TechNavio Announces the Publication of its Report – Global Enterprise 2.0
Technologies Market 2010–2014
TechNavio today published its report Global Enterprise 2.0 Technologies
Market 2010–2014 based on an in-depth study covering the Americas, and
the EMEA and APAC regions.
February 02, 2012 -- The report aids decision makers’ understanding of
the key trends impacting this market.
Commenting on the report, an analyst from TechNavio’s Enterprise
Applications team said, "Increasing focus on mobile enterprise
applications is one of the emerging trends in the market. Mobile
enterprise 2.0 technologies improve organizations’ connectivity,
communication among stakeholders, and operational efficiency. Several
organizations have begun to adopt mobile 2.0 technologies, and the
Enterprise Mobile Application 2.0 market is expected to see rapid growth
in the period 2010–2014."
According to the report, the need to improve marketing activities in a
cost-effective manner is one of the major drivers to the market.
Enterprise 2.0 technologies help organizations improve their marketing
activities by understanding the degree of customer satisfaction. Also
enterprise 2.0 technologies help organizations identify successful
products and innovations among customers in a cost-effective manner.
The report also discusses that the security of data on social tools is a
major challenges to the growth of the market.
The study was carried out using an objective combination of primary and
secondary information including inputs from key participants in the
industry. The report contains a comprehensive market and vendor landscape
in addition to a SWOT analysis of the key players.
TechNavio, the market research platform of Infiniti Research Ltd,
publishes periodic reports on niche and emerging technologies. For
further information, please visit www.technavio.com.
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market research, Enterprise Applications, Technologies, Security