Lucasfilm Ltd: Media Company Profile & SWOT Report by ICDResearch

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									Lucasfilm Ltd.

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Lucasfilm Ltd.                                                              Key Employees
                                                                            Name                    Job Title
Fast Facts
                                       1110 Gorgas Avenue, San Francisco,   George Lucas            Chairman
Headquarters Address
                                       94129, United States of America
                                                                                                    President - Lucas
                                                                            Howard Roffman
Telephone                               + 415 662 1800                                              Licensing
                                                                                                    Chief Administrative
                                                                            Jan van der Voort
Fax                                    N/A                                                          Officer
                                                                                                    President - Industrial Light
Website                                www.lucasfilm.com                    Lynwen Brennan          & Magic, General Manager
                                                                                                    - Industrial Light & Magic
Ticker Symbol, Stock Exchange          N/A                                                          Chief Operating Officer,
                                                                            Micheline Chau
                                                                                                    President
Number of Employees                    N/A                                  Richard Kerris          Chief Technology Officer

Fiscal Year End                        N/A                                                          Vice President - Finance ,
                                                                            Steve Condiotti
                                                                                                    Chief Accounting Officer
Revenue (in US$ million)               N/A

                                                                            Company Overview

                                                                            Lucasfilm Ltd. (Lucasfilm) is one of the world‟s
                                                                            largest independent film and entertainment
SWOT Analysis                                                               companies.      The company, along with its
                                                                            subsidiaries, is engaged in offering licensing,
Strengths                              Weaknesses                           special effects, and software services. Its
                                                                            principal business activities include film
Broad Portfolio of Games               Dependence on Star Wars              production and television programs. Lucasfilm
                                                                            conducts its business through seven divisions,
Wide Business Range                                                         namely, Licensing, Skywalker Sound, Industrial
                                                                            Light & Magic, Animation, Lucasfilm, LucasArts
Opportunities                          Threats                              and Lucas Online. The Letterman Digital Arts
                                                                            Center of the company integrates motion
                                       Animation More Uncertain than Live   picture, visual effects and gaming technologies
Development in 3D Technology
                                       Products                             in one digital arts campus. The company
Growth in Entertainment and Media                                           operates across various geographies and has
                                       Intellectual Property Risks          principal operations in the US. Lucasfilm is
Industry
                                                                            headquartered in San Francisco (California), the
Growth in the Indian Animation Industry Preference for Lesser Children      US.

                                                                            Key Competitors
                                                                            Universal Studios




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Lucasfilm Ltd. - SWOT Profile                                                                                    Page 1
Lucasfilm Ltd.

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TABLE OF CONTENTS

1     Business Analysis ................................................................................................................................... 4
    1.1      Company Overview ................................................................................................................................................4
    1.2      Business Description ..............................................................................................................................................4
    1.3      Major Products and Services .................................................................................................................................5
2     Mergers & Acquisitions and Partnerships ............................................................................................. 6
    2.1      M&A and Partnerships Strategy .............................................................................................................................6
3     SWOT Analysis ........................................................................................................................................ 7
    3.1      SWOT Analysis - Overview ....................................................................................................................................7
    3.2      Strengths ................................................................................................................................................................7
    3.3      Weaknesses ...........................................................................................................................................................7
    3.4      Opportunities ..........................................................................................................................................................7
    3.5      Threats ...................................................................................................................................................................8
4     History ...................................................................................................................................................... 9
5     Key Employees ...................................................................................................................................... 11
6     Key Employee Biographies................................................................................................................... 12
7     Locations and Subsidiaries .................................................................................................................. 13
    7.1      Head Office ..........................................................................................................................................................13
    7.2      Other Locations and Subsidiaries ........................................................................................................................13
8     Appendix ................................................................................................................................................ 14
    8.1      Methodology .........................................................................................................................................................14
    8.2      Disclaimer.............................................................................................................................................................14




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Lucasfilm Ltd. - SWOT Profile                                                                                                                                               Page 2
Lucasfilm Ltd.

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