Supra Update Charging Your ActiveKey

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					                                                                                                                    The Official Publication of the California Desert Association of REALTORS®

                                                                                    Volume 17 • Number 1                                 January 2010

                                  President’s Message
                                   By Heather Ozur, C.D.A.R. President

                                  Happy New Year!
                                             two great tools to “Connect Members              •	Federal	Tax	Credit	for	Home	                        holding requirement that would
                                             Together”: Facebook (Fan Page) and                  Buyers	Extended	and	Expanded.                      have forced REALTORS® to make

                                             Twitter. To view C.D.A.R.’s Facebook                The tax credit will be extended                    no-interest loans to the state.
                                             page, go to and                    through April 30, 2010, with a                  •	Conforming	Loan	Limits	
         t is an honor to serve as           search “California Desert Association               60-day extension if a binding con-                 Extended	Through	2010. The
         your 2010 President of the          of Realtors.” Link to Twitter at www.               tract is in place prior to the dead-               limits will be $417,000 for most
         California Desert Association                        line. First-time home buyers will                  areas in the U.S. and $729,750 for
         of REALTORS®. For 2010, we                                                              continue to receive a tax credit of
                                               As we move forward, we must look to                                                                  high-cost areas, including many in
         are focused on “Connecting                                                              up to $8,000, while existing hom-
                                             enhancing our REALTOR® Action Fund                                                                     California.
         Members Together.” With this                                                            eowners will receive a credit of up
                                             (RAF) fundraising activities, which will                                                            •	Multiple	Point-of-Sale	Mandates	
         focus we will build upon what                                                           to $6,500.
                                             start right after the New Year. In 2010,                                                               Beaten. C.A.R. beat three separate
         our past leaders have done
                                             your leadership team is committed                •	REALTOR®	Access	to	Property	                        legislative proposals that would
         for the Association and con-
                                             to seeing that the California Desert                Profiles	Saved. Title insurance                    have established costly point-of-
tinue to make the California Desert
                                             Association of REALTORS® achieve its                companies stopped providing                        sale mandates.
Association of REALTORS® “The Voice
                                             fair share goal. Fair share means a mini-           property profiles in reaction to a
for Real Estate for the Coachella                                                                                                                •	Transfer	Tax	Bill	Stopped.	
                                             mum contribution of $49.00 per Member,              letter issued by the Department
Valley.” As we move into 2010, we will
                                             a nominal fee even in tough times, for              of Insurance (DOI). C.A.R. worked                By doing their part and contribut-
continue to address the critical needs
                                             the benefit of the lobbying power of                with the DOI to once again make               ing the $49 political action contribu-
of our Members by being a center
                                             National Association of REALTORS®,                  them available.                               tion (payable as part of your dues or
for education and providing access
                                             California Association of REALTORS®, and         •	Three	percent	REALTOR®	                        by going to California
to real estate tools and technologies,
                                             our own California Desert Association of            Withholding	Defeated.                         REALTORS® win.
enhancing our Member’s ability to do
                                             REALTORS®. Thanks to REALTORS® doing                Sacramento proposed a three per-              We look forward to a year of “Connecting
                                             their fair share, here are some examples            cent independent contractor with-             Members Together.”
  We are starting off the year with          of significant successes:

   Supra                                                                                                                                  c a l i f or n i a
   Update:		                                                                                                                              a s s o c i at i on
   Charging                                                                                                                               of r e a lt or s ®
   Your                                                                                                                                   business
   ActiveKey                                                                                                                              meetings

   By Juan Ramirez, Member Services
     Your ActiveKEY has a non-replaceable, rechargeable battery that you                          Desert REALTORS®: consider attending the upcoming California
   can charge using the provided wall charger. When you first receive your                      Association of REALTORS® Business Meetings. Why? C.A.R. Business
   ActiveKEY, plug it in using the wall charger overnight to give it a full                     Meetings are where many policies, services and products that affect
   charge and make sure to recharge it on a regular basis thereafter (con-                      your business are implemented—and as a member you’re invited to
   necting your key to your computer with the USB cable will not charge the                     participate. C.A.R.’s Business Meetings are held three times a year in
   key!).                                                                                       a variety of California cities, and this February they’re right here in
                                                                                                Indian Wells.
      Your ActiveKey has a built-in auto shutoff feature to keep your key from
   overcharging. Once your key reaches a full charge, the auto feature turns                      What goes on at C.A.R. Business Meetings? Hundreds of California
   off the charging system. A good rule of thumb to remember when charg-                        REALTORS® gather in carefully constructed committees to plan policy on
   ing your key is to only charge it when you have 2 bars or less showing on                    topics from standard forms to legislative initiatives, and many meetings
   your key (remembering if you have a full charge and you plug-in your key                     are open to REALTORS®. C.A.R.’s next Business Meetings are being held
   it will not charge, but the battery is still in use every 10 minutes to update               at the Renaissance Esmeralda Resort and the Hyatt Grand Champions
   your key-- draining the battery).                                                            Resort February 1-5. To see a schedule and description of meetings open
                                                                                                to C.D.A.R. Members, look for Winter 2010 Tentative Program under the
     Car chargers are also available for your AcitveKey. Remember, most
                                                                                                Meetings & Events/Business Meetings section of
   vehicles only charge the key while the vehicle ignition is on. If your
   ActiveKEY is charging, the display will read Charging and will show the                        Observe and let your voice be heard! C.A.R.’s Business Meetings are a
   current battery level on the key display face.                                               fascinating opportunity to shape your business.
                                 Executive Vice President Report
                                  By Greg Berkemer, EVP

                                                                                                                                                                                            The Desert
                                                   Your business Partner 2010                                                                                                             ReALTOR® News
                                                                                                                                                                                                  The Newsletter of the California
                                                                                                                                                                                                 Desert Association of REALTORS®
                                                                                                                                                                                                       44-475 Monterey Ave.
                                                                                                                                                                                                      Palm Desert, CA 92260
                                                                                                                                                                                                (760) 346-5637 FAX (760)568-3779
For 2010, More                                                                                                                                                                                      email:

Tools Than                                                                                                                                                                             The CALIFORNIA DESERT ASSOCIATION OF REALTORS®
                                                                                                                                                                                       makes no warranties and assumes no responsibility for
Ever for Your                                                                                                                                                                          the accuracy of the information contained herein. Their
                                                                                                                                                                                       opinions expressed in articles are not necessarily the
                                                                                                                                                                                       opinions of the Association of REALTORS®.
Business                                                                                                                                                                               The CALIFORNIA DESERT ASSOCIATION OF REALTORS®
                                                                                                                                                                                       does not necessarily endorse the companies, products or
  Our theme this year is “Connecting                                                                                                                                                   services advertised in the News unless specifically stated.
Members Together”….one significant                                                                                                                                                                     2009	OFFICERS
way to bring members together is for                                                                                                                                                                  President: Heather Ozur
                                                                                                                                                                                                 President-elect: Sherry Palmateer
them to meet together in more trans-                                                                                                                                                                    Treasurer: Tom Ogle
actions. Listing and Selling more real                                                                                                                                                        Executive Vice President: Greg Berkemer
estate. The flyer shown here is just a
                                                                                                                                                                                                    ASSOCIATION	STAFF
few of the things we are doing to help                                                                                                                                                              Director of operations:
you do more business.                                                                                                                                                                                     Stacey Spring
                                                                                                                                                                                                         MLs/cie ManaGer:
  We appreciate your member-                                                                                                                                                                                 Paul Potter
ship and participation in the meet-                                                                                                                                                        MeMber benefits coorDinator/eDitor:
ings, educational sessions, events                                                                                                                                                                    Patrick Truscott
and the community service projects                                                                                                                                                                    accoUntinG serVices:
of the Association….but nothing is                                                      The California Desert Association of REALTORS® is your gateway                                                   Barbara Maxwell
                                                              to member benefits to help you do business today! Look for even more benefits in 2010—all with no increase in dues!                      eXecUtiVe assistant:
more important than the profession-
                                                                                                   C.D.A.R. BENEFITS INCLuDE:                                                                              Sue Chouinard
al growth and business success of a                         CARETS • IDX Link for so. Calif. • rDesk – agent tools to track and Capture Website Leads • Cyberhomes Public Website
                                                                                                                                                                                                   aDMinistratiVe assistant:
California Desert REALTOR® --- what                   Gov. Affairs Director • Season Kick Off w/national speaker • Annual Economic Forecast w/ Leslie appleton Young and Pat Veling
                                                                                                                                                                                                          Joy Shaneen
                                                    Valley Wide MLS Subdivision Map • Board Store for signs, Flags, books and Lock boxes • MLS Statistical Reports – updated Monthly
else can we do?... we’re here working                                                                                                                                                                    MeMber serVices:
                                                     Lower Dues and Fees • State and National Directors • Live MLS and ZipForms Training • Education and Designation Classes
for you!                                                  Commercial Information Exchange (the Commercial MLs) • Monthly Desert REALTOR® • Weekly Member Email Blast                                       Juan Ramirez
                                                                                                  w w w. Ca l D e s e r t r e a l to r s. co m
                                                                                                                                                                                                            Alex Aguilar

                                                                                                                                                                                       The purpose of the CALIFORNIA DESERT ASSOCIATION
                                                                                                                                                                                       OF REALTORS® is to serve its membership by develop-
                                                                                                                                                                                       ing and promoting programs and services that will
                                                                                                                                                                                       enhance the members’ freedom and ability to conduct

                                                                                                                                                                                       their individual businesses successfully with integrity
                                                                                                                                                                                       and competency, and through collective action, to pro-
                                                                                                                                                                                       mote the preservation of real property rights.

                                                                                                                                                                                                  Production Coordinator: Ned Foley,
                                                                                                                                                                                                       Foley Publications, Inc.
                                                                                                                                                                                                       Production: Jake Fletcher
      Hit your target market by                                                                                                                                                                         Foley Publications, Inc.
                                                                                                                                                                                                 Advertising Information: Ned Foley
      advertising in this publication!                                                                                                                                                                    1-800-628-6983
                                                                                                                                                                                                Copyright 1998 Foley Publications, Inc.
                                                                                                                                                                                                         All Rights Reserved

                                                                                                                                                                                       CDAR’S	MISSION	STATEMENT
                                                                                                                                                                                       “The objectives of the California Desert Association of
                                                                                                                                                                                       REALTORS® are to assist its members in successfully
                                                                                                                                                                                       pursuing the real estate business in a professional
                                                                                                                                                                                       manner with fairness, integrity and competency,
                                                                                                                                                                                       thereby enhancing the image of the REALTOR®, to bet-
                                                                                                                                                                                       ter serve the public through cooperation of members
                                                                                                                                                                                       in the marketing of real property; to represent the
                                                                                                                                                                                       membership in protecting their industry rights; and,
                                                                                                                                                                                       through collective action, to promote the preservation
                                                                                                                                                                                       of real property rights.”

                                                                                                                     Call Foley Publications for
                                                                                                               more information about advertising

     Notice To All Members                                                                                                 purpose that would endanger the Association or its members, please take note
       It is the long established policy of this ASSOCIATION, the CALIFORNIA                                               of the following:
     ASSOCIATION OF REALTORS® and the NATIONAL ASSOCIATION OF REALTORS®                                                    Membership Meetings:
     to adhere to both the letter and spirit of the federal and state antitrust laws.                                        Discussion of price, commission rates, commission splits, market allocation,
       For their own protection, members should be aware of the antitrust laws                                             etc. is inappropriate at membership meetings. These discussions should not
     as they affect their specific business activities*. Any illegal activity under the                                    occur either in a formal or an informal meeting.
     state and federal antitrust laws is not in compliance with Association policy                                           Discussions of fellow competitors at any membership meeting is inappropri-
     nor is it in the interests of the Association or its members.                                                         ate and will be ruled out of order.
       Participation in Association activities must only occur in harmony with these                                         Discussions of refusing to deal with any member is inappropriate and will
     very important laws. To assure the Association will not be used for any improper                                      be ruled out of order

 2     The DeSeRT ReALTOR® NeWS – jANuARy 2010
C.D.A.R. Meeting                                                                                                 C.D.A.R.’ s Holiday
features Updates on Census;                                                                                      “Toys for Tots”
Rancho Mirage Library
                                                                                                                 Program a Success
                                                                                                                   Desert REALTORS® did their part contributing generously to the USMC “Toys for
                                                                                                                 Tots” campaign. Donated toys were distributed directly to local Coachella Valley
                                                                                                                 children in this now 62 year-old program (started here in Southern California) of
                                                                                                                 the U. S. Marine Corps Reserve. In that time, Marines have distributed more than
                                                                                                                 400 million toys to more than 188 million needy children. This charitable endeavor
                                                                                                                 has made the U. S. Marines the unchallenged leader in looking after less fortunate
                                                                                                                 children at Christmas. Thanks to all who participated!

Rancho Mirage Public Library Director David Bryant is shown with 2009 C.D.AR. President John Young. David
updated meeting attendees on activities of the Rancho Mirage Public Library, including a recap of activities
and a peek at what’s ahead. Based on circulation, the Rancho Mirage Library consistently ranks as one of the
state’s most popular.

                                                                                        Also at the meeting
                                                                                        was Tom Johnston of
                                                                                        the U.S. Census. Tom’s
                                                                                        presentation focused
                                                                                        on the importance of
                                                                                        census participation
                                                                                        as well as the role of
                                                                                        REALTORS®, given
                                                                                        their familiarity with
                                                                                        neighborhoods and
                                                                                        local populations.

                                                                                                                 C.D.A.R. former treasurer Maxine Freeman contributed to the recent “Toys for Tots” drive.

                                                                                                                                                  The DeSeRT ReALTOR® NeWS – jANuARy 2010                    3

1, 2                                                MLS Training Part II

                                                                                                            22                                                    27
New Years Day-                                      1:00 a.m. – 4:00 p.m.
Association Closed                                     Maximize the MLS’s capabilities when
                                                    working with sellers in this great nuts-
                                                    and-bolts course. $25.00 payment con-                                                                                                                                    

                                                    firms reservation. Info, RSVP at 346-5637               Notary Course                                         Commercial/Investment
                                                    or                                  8:15 a.m. to 5:00 p.m.                                Marketing Session
                                                                                                               Become a California notary with this               12:00 p.m. – 1:00 p.m.

New REALTORS® Orientation                                                                                   one day course presented by Duane                     Market your commercial listing and more
9:00 a.m. – 4:00 p.m.                                                                                       Gomer Seminars. $99 course cost                       at the monthly meeting of Commercial
   New REALTORS®: Learn the rules and                                                                       includes materials. Additional $40 fee                Information    Exchange       members.
benefits of your REALTOR® membership.                                                                       required for state exam. Info, RSVP at
                                                    Martin Luther King Jr. Holiday—                         346-5637 or

Includes mandatory NAR Ethics training
and a light lunch. Attendees receive                Association Closed

MLS Part One and Two Training free

(Tuesday, January 12; Thursday, January
14). Free for pre-reserved attendees.                                                                                                                             General Membership Meeting:
Info, RSVP at 346-5637 or Patrick@
                                                                                                                                                                  8:30 a.m. – 9:30 a.m.                                                                                             Broker License Courses                                  Great speakers, terrific information
                                                    Lunch and Learn                                         Real Estate Economics/ Real                           and breakfast too!

                                                    11:30 a.m. – 1:00 p.m. The                              Estate Appraisal

                                                    Technical Side of Social Media                          8:30 a.m. – 4:00 p.m.
                                                       Learn how to make applications like                     Start or continue on your way to a
                                                    Facebook, Twitter work for you in this                  broker’s license with these two college
MLS Training Part I                                 class geared toward REALTORS®. $5.00                    level courses presented by Duane Gomer
1:00 p.m. – 4:00 p.m.                               includes lunch. Info, RSVP at 346-5637 or               Seminars. $149 member price includes                  Short Sale
   Maximize the MLS’s capabilities when                                         books, review and exam. Info at 346-
working with buyers in this great nuts-                                                                     5637 or
                                                                                                                                                                  Seminar 9:00 a.m. – 4:00 p.m.
and-bolts course. $25.00 payment con-

                                                                                                                                                                     Earn N.A.R.’s only Short Sale designa-

firms reservation. Info, RSVP at 346-5637
                                                                                                                                                                  tion while learning how to help clients
                                                                                                                                                                  understand the short sale procedure.
                                                                                                                                                                  First year designation fee is waived!

                                                    zipForm Training                                                                                              $99.00. Info, RSVP to 805-523-2158 or
                                                    9:00 a.m. – 12:00 p.m.                                  License Renewal Course                      
                                                       Learn how to use zipForm, the new                    9:00 a.m. – 12:00 p.m.
                                                    version of WINForms. Learn how to                         Renew your real estate license in this
Special General                                     complete even the most complex C.A.R.                   half-day course. $59.00 Info, RSVP at
Membership Meeting:                                 contract in minutes—easily and profes-                  346-5637 or
8:30 a.m. – 9:30 a.m.                               sionally. $25.00 payment confirms reser-
   Join us for a very special meeting fea-          vation. Info, RSVP at 346-5637 or joy@                  Seminar: REO “Real
turing guest speaker Amy Chorew. Held                                               Estate Opportunities
at UCR Palm Desert campus.                                                                                  are Everywhere”
                                                                                                            1:00 p.m. – 4:00 p.m.
                                                                                                               Learn the strategies for profiting in the
                                                                                                            REO market in this seminar from long-
Broker Agent Tour                                                                                           time instructor Duane Gomer. $35.00
                                                                                                            prepay/$45.00 at the door. Info, RSVP to
                                                                                                            Joy at 346-5637 or

                             FRANKLIN LOAN CENTER
                       FHA SPECIALIST                                                            THE REALTOR’S® CHOICE
                     • Direct Endorsed FHA Approved Lender                                     • Local Ownership – Serving the Coachella Valley Since 1989
               • In-House FHA Processing / Underwriting/ Funding                                              • Mortgage Bankers and Brokers
                          • FHA Loans Closed in 30 Days!                                           • Proprietary Marketing System Developed for Agents

           Live the Life                                                                                                        “We go way beyond
                                                                                                                                  helping someone
              You’ve                                                                                                            obtain financing, the
          Dreamed Of…                                                                                                         process becomes one of
                                                                                                                              comprehensive financial
                                                                                                                                              -Walter Neil, President

                                                         Patrick Mahon - CEO            Walter Neil - President
                 “Preferred Lender”                         760.779.8141                    760.779.8137
                                                            44-800 Village Court, Palm Desert, CA 92260

       Providing a platform to ensure each client enjoys a long term trusted realtionship with a knowledgeable, caring and effective mortgage advisor.                           Real Estate Broker CA DRE Lic # 01060837

 4      The DeSeRT ReALTOR® NeWS – jANuARy 2010
      C.D.A.R. 2010 Installation Reception
By John Hussar, PRNewsWorks
  Ini Asmann of Windermere Real Estate was named 2009 REALTOR® of the
Year by the California Desert Association of REALTORS® for her dedication and
professional accomplishments in the real estate industry. Asmann, a licensed
real estate broker since 1999, said she was "surprised and honored" to be
named REALTOR® of the Year, saying "I have been working a lot this year with
the Community Services Committee, which does a lot of worthwhile projects
out in the community. I think every REALTOR® should give something back to
the community."
  Heather Ozur of Coldwell Banker, a well-respected REALTOR® for 11 years, was
installed as the new C.D.A.R. President December 10 during the Installation of
new Officers at the 2010 Installation Reception at the Renaissance Esmeralda
Resort in Indian Wells.
  “Connecting Members Together is our goal for 2010 with educational and
networking events, tools and technology for our Members, and using social                                    Kara Robinson, 2008 Affiliate of the Year; Penny Olendar, 2009 Affiliate of the Year; Ini Asmann,
media such as Twitter and Facebook,” Ozur said.                                                              2009 REALTOR® of the Year and Emily DiSimone, 2008 REALTOR® of the Year.

  Steve Goddard, President of the California Association of REALTORS®, sided
over the swearing ceremony of Ozur and the new Board of Directors.
  Greg Berkemer, C.D.A.R. Executive Vice President, presided as emcee.
Other new Officers and Directors are: 2011 President-elect Sherry Palmateer,
Treasurer Tom Ogle; Directors Marilyn Ford, Marine Balog, Peter Schmidt,
Diane Busch, Wendy Formica, Charlie White, David Carter, TG Galludet and
John Young, 2009 C.D.A.R. President.

Other REALTOR® and real estate professionals who received awards were:
Affiliate	of	the	Year: Penny Olender, Property I.D.
President’s	Awards: David Banks and Peter Schmidt, Windermere.
REALTOR®	Special	Recognition: Gina Sullivan, Windermere.

                                                                                                              1998 C.D.A.R. President Elaine Thomsen leads the          2002 C.D.A.R. President Scott Gerrie and 1999 C.D.A.R.
                                                                                                              Pledge of Allegiance.                                     President Suzie Waggoner were recognized for
                                                                                                                                                                        their years of service as Directors of the California
                                                                                                                                                                        Association of REALTORS®.

David Banks and Peter Schmidt, both recipients of the C.D.A.R. President’s Award, are shown with C.D.A.R.     C.D.A.R. President Heather Ozur is Installed by Steve Goddard, President of the California
President Heather Ozur and Immediate Past President John Young.                                               Association of REALTORS®.

C.D.A.R. Executive Vice President Greg Berkemer pres-                               The WE Real Estate Company
ents California Association of REALTORS® President
Steve Goddard a gift thanking him for his efforts on                 A new franchise brought to you by visionaries who understand you can’t do it all by yourself.
behalf of C.D.A.R.
                                                                     We give you the opportunity to build a business, not just do business.
                                                                     Build a comfortable “cushion” of income that’s there whether you have a closing or not.
                                                                     This is an opportunity to build additional streams of income above and beyond your personal production.
                                                                     This is not a traditional real estate office and if you want to do the same thing the same way and get the same
                                                                     results then this company is not for you and please do not contact us.
                                                                     Contact us to learn how you earn SALES BONUS in addition to your own personal sales.
                                                                     Diana Mantelli- 951-264-1417 or
                                                                     Rod Robinson-714-504-6221 or
                                                                     ** Each office independently owned and operated

Immediate Past President John Young with C.D.A.R.
President Heather Ozur.
                                                                                                                                                The DeSeRT ReALTOR® NeWS – jANuARy 2010                                    5
                              WCR President’s Message
                               By Sandy Rhoades, 2010 President, Palm Springs/Desert Cities Chapter

                                           Welcome new board members!
                                                           President - Sandy          Education Chair & Media/Marketing              I thank all those who served before,
                                                           Rhoades, Realty            Chair– Bryan Ozur, American Home             especially immediate past president
                                                           Executives                 Shield                                       Wendy Formica and the 2009 board,
  Happy New Year! Here’s hoping                                                                                                    and look forward to working with this
                                                                                      Ways & Means Chair – Vicki Timmins,
you had a wonderful holiday season                                                                                                 fantastic 2010 board of professionals
                                                                                      First American Natural Hazards
and are ready to dive into 2010!                                                                                                   and all the WCR members – thank you
The Women’s Council of REALTORS®                                                                                                   for allowing me to serve!
                                                           President – elect          Bylaws/Nominating Chair – Wendy
has a new board and a calendar full
                                                           - Maria Bradfield,         Formica, Windermere Real Estate              Sandy Rhoades, WCR President 2010
of exciting educational speakers
                                                           Realty Executives                                                       Desert Cities Chapter
and events. WCR’s new year begins                                                     Parliamentarian – Diane Busch,
Friday, January 8th at the Woodhaven                                                  Windermere Real Estate
Country Club for the installation of                                                  Budget & Finance Chair –
officers and a dynamic and fun pre-                                                   Heather Ozur, Coldwell Banker
sentation by Orange County’s Bobbi
Mezger and Martha Burgoon-Karelius.                        Vice President
These top producing REALTORS® have                         of Membership –
written a book “The Real Deal” shar-                       Stephanie Copeland
ing LESSONS and LAUGHS on busi-                            Windermere Real                “The
ness and life. See more information
on their website www.reallesson-
                                                                                          Real Deal”                                            Treasurer – Penny
                                                           Olender, Property ID
Please join us at 11:30 a.m. -1:00 p.m.
Friday January 8, 2009
Woodhaven Country Club
4155 Woodhaven Drive East,
Palm Desert, Ca 92211
                                                           Secretary – Cathi
                                                                                          Bobbi Mezger
Cost: Members $25                                          Walter, Windermere
                                                           Real Estate
Non-Members $35

                                                                                          Martha Burgoon-

               bankruptcy                                                                   January’s WCR Business Resource Meeting will feature top-producing
                                                                                          REALTORS® Bobbi Mezger and Martha Burgoon-Karelius sharing insight
                   Chapter 7 & Chapter 13                                                 from their book The Real Deal.

                                  OFFERED BY                                                We have membership applications at the door and since our member-
                                                                                          ship drive continues, if you have been thinking of joining, now is the
                       MERELE D. CHAPMAN                                                  time! Mission: “We are a network of successful REALTORS® empowering
                        ATTORNEY AT LAW---SBN 170724                                      women to exercise their potential as entrepreneurs and industry lead-
                                                                                          ers”. Vision: “Through our influence as successful business professionals,
                       2825 E. Tahquitz Canyon Way, suite 202
                                 Palm Springs, CA 92262                                   women will effect positive change in the profession and in the broader
                                                                                          community.” The women and men REALTORS® and affiliates make the
                             (Other Legal services)
                                                                                          Desert Cities Chapter of WCR the most desirable to join!!!
                 Real Property issues/Brokerage issues,                                     The February meeting will feature Carole Rodini of Bamboo Consulting,
              Title Clearance, Non-Disclosure disputes,                                   a renowned speaker on the economy and real estate. She is a little dyna-
              Affidavit re: real property of small value,
                                                                                          mo – if you have not seen her, you will not want to miss this meeting!
       petitions to determine succession to real property,                                To the New Year, it’s 2010, We’re SELLING AGAIN!!!
                      Unlawful Detainer/Eviction,
                              mediation service

                Tele: 760.320.3656          Fax: 760-320-2482

 6    The DeSeRT ReALTOR® NeWS – jANuARy 2010
     THE STORE FRONT                                                            By Patrick Truscott,
                                                                                Member Benefits Coordinator/Editor
                                                                                                                                    Service Fit
                                                                                                                                    for a King

REALTOR®                                New Open                                New “Combo”
Recommended                             House Flyer                             Lockbox:
DVD Tackles                             Displays at                             Exclusive
Kid’s Moving                            Fantastic Price                         Features, Much
Issues!                                   Display flyers at your open houses    Lower Price                                             Did you know C.D.A.R. Officers
                                                                                                                                     and Directors volunteer their
                                        professionally with the newest “Kopy                                                         many hours of service to the
  Have clients with kids preparing                                                 Score on C.D.A.R.’s newest combina-
                                        Keeper” flyer display available to                                                           Association? Without compensa-
for a move? Consider the gift of an                                             tion lockbox keysafe. This model is
                                        C.D.A.R. members for just $8.95— save                                                        tion, the least that can be done
educational DVD “The Great Moving                                               similar to others out there, with one
                                        $4.00 off the old price!                                                                     is to provide leadership with the
Adventure” just for kids to help them                                           important advantage: The key hold-
                                                                                ing compartment is large enough to                   simple beverage of their choice.
deal with the challenges of moving.
                                                                                hold gate cards. We know of no other                 Here, C.D.A.R. Treasurer Tom Ogle,
This professional, 25 minute animated
                                                                                combo box that does that. Best of all                having finished several hours toil-
feature is sure to be welcome infor-
                                                                                is the price: Not $34.95 like others, but            ing on the Association’s budget,
mation for moving families. C.D.A.R.
                                                                                just $19.95!                                         receives the requested Diet Coke
has them available by order for just
                                                                                                                                     (not Pepsi) from C.D.A.R. staffer
                                                                                                                                     Patrick Truscott.

     Real Estate Loans                                                            HOME LOANS
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                Residential • Commercial                                          • Conventional and Government loans
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          • Conventional/Jumbo • FHA/VA                                           • Primary, Second home and Investment property
         • CalSTRS/CalPERS • CalHFA/USDA                                          • Competitive rates and fees
              • County/City Programs
                                                                                   PALM DESERT                                    PALM SPRINGS

                  Gloria Ramirez, VP/Manager
             77-935 Calle Tampico, Suite 202 La Quinta

                                                                                   77-933 Las Montanas Rd., Suite 100             1711 E. Palm Canyon Dr.

              7                                                                    Desert Business Park (Across from Sun City)    (760) 325-4442

                                                                                   (760) 834-0200                                 901 E. Tahquitz Canyon Way

                                                                                   74-150 Country Club Dr.                        (760) 327-3334
                                                                                   (760) 776-1500
                                                                                                                                                               “I Pro

                                                                                                        Honest . Thorough. Knowledgable. Experienced.
                  Over 20 years of Lending Experience                                                    

                                                                                                               The DeSeRT ReALTOR® NeWS – jANuARy 2010                       7
                                                                                                                                                                        PRSRT STD
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                                                                                                                                                                      Palm Desert, CA
                                                                                                                                                                       Permit No. 81

44-475 Monterey Ave. • Palm Desert, CA 92260
                                                                                                                                                                                                                                                                               The Official Publication of the California Desert Association of REALTORS®
                                                                                                                                                                                                                                                                                  Volume 17 • Number 1 • January 2010

                                                                                                                                                                                          IN THIS ISSuE:
                                                                                                                                                                                          1   President‘s Message                 2       EVP’s Report

                                                                                                                                                                                          4   Calendar of Events                  6       WCR’s President Message

                                                                                                                                                                                                                                         2010 C.D.A.R.

                                                                                                                                                                                                                     Back row, from left: TG Gallaudet, Director; David Carter, Director; Wendy Formica, Director; John Young,
                                                                                                                                                                                                                      Immediate Past President; Peter Schmidt, Director; Marnie Balog, Director and Charlie White, Director.
                                                                                                                                                                                                                    Front row, from left: Diane Busch, Director; Tom Ogle, Treasurer; Heather Ozur, President; Sherry Palmateer,
                                                                                                                                                                                                                                                    President-Elect and Marilyn Ford, Director.
                                                                                                                                                                                                    Officers and Directors
              HOME LOANS
                DONE RIGHT™
                                         LET OUR 25 YEARS OF EXPERIENCE                                                                              LOCAL OWNERSHIP
                                                                   HELP YOU FIND THE RIGHT LOAN TO FIT YOUR NEEDS                                    NATIONAL POWER
                                                                                                                                                     INTERNET SPEED™

                                                                                                                                                     We re p re s e n t t h e t o p
                                                                                                                                                     leanders nationwide

                                                                                                                                                     CALL US TODAY
                                                                                                                                                     (760) 777-9993

                                                                                                                                                        LAINE RINKER

        Fax: (760) 771-3301   I   I   I   78-075 Main Street, #204 I La Quinta, CA 92253 (located in Old Town La Quinta)

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