This is a simple Custard Shop business plan. It is written for a specific market but can and should be changed to reflect your own market. However, all of the financials as well as much of the language can be kept in order to streamline the business plan writing and research process.
www.customwrittenbusinessplans.com www.prewrittenbusinessplans.com www.universityessayexperts.com www.researchandwriting.org Title: Custard Bar Business Plan Description: This business plan is for a Custard Bar or Custard Parlor business enterprise. It can be reformatted to suit any market or any other business context. It has the financials, marketing plan, and all other business plan requirements and major headings necessary for funding. See Chinadollpublishing.com for all of your prewritten business plan needs, prewritten essay & dissertation needs, and your e-book needs. The plan is approximately 35 pages in length and the major business plan headings include the following headings or similar: I. Executive Summary II. General Company Description III. Products and Services IV. Marketing Plan V. Operational IV. Management and Organization VII. Personal Financial Statements VIII. Startup Expenses and Capitalization IX. Financial Plan Research Bibliography …or similar Keywords: business plans, business plan, pre-formatted business plan, business intelligence plan, prewritten business plans, pre-written plans, pre-written business plan, business plan template, business research, pre-written business research, prewritten marketing plan, business templates, business plan analysis, marketing plans, custard bar, custard dessert, custard bar business plan, custard parlor, custard parlor business plan, custard dessert business, custard business, ice cream shop, 1 Custom Custard 3200 Fashion Show, Law Vegas Blvd S, Las Vegas, NV 1-800-484-4837 info@CustomCustard.com 2 Table of Contents I. Executive Summary 04 II. General Company Description 05 2.1 Overview 05 2.2 Legal Description 05 2.3 Company Concept/History 05 2.4 Current Status 05 2.5 Vision & Mission Statement 06 III. Products and Services 07 3.1 Product Description 07 3.2 Service Description 07 IV. Marketing Plan 08 4.1 Industry Overview 08 4.1.1 Marketing Size 09 4.1.2 Target Market 10 4.1.3 Marketing Objectives 10 4.2 Products/Services 12 4.2.1 Pricing Strategy 12 4.2.2 Promotion Strategy 12 4.2.3 Distribution/Placement Strategy 13 4.3 Competitor Analysis 13 4.4 SWOT Analysis 14 4.5 TOWS Strategy Development 15 4.6 Forward Strategy & Future Outlook 16 4.7 Target Market 16 V. Operational Plan 19 5.1 Production 19 5.2 Location 19 5.3 Inventories 19 5.4 Suppliers 19 5.5 Exit Strategies 19 IV. Management and Organization 20 6.1 Company Structure & Ownership 20 6.2 Core Management Personnel 20 6.3 Roles & Responsibilities 20 6.4 Salary Structure 20 6.5 Key Success Factors 21 VII. Personal Financial Statements 23 7.1 Personal Financial Statements 23 7.2 Details of Personal Financial Statements 23 VIII. Startup Expenses and Capitalization 25 8.1 Capitalization 25 8.2 Startup Expenses 25 IX. Financial Plan 27 9.1 Primary Assumptions 27 3 9.2 Summary of Financial Results 28 9.3 12 Month Profit/Loss 28 9.4 3 Year Profit Projection 29 9.5 Opening Day Balance Sheet 31 9.6 Break Even Analysis 32 Appendices 34 Appendix 1: Pro Forma (Monthly) 35 Appendix 2: Center Information 36 Research Bibliography 37 4 I. Executive Summary The following business plan details the business concept belonging to Mr. Roberto Black. Mr. Black has developed this custard shop concept as a franchise model. It is Mr. Black’s intent that the business model, Custom Custard’s products and services, and its related marketing collateral, can be licensed by independent operators as well as franchised. The Custom Custard concept as detailed within this business plan can be used by independent investors who are prepared to invest $120 thousand to $200 thousand of their own funds in order to establish their own locations in high traffic areas such as malls or shopping plazas. Additionally, this business model is also targeting rapid expansion through company owned Custom Cus
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