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Facebook fan pages are a great way to use social media to promote your business, connect with
your customers, and attract prospects. A Facebook fan page gives your business a personality on
the web, over and above your website, and allows you to interact with your customers in a more
personal, friendly way.
Facebook fan pages are quite different from Facebook profile pages. A profile page is for you...a
fan page is a profile for your business. You can include everything you need to about your
business on your Facebook page, as well as post news and updates about your business, videos,
press releases, Twitter updates, and even your blog feed. Your page becomes the place where
you can interact directly with your customers, sending them emails and updates or posting events.
And, just like your profile, updates are instant, and will show up on the feed of anyone who is
registered as a fan.
Creating your Facebook fan page is easy, simply log in, and scroll all the way to the bottom. Click
on the 'Advertising' option, and select 'Pages', then 'Create a Page'. From there, all you have to do
is fill in all the details, and click 'Publish'. The more details you add, the better...search engines,
such as Google, rank Facebook pages very highly.
Consider adding one or more applications to your fan page. There are loads of apps that can
increase the functionality of your page, and add interest for readers. You can find apps that link
your Twitter account to your page, that draw your blog's RSS feed to your page, or gather and
post customer testimonials. A quick search for 'business apps' on Facebook will turn up a ton.
Now that your Facebook fan page is up, you need fans! Unlike your profile, you can't send people
friend invites...you have to invite people directly. One way to do this is to have a Facebook badge
on your website that links to your page, so visitors can click through and become a fan. If you have
a mailing list, send out a notice about your fan page and ask people to become a fan. Likewise,
you can do this through your Facebook profile, or through regular email.
Facebook fan pages are most effective when they are kept fresh and updated, so be sure to use
the page to its fullest. Start discussions, post updates often, and now and then include some fun,
off-business content that people will enjoy and spread to their friends (who just might become
fans!) Spend a few hours each week updating and building your fan-base, and before you know it
you'll have a dedicated following...and more business!
About this Author
Bird and Co Creative provides effective search engine optimisation and online marketing
campaigns so your website receives a stream of targeted visitors. For more information on how we
can get your website recognised by the major search engines, visit our website at
www.birdandcocreative.co.uk
Article Source:
http://EzineArticles.com/?expert=Ruth_Williams
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Seositesonline.com/online-offline-seo-services/facebook-auto-like-software/ will get you the
Facebooks Likes you need to grow your business, guaranteed!
seositesonline.com/online-offline-seo-services/facebook-auto-like-software/
==== ====