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SMS MARKETING – Click Below To Get Started!
http://www.txt180.com/?a_aid=sms4u
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SMS marketing is definitely the most personal and effective method of direct marketing. I have
asked myself recently why small businesses are in particular not keen to take advantage of this
awesome marketing mix. Now that I think about it, for most people the problem is not the why but
the how. The potential of SMS marketing can be fully realized without costing your small business
company arm and a leg. In business we talk about 20 to 80 rule where there is 20 % of the things
you can do to obtain 80% percent of the results. Below are the examples of how a small company
can utilize 20% of its resources to get 80% of the results through SMS marketing to its customers.
Here to the 20 % you can do
1. Sponsor a SCHOOL:- You can sponsor a school where your target market resides by paying for
the SMS sent by the schools to parents and add your own advertising tags.
2. Sponsor an NGO: You can sponsor an NGO where your target market resides by paying for the
SMS sent by the NGO to concerned stakeholders and add your own advertising tags.
Here to the 80% Benefits
1. SMS Marketing Enables a truly personalised communication with customers. How often do you
get that these days?
2. Shorten your time to market considerably. SMS will get to your customers in time( Well unless
its Christmas day or New Years Day) .Instant info at your customers fingertips.
3. Allows the transmission of time-sensitive information. You may, for example, wish to reach your
customers just before lunch hour (if you have a restaurant) and you want to promote daily specials
particularly on slow days of the week.
4. Ensures SMS message delivery corresponds to your business marketing efforts through
scheduling of your messages.
5. Guarantees that your marketing messages are always welcome. Your marketing is tied to a
good cause. The goodwill value gain for your brand is immensely enhanced. This greatly
increases Return on Investment and provides the foundation for a successful campaign.
6.SMS Marketing enables you to effectively target both new and existing through a variety of
specials, coupons and other offers. This improves your bottom line!
7. SMS marketing is targeted marketing on steroids. SMS messaging has been estimated to be 10
times more effective than newspaper advertising and 5 times more effective than direct mail. Print
media and direct mail, ads that are not targeted are largely disregarded.
8. SMS is cool. Well not the best of points but nevertheless SMS messaging breaths new life into
your existing print advertising and/or direct mail campaigns! By simply placing your KEYWORD in
your existing ads (TV, RADIO, NEWSPAPER, MAGAZINES, DIRECT MAIL, BILLBOARDS) you
add a level of interactivity that will be sure to attract new customers and capture market share.
For the greenies SMS marketing helps save the environment as we no longer need countless rims
of papers we never read anyway. By transitioning to SMS marketing, you will be saving the world
while actually helping your company!
For more on SMS Marketing and running your own SMS Marketing campaigns you can contact
Syscon Solutions
011 837 8806
0820520973
Subscribe to SMS Marketing
Article Source:
http://EzineArticles.com/?expert=Nkosinathi_Khoza
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SMS MARKETING – Click Below To Get Started!
http://www.txt180.com/?a_aid=sms4u
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