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What are back links?
Back links are places on the web that have links that point back to your website. The more links
you have, the better your rank in Google will be. Google ranks include several factors, and one of
them is the popularity of your site. The more links you have out there, the more popular your site
appears to be to search engines. Any site that appears to be visited frequently will have a higher
page rank.
How they benefit your website or blog?
Back links are important to your site because it shows the search engines that your site is popular
for searches. If you link to sites with a higher rank than yours, it also helps to boost your ranking
as well. You would need to link to sites in the same category or niche as yours, but a site that gets
a fair amount of traffic.
How you can build back links to your website:
Building back links to your website or blog can be done a couple of different ways. The easiest
way is by commenting on other blogs or websites in the same niche. This is easy, just read an
article or post and leave a comment with a link to your site included. Blogs work very well for this
because bloggers visit other blogs regularly. And the comment box will usually have a place to put
your URL as part of your signature. You can also leave comments in forums, although it is a good
idea to join the forum and post a few comments before linking first.
Another way to get your links out on the web is to write articles and post them on free directories.
These can be very simple, just a little information about a particular subject with a link to your site
in the author box. Do a Google search for the most popular article directory sites and submit a few
articles. If you are building back links for a blog, you can ping your site after adding any new
content.
Another way you can build links is to exchange links with other sites. You can join groups that
have a link exchange, or find similar websites and post their link on your site and hope that they
will reciprocate. Some site owners will, and some won't but it's still worth a try. Some will only
exchange links with you if your site ranks the same as theirs.
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Article Source:
http://EzineArticles.com/?expert=Ray_B_Spencer
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