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SCHOLARLY PUBLISHING & ACADEMIC RESOURCES COALITION

An initiative of the Association of Research Libraries









Igniting Change in the

www.arl.org/sparc







Scholarly

Communication

System

Julia Blixrud • SPARC Assistant Director, Public Programs

New Routes to Scholarly Communication

11 March 2002 • London • CURL Staffing Event

1

Presentation Overview



 Identifying the problem

www.arl.org/sparc





 Developing a response

 SPARC activities

 SPARC accomplishments

 Other initiatives

 What you can do





2

The Global Journals Problem



UK 1989-99 North America 1986-00

www.arl.org/sparc





Journals unit cost +364% Journal unit cost +226%

Faculty salaries +60% Journals expenditure +192%

Journals purchased -7%

Monographs purchased -17%

Faculty salaries +68%

Consumer Price Index +57%



Australia 1986-98

Serials unit cost +474%

Serials expenditure +263%

3 Titles purchased - 37%

Journal Prices and UK Academic

Libraries (SCONUL Statistics)

140% Journal price index

Current serials per fte

www.arl.org/sparc



120% Journal expenditure per fte

Book price index

100%

Books acquired per fte

Book expenditure per fte

80%

Retail Price index



60%





40%





20%





0%





-20%





-40%

4 91-92 92-93 93-94 94-95 95-96 96-97 97-98 98-99 99-00

5

www.arl.org/sparc

Marketplace Factors



 Robust supply side

www.arl.org/sparc





 Scarce good - inelastic market

 Barriers to market entry

 Library acquisitions practices

 Faculty expectations

 Disjunction between creator/user and fiscal

agent

 Commercial firms, consolidations and

mergers

6

Developing a Response

 Reactive

 Ask for more money

Journal cancellations

www.arl.org/sparc





 Improve document delivery

 Cooperative collection development

 Consortial buying & site licenses for electronic information

 Proactive

 Improve value signals between faculty & library

 Increase promotion & tenure emphasis on quality

 Create competition in the marketplace

 Editorial boards gain control over journal business policies

 Partner for mutual benefit with other players in the

information chain

 Introduce alternatives to institutional subscription model

 Deconstruct the journal



7

SPARC



 Worldwide alliance of universities,

research libraries, and organizations built

www.arl.org/sparc







as a constructive response to market

dysfunctions in the scholarly

communication system

 Serves as a catalyst for action, helping to

create systems that expand information

dissemination and use in a networked

digital environment while responding to

the needs of scholars and academe

8

SPARC Strategic Thrusts



INCUBATION OF ALTERNATIVES

Publishing Alternative Build

www.arl.org/sparc





partnerships business capacity in

models non-profit

PUBLIC ADVOCACY

Outreach to Promote Stimulate

stakeholders action expansion of

options non-profit

EDUCATION CAMPAIGNS

Publicize Stimulate Encourage

pricing issue discussion of institution &

solutions society roles

9

SPARC Supports Alternatives



Theory and Practice of

Logic Programming

EXAMPLES

www.arl.org/sparc





50-person editorial board and sponsoring

society quit commercially published

Journal of Logic Programming to start

alternative in 2001.

www.cwi.nl/projects/alp/



Editorial board of

commercially published

Machine Learning

resigned to launch free

electronic journal in 2001.

10 www.jmlr.org

Pressure to Reduce Prices



“SPARC played an

essential role in our

www.arl.org/sparc





successful negotiations

with our journal's

 Societydemanded new

publisher.... [The

deal with publisher publisher] knew we'd

 Institutional

price been in contact with

SPARC. Both our

dropped from $2085 to

journal and association

$1390 stand to benefit

 Expanded editorial office substantially.”

Chair, AAPA

support Publications Committee

11

Impact of Price Reductions





Making more money available ...

www.arl.org/sparc







Hypothetical Library

2000 spend with one Large Publisher £ 500,000

“Double-digit” rate increase at 12% £ 60,000

Actual 2001 increase at 6.5%* £ 32,500

Hypothetical savings £ 27,500









12

SPARC Supports New Players



University Initiatives

 Univ. Arizona: J. Insect Science

www.arl.org/sparc





Journal of  Univ. Bielefeld: Documenta

Insect Science Mathematica

 Univ. California: eScholarship

www.insectscience.org  Columbia Univ: Earthscape

 Univ. Warwick: Geometry &

Topology Publications

Independent startups

 Evolutionary Ecol. Research.

 Internet Journal of Chemistry

Collaborative Partnerships

 BioOne

 Cornell Univ Lib/Duke Press:

13 www.BioOne.org Project Euclid

The Value of Alternatives



Tetrahedron Letters: U.S. Institutional Price

www.arl.org/sparc





$13,000

$12,070 Alternative

$12,000 $2,438



$11,000

$10,495 $3.034

$10,000 Saving

Subscription Price









$9,126

$9,000

$8,859 $9,036

$8,000 $8,602

$7,936

$7,000

$6,895

$6,000 Organic

$6,003 SPARC Letters

$5,000 Launch Launch

$5,199

$4,000

'95 '96 '97 '98 '99 '00 '01

Subscription Year

14

Actual Trend (+15%)

www.arl.org/sparc Impact of Competition on Price









15

SPARC Titles are Less Expensive



Establishe d Title SPARC Alternativ e Savings

Title Price Title Price Oppty

www.arl.org/sparc





Topol ogy & Its $2,509 Algebraic and Free $2,509

Appl ications Geometri c Topol ogy

Journal of Crystal $8,657 Crystal Growth & $1,600 $7,057

Growth Desi gn

Evolutionary Ecology $560 Evolutionary Ecology $305 $255

(price reduced in 2001) Research

Topol ogy $1,223 Geometry & Free $1,223

Topol ogy

Organi c $2,359 Geochemical $100 $2,259

Geochemistry Transacti ons

Sensors & Actuators, $4,989 IEEE Sensors $395 $4,594

A& B Journal

Machine Learni ng $1,006 Jnl of Machi ne Free $1,006

Learning Research

Tetrahedron Letters $9,036 Organi c Letters $2,438 $6,598

Chemical Physics $9,637 PhysChemComm $100 $9,537

Letters

Jnl of Logi c & $701 Theory & Practice of $300 $401

Algebraic Logic Programmi ng

Programming

16

$40,677 $5,238 $35,439

www.arl.org/sparc Authors Are Making the Switch









Tet. Lett.

decline

following

Org. Lett.

launch





Strong

Org. Lett.

take-off









ACTUAL TREND



17

SPARC Encourages New Models



OPEN ARCHIVES

www.arl.org/sparc





Open Value-added









Interoperability Standards

Repositories Services



Integrated

Institutional

scholarly

Servers communities

Author Reader

Disciplinary

Search tools

Servers





Journals Workflow

(e.g., PLoS model) Applications



18

www.arl.org/sparc Raising Public Attention









“Although the battle is being fought

over subscription prices, what is

really at stake...is the scientific

process itself.”

New York Times, Dec. 8, 1998





19

Education and Advocacy



 Shift control of scholarly

publication back to

www.arl.org/sparc





scholars

 Influence scholarly

publishers to abide by

friendly pricing policies

www.createchange.org  Create alternatives to

commercial scholarly

Sponsored by the Association of publications

Research Libraries, Association of

College and Research Libraries,  Foster changes in faculty

and SPARC with support from the peer review system

Gladys Krieble Delmas Foundation



20

Create Change Resources



 Brochure for local adaptation

www.arl.org/sparc





 Web resources

 Detailed description of the issues, including data

and case studies

 Suggestions for action



 Templates for letters to publishers



 Reading list



 Success stories



 Information on managing your copyright





21

Education and Advocacy

 Aimed at Editorial Boards

of high-priced commercial

www.arl.org/sparc





A Guide to Creating journals

Community-controlled

Science Publications

 Components

 Brochure/mailings

 Web resources

 SPARC advisory services

 Contents

 Diagnosis of Current

Situation

 Exploration of Alternatives

DECLARING INDEPENDENCE

 Evaluation of Options

 Making a Decision

22 www.arl.org/sparc/DI

SPARC Accomplishments

 Demonstrated that new journals can successfully compete

for authors and quickly establish quality

www.arl.org/sparc





 Has been effective in driving down the cost of journals

 Created environment in which editors and editorial board

members claim more prominent roles in the business aspects

of their journals

 Stimulated the development of increased publishing

capacity in the not-for-profit sector and encouraged new

players to enter the market

 Provided help and guidance to scientists and librarians

interested in creating change

 Carried the methods and message of change to international

stakeholders

23

Introducing SPARC Europe

What is SPARC Why SPARC Europe?

Europe?  Organize campus

www.arl.org/sparc





 Europe-based coalition education & advocacy

of academic & in Europe

research libraries  Demonstrate potential

 Supported by of Open Archives

 LIBER  Reach out to European

 CURL societies

 JISC

 SCONUL

More information at:

 UKB

24 www.sparceurope.org

Other Initiatives and Activities

 Budapest Open Access Initiative (www.soros.org/openaccess/)

 Public Library of Science (www.publiclibraryofscience.org)

www.arl.org/sparc





 Tempe Principles (www.arl.org/scomm/tempe.html)

 Physics (www.arXiv.org)

 MIT dSpace (web.mit.edu/dspace/live/home.html)

 BioSciences

 PubMed Central (www.pubmedcentral.nih.gov)



 BioMed Central (www.biomedcentral.com)



 BioLine (www.bioline.org.br/)



 History E-Book Project (www.historyebook.org)

 William Blake Archive (www.blakearchive.org)

25

Challenges to New Forms



 Resistance to abandoning print

www.arl.org/sparc





 User tradition

 Costs

 Changing economic model takes time

 Archivability of electronic publications

 Incompatible standards

 Willingness to cooperate

 Ability and capacity for universities to be

26

publishers

What Can You Do?

 Scholars  Librarians

 Encourage discussion of the  Encourage discussion of

www.arl.org/sparc





issues within department issues on campus

 Encourage professional  Meet with departments and

society to consider new hold discussions at faculty

technologies as well as meetings

enhanced competitors  Participate in development

 Modify publishing contract of institutional intellectual

to ensure your right to use property policies

and post your own work  Become familiar with (or

 Examine pricing, licensing, even conduct) cost-per-use

and copyright agreements studies

for any journal for which  Support participation in

you write, review, or edit SPARC Europe

 Support open access  Support open access

27

Scholars Are The Key To Change



“There is a great deal that you can do. In fact,

www.arl.org/sparc





it is you and only you who can bring about

the changes that need to happen. Unless you

want access to more published research,

unless you want costs that truly reflect value,

you won’t get either.”



Michael Rosenzweig, Editor

Evolutionary Ecology Research

28

SCHOLARLY PUBLISHING & ACADEMIC RESOURCES COALITION

An initiative of the Association of Research Libraries







Julia C. Blixrud

www.arl.org/sparc





Assistant Director, Public Programs

SPARC

21 Dupont Circle, Ste 800

Washington, DC 20036

jblix@arl.org

+1 202-296-2296 ext. 133

+1 202-872-0884 (fax)

+1 202-251-4678 (mobile)



29



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