The Future of the Haircare Market in Italy to 2016
• Future of Haircare Consumption in Italy , 2006 to 2016 is the result of Canadean’s extensive market
research covering Italian Haircare market .
• The report presents detailed analysis on the Haircare consumption trends in Italy, historic and
forecast Haircare consumption volume and value at market and category level, brand share, and
distribution channel data.
The report provides the latest, highly detailed information on dynamics in Italian Haircare market,
providing marketers with the essential information to understand their own, and their competitors’
position in the market and the information to accurately identify where to compete in the future.
• This report provides authoritative and granular detail of the Haircare market in Italy; and in doing
so fills the gaps in marketers’ understanding of market trends and the components of change
• Based upon extensive primary and secondary research to provide a comprehensive and granular
insight, this report allows marketers to confidently update their strategic and tactical plans.
Reasons To Buy
• The report provides a unique mix of highly granular market data, based upon detailed industry
research, in order to offer detailed insight into the trends and dynamics affecting the Haircare
market in Italy.
• Detailed category coverage is provided, covering five product segments that include: Conditioner,
Hair Colorants, Perms and Relaxers, Shampoo, Styling Agents
• Detailed product sales segmentation (for both volumes and values) are provided, including brand
data, sales by distribution channel at the product category level.
Table of Contents :
1.1 What is this Report About?
1.2.2 Large scale, international, program of online consumer surveys
1.2.3 Nationally Representative results (age, gender)
1.2.4 Parents answered on their childrens behalf
1.2.5 Legal Drinking Age exclusions for alcoholic drinks categories
1.2.6 Integrated with industry calling and secondary research
2 Italy Haircare Market Analysis by Value
List of Tables
Table 1: Volume Units for Haircare Market
Table 2: Italy Haircare Market Value (EUR m) and Growth (year on year), 2006-16
Table 3: Italy Haircare Market Value (USD m) and Growth (year on year), 2006-16
Table 4: Italy Haircare Market Dynamics: past and future growth rates (2006-11 & 2011-16) and
future market size - 2016, by market value (EUR m)
List of Figures
Figure 1: Consumer Panel Report Methodology
Figure 2: Italy Haircare Market Value (EUR m) and Growth (year on year), 2006-16
Figure 3: Italy Haircare Market Dynamics, by Category, by Market Value 2006-16
Figure 4: Italy Haircare Market Value (EUR m) by Category, 2006-16
The Future of the Make-Up Market in Italy to 2016
The Future of the Oral Hygiene Market in Italy to 2016
The Future of the Personal Hygiene Market in Italy to 2016
The Future of the Skincare Market in Italy to 2016
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Contact: Marketing Team