National Advertising Retail Client

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					Estimate The Martin Agency No: Date: Art Buyer: Art Director: Agency Client: August, 2009

Job Description Creative fee for the execution and usage of five (5) color images and/or scenarios of babies in a home environment engaging in different actions depicting the many moods of babies for use in any and all advertising media in North America for one (1) year effective date of first use. Images estimated: Pregnant couple in home; Baby is crib; Baby on a play-mat with mobile; Naked baby on belly; Baby in car seat. Photographer retains promotional and copyrights. No third party rights granted. Additional six (6) months: Photographer: $1,500.00 per image Models:Baby: $500.00 per image Pregnant Couple: $2,000.00 Additional twelve (12) months: Photographer: $2,500.00 per image Models:Baby $750.00 per image. Pregnant Couple: $2,500.00 Usage License Subject to the terms and conditions below, , the creator of the work ("Work") referenced in this document (number ) hereby grants to The Martin Agency defined herein ("Client") an Exclusive license to use 5 images of the Work in The United States & Canada only. This license shall be valid for 1 Years from the first publication date and shall cover publication of the Work in the following media only: Unlimited Media. Any other use of the Work by the Client shall require a separately negotiated license. Estimate Terms Estimate is valid for 15 days from the date of issue. Fees and expenses quoted are for the original job description and layouts only, and for the usage specified. Final billing will reflect actual expenses. A purchase order or signed estimate and 50% of the estimate total is due upon booking. All rights not specifically granted in writing, including copyright, remain the exclusive property of . Cancellation Fees after estimate has been approved: 3 or less days for the shoot 3 or more days for the shoot 48 hours 100% 100% 72 hours 75% 100% 72 hours or more 50% 75% Fees Creative fees for the execution and usage @ 2,500.00/0 for 5 Creative fees for the execution and usage @ 1,500.00 (Magazine Cover) Post Production @ 2,500.00 Tech Scouting @ 2,500.00 12,500.00 1,500.00 2,500.00 2,500.00

Fees total: Casting Casting Fee @ 3,000.00 Casting Rental Facility @ 500.00 Casting Supplies @ 300.00 Casting total: Crew Digital Tech @ 1,350.00/day for 3 days First Assistant @ 350.00/day for 3 days Hair and Makeup Artist @ 650.00/day for 3 days (if needed) Prop and Wardrobe Stylists @ 1,080.00/day for 8 days (4 prep, 3 shoot, 1 donation return prep) Prop Stylist Assistant @ 300.00/day for 4 days (3 shoot, 1 donation return prep) Second Assistant @ 300.00/day for 3 days Social Worker Teacher @ 375.00/day for 3 days (Baby Wrangler) Crew total: Film, Processing, Prints, Digital Digital External Drive @ 200.00/0 for 2 Digital Post Production @ 200.00/0 for 5 Digital Proofs @ 100.00/0 for 5 Insurance Riders Binders @ 25.00/0 for 6 Insurance total: Location/Studio Location Fees @ 3,000.00/day for 3 days Location Permits @ 200.00/day for 3 days Location Permits @ 100.00 (service fee for pulling permits) Location Scout @ 750.00/day for 2 days Location Scout Expenses @ 250.00/day for 2 days Location/Studio total: Miscellaneous Craft Service @ 450.00/day for 3 days Miscellaneous @ 500.00 Miscellaneous total: Props Prop Purchase @ 1,250.00 Props total: Rentals Equipment Rentals @ 1,000.00 Rentals total: Sets/Expendables Expendables @ 500.00 Sets/Expendables total: Shipping/Messengers/Tansfer Fed Ex @ 100.00 Shipping/Messengers/Tansfer total: Talent Adults @ 3,000.00 (Pregnant model woman) Adults @ 3,000.00 (Pregnant Model's real life husband) Adults @ 600.00 (Babies Mother for magazine cover) 12 Minors @ 150.00 each/hour for 2 hours (4 main, 2 back up babies) Minors @ 600.00 (Baby for magazine cover) Usage Bonus @ 900.00/0 for 4 (babies) Talent total: (clean up files ) Digital Post Retouching (Not in estimate- to be determined) (estimated) Film, Processing, Prints, Digital total:

19,000.00 3,000.00 500.00 300.00 3,800.00 4,050.00 1,050.00 1,950.00 8,640.00 1,200.00 900.00 1,125.00 18,915.00 400.00 1,000.00 500.00 1,900.00 150.00 150.00 9,000.00 600.00 100.00 1,500.00 500.00 11,700.00 1,350.00 500.00 1,850.00 1,250.00 1,250.00 1,000.00 1,000.00 500.00 500.00 100.00 100.00 3,000.00 3,000.00 600.00 3,600.00 600.00 3,600.00 14,400.00

Travel Motor Home/Dressing Room @ 1,200.00/day for 3 days (If needed) Travel total: Wardrobe Wardrobe Purchase @ 750.00 Wardrobe total: Sub Total Talent Fees Billed Direct Sub Total Less Talent Fees Total (USD) 750.00 750.00 78,915.00 -14,400.00 64,515.00 64,515.00 3,600.00 3,600.00

______________________ ________ Signature required before job start.


				
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