RightNow Technologies, Inc.
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RightNow Technologies, Inc. Financial Snapshot
Operating Performance
Fast Facts
136 Enterprise Boulevard, Bozeman, The company reported revenue of US$185.52 million
Headquarters Address
59718,United States of America during the fiscal year 2010 (2010). The company's
revenue grew at a CAGR of 13.86% during 2006–
Telephone + 1 406 5224200
2010, with an annual growth of 21.50% over 2009. In
2010, the company recorded an operating margin of
Fax N/A 6.58%, as against 2.85% in 2009.
Website www.rightnow.com
Revenue and Margins
Ticker Symbol, Stock Exchange RNOW, NASDAQ
Number of Employees 920
Fiscal Year End December
Revenue (in US$ million) 185.52
SWOT Analysis
Strengths Weaknesses Return on Equity
Excellent Service Offerings Intellectual Property Rights The company recorded a return on equity (ROE) of
35.67% for 2010, as compared to its peers, INVOICE
INC. (Ticker: 9448), Microsoft Corporation (Ticker:
Increasing financial performance Overdependence on North America MSFT) and salesforce.com, inc. (Ticker: CRM), which
recorded ROEs of 53.33%, 40.63% and 7.73%
Strong Research and Development respectively. The company reported an operating
margin of 6.58% in 2010.
Opportunities Threats
Return on Equity
Growing Demand for CRM Software Delays in Hosting Services
Risks Associated With International
Positive Outlook for SaaS
Business
Liquidity Position
The company reported a current ratio of 2.70 in 2010,
as compared to its peers, INVOICE INC., Microsoft
Corporation and salesforce.com, inc., which recorded
current ratios of 0.91, 2.13 and 1.88 respectively. As
of December 2010, the company recorded cash and
short-term investments of worth US$276.71 million,
against zero current debt. The company reported a
debt to equity ratio of 2.20 in 2010 as compared to its
peers, INVOICE INC., Microsoft Corporation and
salesforce.com, inc., which recorded debt to equity
ratios of 3.58, 0.13 and 0.43 respectively.
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RightNow Technologies, Inc. - SWOT Profile Page 1
RightNow Technologies, Inc.
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TABLE OF CONTENTS
1 Business Analysis ................................................................................................................................... 5
1.1 Company Overview ................................................................................................................................................5
1.2 Business Description ..............................................................................................................................................5
1.3 Major Products and Services .................................................................................................................................7
2 Analysis of Key Performance Indicators ............................................................................................... 8
2.1 Five Year Snapshot: Overview of Financial and Operational Performance Indicators ..........................................8
2.2 Key Financial Performance Indicators .................................................................................................................11
2.2.1 Revenue and Operating Profit .........................................................................................................................11
2.2.2 Asset, Liabilities and Capex .............................................................................................................................12
2.2.3 Solvency ..........................................................................................................................................................13
2.2.4 Valuation ..........................................................................................................................................................14
2.3 Competitive Benchmarking ..................................................................................................................................15
2.3.1 Market Capitalization .......................................................................................................................................15
2.3.2 Efficiency ..........................................................................................................................................................17
2.3.3 Capital Expenditure ..........................................................................................................................................18
2.3.4 Turnover – Inventory and Asset .......................................................................................................................19
2.3.5 Liquidity ............................................................................................................................................................20
3 Recent Developments ........................................................................................................................... 21
4 SWOT Analysis ...................................................................................................................................... 23
4.1 SWOT Analysis - Overview ..................................................................................................................................23
4.2 Strengths ..............................................................................................................................................................23
4.3 Weaknesses ....................................................................................................................................