Survey Summary: Data On 506 Consumer Brands
We asked questions about all the following brands.
A A&E Network, AARP The Magazine, ABC (and ABC.com), Abercrombie & Fitch, About.com, Acer, A-Channel, Actos, Acura,
Aetna, AIG, Aliant, Aliant Mobility, Alienware, Allegra, Alliance Assurance, AllRecipies.com (and AllRecipies.ca), Allstate, Alltel,
Amazon, Ambien, American Eagle Outfitters, Ameriprise, Animal Planet, AOL, AOL Canada, Apple/Mac, Ask.com, Ask.ca, Asus,
AT&T, AT&T U-Verse, ATB Financial, Audi, Autotrader.com, Autotrader.ca, Avandia, AXA Canada
B Babies”R”Us, Banana Republic, Bank of America, Bank of American Investments, Bank of Montreal, Bank of Nova Scotia
(Scotiabank), Barnes & Noble, BB&T Corp., BCAA, Bed Bath & Beyond, Belairdirect, Bell Canada, Bell Mobility, Bell South, Bell TV,
Best Buy, BET, Better Homes and Gardens, BlackBerry, Blue Cross Blue Shield, Blue Shield of California, BMO Investor Line, BMO
Nesbitt Burns, BMW, BNN, Boost Mobile, Borders, Bose, Bravo, Bravo!, Bright House Networks, Buick, BusinessWeek
C Cablevision/Interactive Optimum (iO), Cadillac, Canada Life, Canadian Business, Canadian Living, Canadian Tire, Capital One,
Car and Driver, CARP Magazine, Cartoon Network, CBC (and CBC.ca), CBC Newsworld, CBS (and CBS.com), Celebrex,
CellularOne, CenturyTel, Chapters/Indigo, Charles Schwab, Charter Communications, Chatelaine, Chevrolet, Chrysler, CHSN,
CIBC, CIBC Investor’s Edge, CIBC Wood Gundy, CIGNA, Circuit City, Citibank, Citizens, Citytv, Clarinex, Clearwire, CLT, CMT,
CNBC, CNET.com, CNN (and CNN.com), CNNMoney.com, Coast Capital Savings Credit Union, Cogeco, Comcast, Comedy
Central, Commerce Bank, Compaq, Condé Nast Traveler, Consumer Reports, Cosmopolitan, Costco, Cox Communications,
Cozaar, craigslist, Crestor, Cricket, CTV, Current TV, CVS
D Dell, Desjardins, DICK’s Sporting Goods, Dillard’s, Diovan, DIRECTV, Discovery Channel, DISH Network/EchoStar, Disney
Channel (and Disney.com/Disney.ca), DIY Network, Dodge
E E!, E! Canada, E*TRADE, E*TRADE Canada, EarthLink, EastLink, eBay, Edward Jones, Effexor, eMachines, Embarq, Emerson,
Entertainment Weekly, Epicurious, ESPN (and ESPN.com), ESPN The Magazine
F Facebook, Family Network, Farmers, Fidelity Investments, Fido (Microcell), Fields, Fifth Third Bank, Flickr, Flonase, Flovent, Food
Network (and FoodNetwork.com/Foodtv.ca), Ford, Fortune, Fosamax, Fox (and Fox.com), Fox News Canada, Fox News
Channel,Fox Sports Net (and FoxSports.com), Fox Sports World Canada, Frontier, Future Shop, FX Networks
G Gap, Gateway, GEICO, Glamour, Global, Glucophage, GMAC, GMC, Good Housekeeping, Google, Great-West Life
H Hallmark, Hartford, HBO (and HBO.com), HBO Canada, Health Net, Hewlett-Packard, HGTV (and HGTV.com), HGTV Canada
(and HGTV.ca), HIP Health Plan, History Channel, History Television, Hitachi, Holt Renfrew, Home Outfitters, Honda, HSBC
Bank, HSN, HTC, Hulu.com, Humana, Humira, Hummer, Huntington Bancshares, Hyundai
I IGN.com, IMDB, Infiniti, ING, ING Canada, Insight Communications, Investors Group, IRS.gov
J Jaguar, JCPenney, Jeep, JPMorgan Chase/WaMu, JVC
K Kaiser, Key Bank, Kia Motors, Kmart, Kohl’s, Kyocera
L L.L. Bean, Land’s End, Laurentian Bank, Lenovo, Lexapro, Lexus, LG Electronics, Liberty Mutual, Life Network, Lifetime
Television, Lincoln, LinkedIn, Lipitor, Logo, Lotrel, Lowe’s, Lunesta, Lycos
M Maclean’s, Macy’s, Manulife, Manulife Financial, MapQuest, MarketWatch, Marshalls, Martha Stewart Living, Max (Cinemax),
Maxim, Mazda, MDG, Mediacom, Medicaid, Medicare, Men’s Health, Mercedes-Benz, Mercury, Merrill Lynch, MetLife,
MetroPCS, Mevacor, Microsoft Windows, Mini, Mitsubishi, Money, Morgan Stanley, Motorola, Mountain Equipment Co-op,
Movie Central, MSN, MSN/Hotmail, MSN/Live.com, MSNBC, MSNBC Canada, MTS Allstream, MTS Mobility, MTV (and
MTV.com/MTV.ca), MTV2, MuchMusic, MyNetworkTV, MySpace
N National Bank Direct Brokerage, National Bank Financial, National Bank of Canada, National Geographic, Nationwide, Navy
Federal Credit Union, NBC (and NBC.com), Neiman Marcus, Netscape, Newsweek, Nexium, Nextel, Nick at Nite, Nickelodeon
(and Nickelodeon.com), Nissan, Noggin, Nokia, Nordstrom, Northwestern Mutual, Norvasc, NY Life
O O The Oprah Magazine, Office Depot, Old Navy, Ölevia/Syntax, OLN, Optimum Online (Cablevision), Oxygen
P Palm, Panasonic, Paxil/Paxil CR, PBS, People, PeoplePC, Persona, PetSmart, Philips/Magnavox, Playboy, PNC Bank/National City,
Pontiac, Porsche, Pravachol, President’s Choice Financial, Prevacid, Prevention, Primus, Progressive, Prozac/Sarafem, Prudential
Q QVC, Qwest Communications
R RadioShack, RBC Direct Investing, RBC Wealth Management, RCA/GE, Reader’s Digest, Regence BCBS, Regions Bank, REI,
Rogers | Yahoo!, Rogers Communications, Rogers Wireless, Rolling Stone Magazine, Rona, Royal & Sun Alliance (RSA), Royal
Bank of Canada
S Saab, Saks Fifth Avenue, Sam’s Club, Samsung, SANYO, SaskTel, SaskTel Mobility, Saturn, Sci Fi, Scion, ScotiaMcLeod, Scottrade,
Sears, Self, Shape, ShareBuilder, Sharp, Shaw, Shoppers Drug Mart/Pharamprix, Showcase, Showtime, Singular, Skype, Slice,
Smith Barney, Sony, Sony Ericsson, Sony Style, Sovereign Bank, SPACE, Spike, SportChek, Sports Authority, Sports Illustrated,
Sportsnet, Sprint, SRC, Staples, Star!, StarChoice, Starz, State Farm, Style.com, Subaru, Suddenlink Communications, Sun Life
Financial, Sun TV, SunTrust Bank, Superstore (RCSS), Sympatico
Survey Summary: Data On 506 Consumer Brands (cont.)
We asked questions about all the following brands.
T Target, TBS, TBS Peachtree, TD Ameritrade, TD Canada Trust, TD Waterhouse, Telelatino, Telemundo, TELETOON, TELUS,
TELUS Mobility, TELUS TV, the Bay, The Comedy Network, The Co-operators, The CW, The Dominion of Canada, The
Economical Insurance Group, The Economist, The Globe and Mail, The Home Depot, The N, The National Post, The New
York Times (and NYTimes.com), The New Yorker, The Score, The Shopping Channel, The Source, The Wall Street Journal
(and WSJ.com), The Weather Channel (and weather.com), Time, Time Warner Cable, Time Warner Cable Road Runner, TJ
Maxx, TLC, TMN, T-Mobile, TNT, TNT Canada, Toronto Star, Toshiba, Toyota, Toys”R”Us, TracFone, Travel Channel, Travelers,
Treehouse TV, TRICARE, TripAdvisor.com, TSN, TV Guide, TV Land
U U.S. Bancorp, U.S. Cellular, UBS, Union Bank of California, United Healthcare, United Online, Univision, Us Weekly, USA
Network, USA Today, USAA
V Van City Credit Union, Vanguard, Vanity Fair, Verizon, Verizon Wireless, Versus, VH1, Vidéotron, Virgin Mobile, Viva, Vizio,
Vogue, Volkswagen, Volvo, Vonage
W W Network, Walgreens, Wal-Mart, WE, WebMD, Wellbutrin, Wells Fargo Investments/Wachovia Securities, Wells
Fargo/Wachovia, Wikipedia, Windstream Communications, Winners, Wired
Y Yahoo!, YouTube, YTV (and YTV.ca)
Z Zellers, Zenith Electronics, Zetia, Zocor, Zoloft, Zyrtec