BAE Systems Hagglunds AB: Defense Company Profile & SWOT Report by ICDResearch

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									BAE Systems Hagglunds AB

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BAE Systems Hagglunds AB                                                         Key Employees
                                                                                 Name                       Job Title
Fast Facts
                                         Bjornavagen 41, Ornskoldsvik, 891 82,   Goran Carl Gustav          Director
Headquarters Address
                                         Sweden
                                                                                 Jan Soderstrom             President
Telephone                                + 46 66080000

                                                                                 Knut Arne Goran Olsen      Director
Fax                                      + 46 66015190
                                                                                                            Director - Projects and
                                         www.baesystems.com/Businesses/LandArm   Marcus Stigsson
Website                                                                                                     Development R&S
                                         aments/Divisi
                                                                                 Maria Kristina Jonsson     Director
Ticker Symbol, Stock Exchange            N/A

                                                                                 Mikael Hagglund            Director - Sales
Number of Employees                      1,000

                                                                                 Oscar Hagglund             Service Delivery Manager
Fiscal Year End                          December

                                                                                 Pal Weiner                 Finance Manager
Revenue (in US$ million)                 537.30

                                                                                 Tomas Karlson              Sales Manager


                                                                                 Company Overview
SWOT Analysis
                                                                                 BAE Systems Hagglunds AB (BAE Hagglunds)
Strengths                                Weaknesses                              is a leading military vehicle systems
                                                                                 manufacturer, based in Sweden. The company
Broad product portfolio                  Loss of key contract                    operates as a subsidiary of BAE Systems plc
                                                                                 (BAE Systems) and serves the global combat
Focus on research and development                                                business line of BAE Systems. The company’s
                                                                                 key product portfolio includes armored all-terrain
Leading market position of CV90                                                  vehicles (ATV), infantry fighting vehicles (IFV)
vehicles                                                                         and turret systems. The company derives 90%
                                                                                 of its revenues from export, offering products to
Strong support from parent company
                                                                                 the government and military groups in more than
                                                                                 40 countries worldwide. Its leading products in
Opportunities                            Threats                                 service with international militaries include Bv
                                         Decline in Swedish defense
                                                                                 series all terrain carriers, Combat Vehicle 90
Growing global defense market                                                    series of armored vehicles, and Spitterskyddad
                                         expenditure
                                                                                 Enhets Platform (SEP) vehicle. BAE Hagglunds
New product launches                     Government regulations                  is headquartered in Ornskoldsvik, Sweden.
Rising vehicle survivability market in
                                         Rapidly changing technology             Key Competitors
Europe

                                                                                 ARTEC GmbH

                                                                                 Force Protection, Inc. (Ticker: FRPT)

                                                                                 MOWAG GMBH

                                                                                 Navistar Defense, LLC

                                                                                 Nexter Group




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BAE Systems Hagglunds AB - SWOT Profile                                                                                  Page 1
BAE Systems Hagglunds AB

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TABLE OF CONTENTS

1     Business Analysis ................................................................................................................................... 4
    1.1      Company Overview ................................................................................................................................................4
    1.2      Business Description ..............................................................................................................................................4
    1.3      Major Products and Services .................................................................................................................................5
2     SWOT Analysis ........................................................................................................................................ 6
    2.1      SWOT Analysis - Overview ....................................................................................................................................6
    2.2      Strengths ................................................................................................................................................................6
    2.3      Weaknesses ...........................................................................................................................................................7
    2.4      Opportunities ..........................................................................................................................................................7
    2.5      Threats ...................................................................................................................................................................8
3     History ...................................................................................................................................................... 9
4     Key Employees ...................................................................................................................................... 10
5     Appendix ................................................................................................................................................ 11
    5.1      Methodology .........................................................................................................................................................11
    5.2      Disclaimer.............................................................................................................................................................11




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BAE Systems Hagglunds AB - SWOT Profile                                                                                                                                     Page 2
BAE Systems Hagglunds AB

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List of Tables

Table 1: Major Products and Services....................................................................................................................................5
Table 2: History.......................................................................................................................................................................9
Table 3: Key Employees .......................................................................................................................................................10




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BAE Systems Hagglunds AB - SWOT Profile                                                                                                                                     Page 3
BAE Systems Hagglunds AB

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1 Business Analysis

1.1   Company Overview

BAE Systems Hagglunds AB (BAE Hagglunds) is a leading military vehicle systems manufacturer, based in Sweden. The
company operates as a subsidiary of BAE Systems plc (BAE Systems) and serves the global combat business line of
BAE Systems. The company’s key product portfolio includes armored all-terrain vehicles (ATV), infantry fighting vehicles
(IFV) and turret systems. The company derives 90% of its revenues from export, offering products to the government and
military groups in more than 40 countries worldwide. Its leading products in service with international militaries include Bv
series all terrain carriers, Combat Vehicle 90 series of armored vehicles, and Spitterskyddad Enhets Platform (SEP)
vehicle. BAE Hagglunds is headquartered in Ornskoldsvik, Sweden.

1.2   Business Description

BAE Hagglunds designs and manufactures military vehicle systems for a range of terrain applications. The company
operates as a subsidiary
								
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