Real estate on
Norway: Several real estate agencies in the centre of Oslo are replacing the
traditional printed posters with dynamic presentations of houses in their windows.
The successful new dnp Holo Screen concept is the result of a strategic co-operation
between an AV company and a real estate media agency.
Unlimited possibilities residential properties in a new and more
– dnp Holo Screens are really effective informative way. Instead of showing static
“eye-catchers“, which is very important in pictures and limited information, the new
the competitive real estate business, says application makes it possible to show
Tom Fahmi, director of AVnor AS. They have professional presentations of each house.
developed the Point of Sale application
together with Tinde ASA – the leading Effective updates via the internet
venue for information related to property – Earlier there was paper, now there is the
commodities and services in Norway. dnp Holo Screen! When the salesmen bring
The goal of the new concept is to help in new houses for sale, the pictures and
clients in the real estate business present information are transferred to a server at
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Trends & Applications
A 60" dnp Holo Screen in the window of one of Oslo’s
leading real estate companies, Adv. Torbjörn Ek Eiden-
domsmegling AS. The screen offers people in the street
a great view of houses for sale.
dynamic display
Tinde´s office. Their system then distri- The only small interference is caused by in itself, but the most important thing is
butes the presentations back over the window reflections. But if it becomes a the information displayed. Some colours
internet to the dnp Holo Screens in the problem, this can be solved by replacing and backgrounds are better to use than
shop windows. By using this system, the the window with anti-reflective glass. others. If you want a perfect result, it is
job is made easier for the people who important to let a professional dnp partner
usually spend a lot of time printing and Keep the great view help you with the right advice. Then the
hanging up posters, says Tom Fahmi. – One great advantage of the dnp Holo dnp Holo Screen is the most brilliant way
Screen is that you do not see any picture to present your business, says director of
Bright presentations for bright days on the screen from inside your store. This AVnor AS, Tom Fahmi.
– Norway is not known for the best weather means that you do not lose the view from
in Europe, but still there are some very the window. With other display techno-
sunny days. It is impressive that the presen- logies such as plasma displays and TV
tations are so sharp and bright even in full screens you cover the window and lose
Facts
Installer = Avnor AS
daylight. The Holo Screen catches the light the feeling of space.
Screen = 60" dnp Holo Screen
from the projector and directs it towards
Projector = Sony VPL-PX31
the person watching from the street. The A professional supplier is important
Lens = standard lens or Wide Angle Zoom lens
light from outside barely affects the image. – The dnp Holo Screen is very impressive
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