From Wikipedia, the free encyclopedia Online flower delivery
Online flower delivery
Part of a series on transfer orders to affiliated local florists for fulfillment
and hand delivery. Order broker customers pay addition-
Electronic commerce al service fees as well as local delivery charges, which are
Online goods and services generally included in the price displayed with each prod-
Streaming media uct. Orders are sent to local florists for fulfillment via a
Electronic books floral wire service. The advantage of this service is the
Software consolidation of purchases for delivery to multiple loca-
tions through a single website.
Retail services
Most florists also offer order brokering services for
Banking national and international delivery.
Food ordering
Online flower delivery Relay service / relay florist
Online pharmacy
A relay service often referred to as a relay florist, is es-
DVD-by-mail
sentially a website where a person or organization often
Travel
with sophisticated computer operation/s, procures a
Marketplace services purchase order between a consumer and itself instead of
Trading communities the order being placed directly with a local florist in the
Auctions • Online wallet delivery area. The relay service collects payment for the
Advertising order, however as the Relay service normally cannot ful-
Price comparison service fill the order itself unless the delivery is local to the loca-
Social commerce tion of the Relay service, it relays the order and payment
Mobile commerce to a local florist in the delivery area, minus a commission.
Payment · Ticketing
Banking
Courier delivery
Courier delivered flowers (also sometimes called Grower
E-procurement
Direct or Flowers By Post) are assembled into bunches at
Purchase-to-pay the farm or in the warehouse of an importer or distribu-
Online flower delivery services are websites that allow tor; they are then placed in cardboard boxes and shipped
consumers to order flowers and related items by brows- direct to the recipient via overnight couriers. The ad-
ing an online catalogue. They are often delivered to a vantage of such a service is that because the flowers are
third party, the recipient of the gift. shipped from the farm/importer they can be fresher al-
though temperature fluctuations en-route and shipping
Types of service conditions may negate the benefit.[1] Recipients are re-
sponsible to unpack, clean, condition and arrange courier
Services are broadly divided into four categories: delivered flowers. Flowers need to be conditioned after
the shipping process, otherwise they will die. Florists
Local florist condition flowers before delivering them and have quali-
Local florist websites offer arrangements and bouquets ty control checks that warehouse workers do not.
for direct delivery in the geographic area physically ser-
viced by their companies’ own vans and personnel. This
service is also known as "hand delivered" and has the ad-
Peak periods
vantage of presenting shoppers with the precise items Christmas, 25th Dec; Valentines Day, 14th Feb; and
available for delivery on a same-day basis. Local delivery Mother’s Day, 2nd Sunday of May are when demand of
charges are generally displayed as a separate fee from the services is the highest. Ordering from a local florist di-
price of each product. rectly and if possible early will ensure delivery at these
times. Online services often deliver by mail rather than
Order broker hand and cannot promise delivery dates.
Order brokers are third-party agents that display
arrangement and bouquet product images and then
1
From Wikipedia, the free encyclopedia Online flower delivery
References
[1] Staby, George and Reid, Michael. "Improving the
Cold Chain for Cut Flowers and Potted Plants"
California Cut Flower Commission, December 2005.
Retrieved from "http://en.wikipedia.org/w/index.php?title=Online_flower_delivery&oldid=434632835"
Categories:
• Electronic commerce
• Floristry
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