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Psychology



David G. Myers

Chapter 8

Learning

Learning

What is Learning?

Learning

What is Learning?



“A relatively permanent change in an organism’s behavior due to

experience.”

Myers, p 309

Classical Conditioning

Classical Conditioning

A type of learning in which an organism comes

to associate stimuli. A neutral stimulus that

signals an unconditioned stimulus begins to

produce a response that anticipates and

prepares for the unconditioned stimulus.

Myers, p 312

Classical Conditioning

Unconditioned stimulus—something that

naturally and automatically triggers a response.

Classical Conditioning

Unconditioned stimulus—something that

naturally and automatically triggers a response.



Unconditioned response—naturally occurring

response to the unconditioned stimulus.

Classical Conditioning

Conditioned stimulus—an originally irrelevant

stimulus that, after association with an

unconditioned stimulus, comes to trigger a

conditioned response.

Classical Conditioning

Conditioned stimulus—an originally irrelevant

stimulus that, after association with an

unconditioned stimulus, comes to trigger a

conditioned response.



Conditioned response—the learned response to

a previously neutral stimulus.

Classical Conditioning

A normally neutral stimulus is paired with a

naturally occurring stimulus response pair.

Classical Conditioning

A normally neutral stimulus is paired with a

naturally occurring stimulus response pair.



After a while, the normally neutral stimulus will

cause the response even when the normal

stimulus is not present!

Classical Conditioning

A normally neutral stimulus is paired with a

naturally occurring stimulus response pair.



After a while, the normally neutral stimulus will

cause the response even when the normal

stimulus is not present!



(How weird is that!)

Classical Conditioning

Other things to know:

Classical Conditioning

Other things to know:

Acquisition

Classical Conditioning

Other things to know:

Acquisition

Extinction

Classical Conditioning

Other things to know:

Acquisition

Extinction

Spontaneous recovery

Classical Conditioning

Generalization

Classical Conditioning

Generalization—the tendency for stimuli similar

to the conditioned stimulus to elicit similar

responses.

Classical Conditioning

Discrimination

Classical Conditioning

Discrimination—the learned ability to distinguish

between a conditioned stimulus and other

stimuli that do not signal an unconditioned

stimulus.

Classical Conditioning

So what?

Break!

Hurry back! There’s lots more to come!

Operant Conditioning

Operant Conditioning

A type of learning in which behavior is

strengthened if followed by a reinforcer or

diminished if followed by a punisher.

Operant Conditioning

A type of learning in which behavior is

strengthened if followed by a reinforcer or

diminished if followed by a punisher.



Pleasure/Pain Principle

Operant Conditioning

A type of learning in which behavior is

strengthened if followed by a reinforcer or

diminished if followed by a punisher.



Pleasure/Pain Principle

“Humans tend to do stuff that is pleasurable or

that results in a pleasurable outcome...

Operant Conditioning

A type of learning in which behavior is

strengthened if followed by a reinforcer or

diminished if followed by a punisher.



Pleasure/Pain Principle

“Humans tend to do stuff that is pleasurable or

that results in a pleasurable outcome, and they

avoid things that are painful or lead to painful

outcomes.”

Bill Snodgrass et. al

Operant Conditioning

Shaping—an operant conditioning procedure in

which reinforcers guide behavior toward closer

and closer approximations of a desired goal.

Operant Conditioning

Reinforcer—any event that strengthens the

behavior it follows.

Operant Conditioning

Reinforcer—any event that strengthens the

behavior it follows.

Operant Conditioning

Four tools of Operant Conditioning:

Operant Conditioning

Four tools of Operant Conditioning:

Positive reinforcement

Operant Conditioning

Four tools of Operant Conditioning:

Positive reinforcement



Negative reinforcement

Operant Conditioning

Four tools of Operant Conditioning:

Positive reinforcement



Negative reinforcement



Extinction

Operant Conditioning

Four tools of Operant Conditioning:

Positive reinforcement



Negative reinforcement



Extinction





Punishment

Operant Conditioning

Four tools of Operant Conditioning:

Positive reinforcement

Application of a pleasurable consequence after the emission of a desirable behavior.



Negative reinforcement



Extinction





Punishment

Operant Conditioning

Four tools of Operant Conditioning:

Positive reinforcement

Application of a pleasurable consequence after the emission of a desirable behavior.



Negative reinforcement

Removal of a “painful” condition after the emission of a desirable behavior.



Extinction





Punishment

Operant Conditioning

Four tools of Operant Conditioning:

Positive reinforcement

Application of a pleasurable consequence after the emission of a desirable behavior.



Negative reinforcement

Removal of a “painful” condition after the emission of a desirable behavior.



Extinction

Withholding or removal of pleasurable consequences following an undesirable

behavior



Punishment

Operant Conditioning

Four tools of Operant Conditioning:

Positive reinforcement

Application of a pleasurable consequence after the emission of a desirable behavior.



Negative reinforcement

Removal of a “painful” condition after the emission of a desirable behavior.



Extinction

Withholding or removal of pleasurable consequences following an undesirable

behavior



Punishment

Application of a “painful” condition or consequence after the emission of an

undesirable behavior.

Also In The Mix

Also In The Mix

“It is fun to play ball in the house!”

Also In The Mix

“It is fun to play ball in the house!”



Since the very act is pleasurable, it reinforces

itself.

Also In The Mix

“It is fun to play ball in the house!”



Since the very act is pleasurable, it reinforces

itself.



Thus, it cannot be “extinguished” because the

reinforcers cannot be withheld.

Also In The Mix

“It is fun to play ball in the house!”



Since the very act is pleasurable, it reinforces

itself.



Thus, it cannot be “extinguished” because the

reinforcers cannot be withheld.



Compare Hi and Lois, p 324.

Also In The Mix

Intrinsic Motivation—a desire to perform a

behavior for its own sake.

Also In The Mix

Intrinsic Motivation—a desire to perform a

behavior for its own sake.



Extrinsic Motivation—a desire to perform a

behavior due to promised rewards or threats of

punishment.

Learning by Observation

Learning by Observation

Observational learning

Learning by Observation

Observational learning—learning by observing

others.

Learning by Observation

Observational learning—learning by observing

others.



(Really?)

Learning by Observation

Social Learning Theory

Learning by Observation

Social Learning Theory

http://tip.psychology.org/bandura.html



Modeling

Learning by Observation

Social Learning Theory

http://tip.psychology.org/bandura.html



Modeling—the process of observing and imitating a

specific behavior.

Learning by Observation

Social Learning Theory

http://tip.psychology.org/bandura.html



Modeling—the process of observing and imitating a

specific behavior.



c.f. Sociology (e.g. Socialization, enforcing norms,

etc.)

Learning by Observation

Social Learning Theory

http://tip.psychology.org/bandura.html



Modeling—the process of observing and imitating a

specific behavior.



c.f. Sociology (e.g. Socialization, enforcing norms,

etc.)



Prosocial behavior

Learning by Observation

Social Learning Theory

http://tip.psychology.org/bandura.html



Modeling—the process of observing and imitating a

specific behavior.



c.f. Sociology (e.g. Socialization, enforcing norms,

etc.)



Prosocial behavior / Antisocial behavior

For Next Class:

Read Chapter 9!



Be ready for quiz on chapter eight — main ideas,

terms, etc. in matching, T/F, and multiple choice

format.



Grab this PowerPoint from drop box or web site

later, too.



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