
tation. Once a forum was created to define sustainable                                                                      able practices. While CSWA has been successful in
                                                            system of confidentially and securely capturing, track-                                                                      including annual re-assessments.
practices and later organize workshops, existing local                                                                      providing participants with the SWP workbook and
                                                                                                                            workshops, tracking and measuring self-assessments
                                                                                                                                                                                         provide targeted education events, resources
StrengtHS and opportunitieS for improvement                                                                                 results, offering educational opportunities about sus-
                                                                                                                                                                                         and tools. After workshop participants submit assess-
                                                                                                                            tainable practices, and facilitating the exchange of in-
                                                                                                                                                                                         ments and receive confidential customized benchmark
     StrengtHS                           middle ground                           moSt opportunitieS                         formation among growers and vintners, it has not had
                                                                                                                                                                                         reports, there is a need to reconvene these growers and
                                                                                                                            a robust mechanism to ensure participants implement
                                                                                                                                                                                         vintners for learning how to optimally apply results to
     Viticulture                         Vineyard Water management               energy efficiency                          action plans and re-assess their operations. Several of
                                                                                                                                                                                         leverage the most value from the adoption of sustain-
                                                                                                                            the “Next Steps” described below are intended to fa-
                                                                                                                                                                                         able practices. Since 2004, CSWA has secured grants
     Soil management                     Pest management                         materials Handling                         cilitate the repeated use of the process, thereby helping
                                                                                                                                                                                         and partnerships to support educational events and
                                                                                                                            “close the loop” of the Cycle.
                                                                                                                                                                                         the development of educational resources relevant to
     Wine Quality                        Winery Water Conservation & Quality     Waste reduction                                                                                         the workbook chapters Energy Efficiency, Ecosystem
                                                                                                                            next StepS
                                                                                                                                                                                         Management, Integrated Pest Management, Vineyard
     ecosystem management                Human resources                         environmentally Preferred Purchasing
                                                                                                                            The following “next steps” have been identified as criti-    and Winery Water Conservation and Management,
                                                                                                                            cal steps toward increasing the adoption of sustainable      and Air Quality. The ultimate goal is to offer targeted
                                         neighbors & Community
                                                                                                                            winegrowing practices throughout the California wine         education workshops and resources for every chapter
                                                                                                                            community.                                                   of the workbook and provide additional workshops and
                                         air Quality
                                                                                                                                                                                         materials in Spanish.

14                                                              CalIfornIa WIne CommunIty SuStainability report 2009       executive Summary                                                                                                 15
launch and implement certified california Sustainable       characterize, quantify, and emphasize links between
Winegrowing. CSWA is launching Certified California         sustainable winegrowing and economic success.
Sustainable Winegrowing (CCSW-Certified), a third-
                                                            communicating with external Stakeholders. While
party certification program related to the SWP, in Janu-
                                                            most program communication to date has targeted
ary 2010. CCSW-Certified is the logical next step in the
                                                            the wine industry, CSWA has begun an outreach and
evolution of the SWP, and will provide California wine-
                                                            education campaign geared toward other stakeholders
grape growers and vintners with the voluntary option
                                                            and the general public. Given the growing interest in
of verifying their adherence to a process of continuous
                                                            issues pertinent to sustainability by gatekeepers such
improvement in the adoption and implementation of
                                                            as restaurants and retailers, as well as consumers, it is
sustainable winegrowing practices. CCSW-Certified
                                                            increasingly important to spread the message about the
aims to advance the industry as a whole. It is intended
                                                            California wine community’s leadership and accom-
to be a catalyst for continual improvement and to sup-
                                                            plishments in sustainable winegrowing. CSWA will
port the entrance of growers and vintners at all stages
                                                            reach out to key stakeholders and develop communica-
of the sustainability journey to participate and benefit
                                                            tion tools for SWP vintner and grower participants, as
from the program, while enhancing program credibility
                                                            well as CCSW-Certified wineries and vineyards.
through third-party verification.
                                                            Work with research institutions to target Knowledge
develop performance metrics. CSWA recently secured a
                                                            gaps. CSWA has made great strides in strengthen-
three-year, national USDA NRCS Conservation Inno-
                                                            ing ties with viticulture and enology research institu-
vation Grant to identify a minimum of five key sustain-
                                                            tions including UC Davis, California State University
ability performance metrics for the industry (energy
                                                            at Fresno, Cal Poly San Luis Obispo, Sonoma State
and water efficiency, GHG intensity, etc.) to be used
                                                            University, and others over the past five years. Once
for benchmarking industry performance and setting
                                                            again, there is a need to review in detail the assessment
targets for improvement. The Stewardship Index for
                                                            results with the research community to identify priority
Specialty Crops, a multi-stakeholder effort to develop
                                                            research gaps and encourage mission-driven research
common sustainability “yardsticks,” will help inform
                                                            that speeds the adoption of sustainable practices.
the final set of metrics. Representatives of the Califor-
nia wine industry are actively involved in this related     publish progress reports and the 2014 Sustainability
project. In the future, participants in CCSW-Certified      report. To allow time for the next round of implemen-
must consider industry-wide targets when creating           tation and data collection and analysis, the next full
action plans. These metrics will also help CSWA focus       Sustainability Report is not expected to be published
its education and outreach to address California wine       until 2014. In the interim, CSWA will provide updates
community priorities and targets for improvement.           on progress. CSWA will continue to make these reports
                                                            available online at
build the business case for Sustainable Winegrowing.
Through several projects designed to highlight the
                                                            Providing leadership in sustainability is a prime
economic benefits of adopting sustainable practices,
                                                            motivator for the vintners and winegrape growers
CSWA has begun to build the business case for sustain-      participating in the SWP. We hope that our efforts
able winegrowing. Several recent publications highlight     serve as an inspiration and model for other agricultural
practices such as monitoring for pests, reduced tillage,    sectors to work with their stakeholders to identify,
and energy conservation that simultaneously result in       implement, measure, and report on the adoption of
reduced environmental and/or social risks as well as        best practices that are environmentally sound, socially
potential costs. Future program activities will further     responsible and economically feasible.

16                                                              CalIfornIa WIne CommunIty SuStainability report 2009
California Sustainable Winegrowing alliance                   California Sustainable Winegrowing alliance
board of directors 2009-2010                                  Staff and Consultants
Chris Savage, Chairman, E.&J. Gallo Winery                    Allison Jordan, Executive Director
Kim Ledbetter Bronson, Vice-Chairman, Vino Farms              Joe Browde, Senior Project Manager
Steve Smit, Secretary, Constellation Wines US                 Lisa Francioni, Project Manager
Mike Sangiacomo, Treasurer, Sangiacomo Vineyards
Bill Cooper, Cooper-Garrod Estate Vineyards
                                                              Jeff Dlott, SureHarvest
Ben Drake, Drake Enterprises
                                                              Andrew Arnold, SureHarvest
Dennis Groth, Groth Vineyards & Winery
                                                              John Garn, ViewCraft
Michael Honig, Honig Vineyard & Winery
                                                              Ann Thrupp, Fetzer Vineyards
Robert P. (Bobby) Koch, Wine Institute
Steve Quashnick, Quashnick Farms                              In-Kind Staff
Ed Matovcik, Foster’s Wine Estates Americas                   Nancy Light, Wine Institute
Neil Roberts, Roberts Vineyard Services
                                                              Gladys Horiuchi, Wine Institute
Karen Ross, California Association
of Winegrape Growers                                          Sharlene Garcia, California Association
                                                              of Winegrape Growers
Stephen Schafer, San Joaquin Wine Company
                                                              Camron King, California Association
                                                              of Winegrape Growers
board Member alternates:
Kristin Belair, Honig Vineyard & Winery
                                                              the Sustainable Winegrowing
Nat DiBuduo, Allied Grape Growers                             Joint Committee
John Duarte, Duarte Vineyards                                 See
                                                              for member listing.
Camron King, California Association
of Winegrape Growers
Nancy Light, Wine Institute                                   CSWA values your feedback, questions
                                                              and concerns. Please contact us at info@
Rodney Schatz, R&G Schatz Farms
Michael Walker, Constellation Brands, Inc.

       Printed on recycled Paper

This report was made possible in part by a Pest Management Alliance grant from the California Department of Pesticide
Regulation, funding from Pacific Gas and Electric Company, and contributions from members of Wine Institute and the
California Association of Winegrape Growers.
                          California Sustainable
                          Winegrowing Alliance
                          425 Market Street, Suite 1000
     california           San Francisco, CA 94105
sustainable winegrowing   415.512.0151

                          California Association
                          of Winegrape Growers

                          1325 J Street, Suite 1560
                          Sacramento, CA 95814

                          Wine Institute

                          425 Market Street, Suite 1000
                          San Francisco, CA 94105

To top