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Proposal for the Operational and Management Cost of Community Radio Station '90.4 MHz' Indian Institute of Technology Kanpur Submitted By Dr.Sanjeev S Kashalkar (Registrar, IIT Kanpur) Dr.Satyaki Roy (Faculty Coordinator, Media Technology Center) Ms.Reema Mittal (Program Head, IITK CR) Executive Summary The Indian Institute of Technology (IIT) Kanpur is one of the premier institutions established by the Government of India. It has been disseminating seeds of knowledge since its inception and has taken another step in this direction by launching its Community Radio (CR). The IIT Kanpur is the first amongst all the IITs across the country to own a community radio service of its own. Community radio, one of the fastest growing mediums of social communication, is a short range radio station owned, run and maintained by a community. Unlike a normal FM or a commercial radio the focus of a CR is on the informative programs often socially motivated. The purpose of this radio is to give voice to the unheard voices of communities that otherwise go unnoticed. There are hundreds of CRs operating in India today. The IIT Kanpur Community Radio will cater to the needs and interests of the community within and outside the campus with the coverage area of around 10-15 km. A whole gamut of programs will be aired at 90.4 MHz ranging from education, health, environment, agriculture, social welfare to classical music. Work has already begun in this direction. The total production at the station has exceeded 40 hrs. Objectives With the advent of Community Radio, the entire model of social communication has undergone a drastic change. It is called by different names in different parts of world like popular or educational radio in Latin America, rural or local radio in Africa, public radio in Australia and free or associative radio in Europe. The purpose remains the same – giving voices to the unheard voices and democratizing communication on a community/scale. Community radio, although taking on diverse forms depending on its surroundings, remains a type of radio made to serve people; radio that encourages expression and participation and that values local culture. Its purpose is to reach out to the remotest areas far from large urban centers, where the population is too small to attract commercial or large-scale State radio. Thousands of community radios are operating today worldwide bringing significant social and economic development in the service areas. Take for example Radio Bundelkhand operating from Taragram, Orchha, in Bundelkhand region of Madhya Pradesh. Launched in October 2008 it has emerged not only as a source of entertainment for people in surrounding villages, but also a tool of empowerment, a platform to share their stories, experiences, problems and even recipes. Through its programs like Aas Paas, Khet Khaliyan, Bal Bandhu, etc. it has succeeded in bringing positive changes around. IIT Kanpur has a long history of making innumerable contributions in the field of science and technology. But the community lying in the immediate vicinity of the campus remains untouched by these developments. Realizing the potential of Community Radio in establishing links with the remote villages and communities, IIT Kanpur launched its own radio at 90.4 MHz on 28th March 2010. The intended audience is the people within and outside the campus. The coverage area is 10 km radius around the campus. Nature of Programs As the Community radio is intended to bring about social and economic development, the programs must be highly informative, entertaining yet very interesting. They must cater to the needs of the community within and outside the campus. The challenge is in the diverse nature of the user group. The focus should be on relevant social issues, sharing the latest information with the community, providing a platform to the community to express their opinions and problems and also to provide a platform to explore their own creative potentials. There are varieties of programs that can be developed and aired on Community Radio addressing some of the following aspects: Providing access to information to villagers Creating radio enabled literacy programs Providing a platform to students and the community at large to exploit the potential of this creative media. Creating research oriented programs in sciences, technology, humanities and social sciences Social development of the area by focusing on relevant social issues. Creating programs on Health Care, Counseling, Vocational Training, Environment etc Begin the process of creating a virtual audio repository of the Institute and its people in the form of a verbal history Clients: We have also procured some programs from reputed organizations like Vigyan Prasar under Department of Science and Technology, Govt. of India Shramik Bharti, Kanpur based NGO Jamia Millia Islamia, New Delhi City Montessori School, Lucknow Evaluation of the effectiveness of the programs would be through telephonic conversations, e- mails and letters by the listeners from time-to-time. Also, we will send our representatives to the field to collect the feedback. Currently we have firstname.lastname@example.org as our official email id. System Overview Background This section describes our highly flexible two-studio radio station. This has been found very suitable for our program format. Technical Facilities: There are four technical areas. On Air (Transmission) Studio/Control Room. Recording cum Back up Room Voice Over Booth Transmission Room On Air Studio: The On Air Control Room is based around a single control surface Synergy integrated broadcast centre. This has 8 faders, and several inputs, as follow: 4 x Mics (mono, analog)) 2 x TBU (mono, analog), with mono cleanfeed outputs 1 x ISDN (stereo, analog), with a stereo cleanfeed output 2 x High Level (stereo, analog, ‘selectors can be added if needed, to extend the number of inputs to 16) 4 x AES (digital, stereo, with individual digital record outputs) 4 x Feeds from Synergy’s PC, 2 x playlist and 2 x cart-stacks External Monitor Input (stereo line, analog) In the basic package, the following sources are used: 3 x local studio mics (DJ and 2 x guests) 4 x Talks Studio mics (manually patchable in-place of local mics, via mic patch-panel) 1 x CD player (AES) 1 x Cassette player (analog, stereo line), with analog record input 1 x TBU, fed from cleanfeed 1 1 x Composite feed from PC (across 4 faders) Feed from Off Air receiver, via External Monitor input These can be allocated across the 8 faders in ANY combination, and individual presenters may create their own settings, with individual combinations of sources appearing on different faders. Such user ‘Pre-Sets’ may be simply recalled from a menu. The creation of User Pre-Sets is a simple matter, and for illustrative purposes, Synergy has supplied with a number of ready-loaded pre-sets. *A system schematic for the On Air Control Room is attached in the end. Local mics (On Air studio) and mics from the Talks Studio appear on the patch-panel in the rack, adjacent to Synergy’s MPU. Short XLR jumper cords are used to connect whichever mics are to be used into the mixer. Cleanfeed Output 3 provides a desk output to feed the headphone amplifier providing monitoring for the studio’s Guest headphones. SUMMARY State of the art FULLY DIGITAL INTEGRATED solution. Digital Mixer with up to 26 inputs and either 8 or 16 faders – plenty of expansion capacity. Any source to any fader at any time – creates unlimited USER PRESETS for easy set- up. Playback audio from PC across FOUR separate faders – offering maximum control. Quick Record and EDIT WHILST on-air. Touch-screen, mouse, fader and button control – in different combinations to suite all users. Comprehensive monitoring, metering and talkback Plenty of inputs and outputs, internal power amps for control room and studio speakers and headphones – minimizes amount of outboard equipment and wiring. Software Support: Live Assist and Automated Broadcast, Multitrack Record and Edit, Scheduling, Library and Content Management, Production, Transcoding, Podcasting, CD Ripping, Administration, Optional Traffic/Billing and Logging SAFE PRODUCTION MODE – allows any of the above tasks to be undertaken WHILST ON AIR – without fear of interfering with broadcast – making great use of the facility during automated broadcasts. Automated PC re-set during unattended broadcast – insures dead airtime. CR Station Plan View PRODUCTION VOICE OVER BOOTH STUDIO (RECORDING CUM BACKUP ROOM) OFFICE VIDEO STUDIO 2 ON AIR STUDIO + TRANSMISSION ROOM RECEPTION & WAITING AREA VIDEO VIDEO CAMPUS RADIO STATION STUDIO 3 STUDIO 1 MEDIA TECHNOLOGY CENTER On Air Control Room Schematic REC CASS REC to Sel.1a Sel.1a CASS. CD/ CASSETTE CD AES1 Control MIC LIVE Room MIC LIVE outputs To Mic Live connector on Talks Studio Wallbox CF1 TBU TBU1 CF1 CF1 to TBU CF2 Spare CF output Line H/set spare spare AES AES2-4 AES2-4 AES REC inputs outputs TO PATCH PGM (in Production Studio) Output (PGM out) SYNERGY AUX To wallbox in REC ON AIR PC Output Talks Studio 2 x playlist+ 2 x cart- stack outputs SYNERGY MPU . n/ w to Prod n PC L CR LS From Off Air Receiver via DA Ext. R Mon. DJ Mic DJ Mic Guest 1 Guest 1 Mic DJ H/P Mic DJ H/P Mic Inputs Guest 2 Guest 2 Mic 1-4 Mic Guest CF3 Out 1 H/P Hard- wired to mics Mics plugged ( set to in On Air Studio into Synergy PGM) HP Booth Mic 1 MPU from Amp Guest either On Air 2 H/P Studio or Hard- wired to Booth Mic 2 Voice Booth mic sockets in ( using XLR Voice- Booth Booth Mic 3 jumpers ) wall-box Booth Mic 4 - Mic Patch panel SYNERGY SYNERGY Master Control Fader Control Surface Surface (optional) Organizational Structure OF IITK Campus Community Radio Steering Committee Registrar (Chairman) Campus Community: Faculty Representatives Convener, Faculty Club Dr. Jayanta Chatterjee Convener, Women’s Association Dr. Harish Verma Convener, Staff Gymkhana Staff Representative City Representatives Dr. V.P.Singh Anil Gupta Student Representative Dr. Alok Bajpai Secretary, Film & Media Council Media Technology Center Secretary, Cultural Council Ms.Reema Mittal (Program Manager) Representative, Design Programme Coordinator, Media Technology Center Executive Committee Faculty Representatives Dr. Samir Khandekar Dr. Sohani Sahi Staff Representative Dr. V. P. Singh Student Representative Nominee, Film & Media Council Nominee, Cultural Council Nominee, Design Programme Media Technology Center Ms.Reema Mittal (Program Manager) Coordinator, Media Technology Center Technical Support Team Dr. Navpreet Singh Sound Engineer (CR) Production Management Team Technical support Team Accounts Team Program Producers Creative Directors Concept Developers Content Creators Content Scanning The administrative committee and operations team as suggested above will observe the entire functioning of the IITK Community Radio Station. Constraint Though the station has all the necessary equipments and space, there is a shortage of staff required for the smooth functioning of the radio. As of now there are only two people handling the entire setup. Due to the crunch of financial resources, staff recruitments cannot be done and production work is also hampered. The user group of IITK CR is a varied cluster. Nature of audience is quite different within and outside the campus. In fact there are several different user categories even within the campus. Programs for all is indeed a challenging task. Presence of other popular media forms like Internet, TV, i phones etc on campus and repositioning the Radio there in has also been challenging. Nevertheless the initial response has been encouraging. Even though it has not been initiated these other media form like TV or Internet, did not provide the community with a platform to express their creativity in such a low cost. Proposed Budget The finances are required to meet the following expenses: i A. Salaries and Benefits to the Staff B. Stationary & Miscellaneous C. Travel D. Equipment Maintenance E. Production Cost A. Salaries and Benefits to the Staff (For details refer to Annexure I) Post Posts Equivalent to Vacancies Pay Scale Station Head Research Engineer 1 15000-1500-30000 Programming Head Project Scientist 1 15000-1500-30000 Sound Engineer/Recordist Senior Project Associate 1 12000-1200-24000 Technical Assistant Project Technician 1 8000-800-16000 Accountant Project Assistant 1 6600-660-13200 Announcer/Production Project Assistant 1 6600-660-13200 Assistant Student Full Time 8,000/- Project Research Associate (PRS) Part Time Students Part Time UG 80 Part Time PG 150 B. Stationary& Miscellaneous Budget Head Cost in Lakhs Publicity Materials, Printer Cartridge, 0.5 Photocopying, Papers, Pens, White Board Markers, Post its, Removable Page Markers Certificates, Maintenance, Tokens/ Gifts for 1.0 the Artists, Beverages & Snacks (Tea, Coffee, Biscuits) etc. C. Travel Budget Head Cost Local Travel for Outdoor Recordings, Out 1.0 Station Travel for liaison with other Radio Stations, NGOs, Meetings etc D. Equipment Maintenance Budget Head Cost Annual Maintenance Contract with suppliers 3.5 (15% of the total cost) of all equipments Annual License Fee 0.5 Refer to Annexure III for the detail list of equipments. E. Production Cost Budget Head Cost To sustain the Community Radio Service it is 6.0 essential for the beneficiaries (in this case the community with in and out side IITK, using the radio service) to voluntarily participate in the process of content development for the radio. Nevertheless producing programs can be sufficiently time consuming and effortful. It is therefore necessary to nominally compensate the Program Producers, Concept Developers, Radio Artists, Creative Directors, Anchors, Musicians and so on. Additional program acquisition, copyrights and inviting experts from outside the community may also require financial support. The total approximate budget considering: A= 12.0 (approximately), B+C+D+E = 12.5 Total Running Cost A+ B+C+D+E = 24.5 Lakhs Per Annum Annexure I Details of manpower requirement, job profiles and nature of the job 1. Responsibilities & Duties of Station Head (01) He / she will be overall in-charge of Community Radio Station. His / her duties will include: Effective implementation of the FPC (Fixed Point Chart) as decided by the Steering Committee. Selection of resource person / talkers / artist / expert. Preparation of duty chart of announcers / anchors. Ensuring smooth functioning of Community Radio Station. Ensuring submission of accounts. Public Relations and liaison. Observe production related work. 2. Responsibilities & Duties of Programming Head (01) He / she will be overall in-charge of programming, handling anchors team and production related work. Classification and maintenance of all digitally recorded data, tapes, Cd’s and other programming material. Maintaining of database of programs acquired / to be acquired from different sources. Assisting the anchors team in program production and transmission related work. Preparing programming schedule for Community Radio Station. Public Relations and liaison. 3. Responsibilities & Duties of Sound Engineer / Recordist (01) He / she will be well knowing about the Community Radio setup and helping in recording, dubbing and editing work. He / she must have good knowledge of sound editing and program encapsulation. 4. Responsibilities & Duties of Technical Assistant (01) To operate and maintain all studio equipments. To maintain record of equipment and make monthly report on working status. To assist Station Head for studio operation when ever required. Take charge and Monitor the internet radio 5. Responsibilities & Duties of Accountant (01) He / she will be responsible for all payments, receipts and budget control. Up keep of office records and being accountable to internal as well as external audit, under the overall supervision of Station Head. Submit monthly statement of receipts and expenditure to Station Head and help in the preparation of the annual report of the station. Day to day correspondence and office management. 6. Responsibilities & Duties of Announcers /Production Assistant (01): To write announcement properly and broadcast them. Before broadcasting the program check program cue-sheet properly. To write presentation scripts for special programs and other important occasion. Helping in program production. Any other duties, which may be assigned time-to-time. Sponsor Benefits IIT Kanpur Community Radio provides a platform not only for top class entertainment but also for outreach activities like reaching out to several villages around the campus and helping them in educational and health related information. We have already aired some programs that focus on unheard voices like migrant laborers’ issue, girls' education, etc. Through our program on classical music we have been able to capture some local talent lying in the immediate vicinity of the campus. Very soon we will be starting a program focusing on Kanpur city as well. Therefore, by supporting IITK Community Radio SBI will get a chance to directly involve in community activities touching the lives of people in many ways. In addition, SBI will be identified as the prime supporter and association will be suitably displayed on radio’s website and during broadcast. The sponsors of the IIT Kanpur Community Radio are entitled to the following benefits: Promotion by the Team - Bank logo, name and link to their website will be prominently displayed on the radio website. Also, during the radio transmission Bank’s policies, schemes and other valid information will be shared with the listeners from time to time. Radio team will cover all major events like seminars, conferences, events held by the Bank. Publicity - The radio team’s success has been published in leading dailies like Indian express, Hindustan Times, etc. Eventually, the sponsor will also get recognition. Platform for the Bank Employees – The radio will also serve as a platform for the Bank’s employees to share their talents with the listeners be it songs, poetry, writings, etc. However, any kind of self promotion and branding by the employees about their organisation will be prohibited.
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