YOUR BUSINESS PLAN - EXAMPLE 1 The name of your company Today’s date YOUR BUSINESS BACKGROUND How the business came to be. The current position of the business for example, operations, product range, personnel. YOUR BUSINESS AIMS You might like to have a go at writing a mission statement here. Step 3 gives you some examples. THE MARKET PLACE What/who is your competition? SWOT ANALYSIS Strengths Weaknesses
Opportunities
Threats
KEY RESULT AREAS FOR CURRENT YEAR Talk about your business goals and targets using SMART. You’ll find an example in Step 3. YOUR PLAN OF ACTION What are you going to do in order to achieve your goals?