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There is a lot of chatter on the internet as to whether .edu domain links to your site are really worth
having. Some are arguing that having such a link is the holy grail of all back links. On the other
hand though, some are saying they are worthless.
There is value to both points of view. On one hand, students are selling links and posts to their
education hosted blog to marketers that has the end result of producing spammy links and
websites. There is easy money to be made. Just send a student an email offer he cannot
refuse to place your link on his site and before your PayPal account has cleared the student has
released the funds.
Search engines have recognised this. The search engine will look at a student's blog that talks
about daily activities and meets any links that are out of character to the theme of the blog as
suspicious.
Looking at the other side of the argument, if you have an education domain article linking back to
your site then that link will convey a lot of authority as well as traffic. Such an article might be a
Professor discussing the merits of his latest studies and links to your site as a reference.
As in the first example, the search engine will look at the Professor's page and content, the links
incoming to the domain and possibly the page itself. Having looked at the links and the content the
search engine will give a score to the page. Not being spammy but authoritative, the search
engine will give any links on the page a high rank.
As you can see by the two above examples having a .edu back link to your site is important -
maybe. That is, what is the origin of the original page that carries your link? If it's spammy then no
link value, but if it's authoritative then there is your holy grail link.
Having a .edu link to your site under the perfect circumstances means that you will have a very
powerful back link that is a strong vote for your site and therefore trust. It is this trust that your site
will leap above and beyond other sites that do not have this level of trust.
Therefore, having such a link is very important to your site and link building campaigns. It is the
value of the link that you need to access before considering asking for a link. I do not
condone buying links as that is not the name of the game, but I do consider a donation far more
appropriate.
As with any subject there is a fore and against argument. Each argument has merit and must
always be considered. When you have decided what stance you will take on the subject having
taken into account both considerations then you can make your decision as to whether .edu links
are wrong or right, worthwhile or simply worthless.
For more information and how to go about getting such a link visit how to get .edu back links or
visit our site at http://secretwitter.com
Article Source:
http://EzineArticles.com/?expert=Terry_Glass
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