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Generative Systems: The Art and Technology of Classroom Collaboration



Kathryn T. Farley, Ph.D.

Marion L. Brittan Postdoctoral Fellow

Georgia Institute of Technology

Atlanta, Georgia USA





Introduction



In 2006, I was awarded a Researcher-in-Residence grant by the Daniel Langlois

Foundation to chart the history of the Generative Systems, a groundbreaking

instructional program founded in 1970 by Professor Sonia Landy Sheridan at the

School of the Art Institute of Chicago, and trace its seminal impact on the

development of technological arts education My project aims to investigate the

program’s founding ideology, core curriculum and organizational structure in

order to chart the ways in which Sheridan’s methods of instruction gave rise to a

new pedagogical framework from which to explore the implications of emerging

communications technologies on art production. Drawing on diverse archival

resources in the Sonia Landy Sheridan fonds (course syllabi, lesson plans,

administrative documents, photographs of class sessions, student assessment

questionnaires and copies of assignments, video and audiotape documentation

of instructional activities) and recent interviews with Professor Sheridan, the

study attempts to offer a comprehensive account of the evolution of Generative

Systems and link its development to the emergence of art and technology studies

at the post-secondary level.





Working in close contact with Web designer, Ludovic Carpentier, and archivist

Vincent Bonin from the Daniel Langlois Foundation, we conceived of an interface

that illuminates the complex matrix of ideas, processes and practices that

Generative Systems gave rise to, drew inspiration from and transformed during

its lifespan. Information is arranged within the matrix in a way that emphasizes

the interconnected components of the program, helping to demonstrate it’s

collaborative, experimental and process-oriented features in real-time. To





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navigate the map, you are encouraged to begin on any point on the grid. It might

help to know that the categories located in the center of the matrix (marked in

blue) provide detailed information about a central aspect of the program, while

the subjects appearing in yellow and red positioned on the outer perimeters refer

to specific subjects within a category.





During the initial phase of research on the project, I traveled to Hanover, New

Hampshire in order to conduct interviews with Professor Sheridan. Upon meeting

her for the first time in person, I was struck by her mischievous spirit and joyous

nature-qualities that played an integral role in crafting the ethos and operational

structure of Generative Systems classes. It is my hope that this digital

presentation will help to spread the word about Professor Sheridan’s important

contributions to arts education as a whole and to the emergent field of

technological art studies. In keeping with her innovative and insightful approach

to teaching, the project has been designed to highlight the importance of play

and creative exploration in devising experiential learning opportunities for

students.





Founding Ideology





There was no single action, event or decision that triggered the sudden

emergence of Generative Systems. Rather, the program evolved in an organic

and spontaneous manner over a ten year period. The impetus for creating the

first class introducing students to the inner-workings of high-speed

communications instruments grew out of Professor Sheridan’s childhood

experiences, educational background and beliefs regarding the responsibilities

of artists vis-a-vi society. Her upbringing and educational training had

emphasized the importance of political participation and creative expression in

combating social injustice and economic disparity. 1 Professor Sheridan’s life-



1

Art historian Diane Kirkpatrick has written extensively on Professor Sheridan’s

background, teaching career and artistic work. A recent paper, “Sonia Landy

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long commitment to civic involvement and her experiences teaching in public

schools reinforced the idea that creative production was inextricably linked to

social activism: artists were responsible for redressing political imbalances and

responding to the scientific and technological contexts of their time. When

discussing the impact of the anti-Vietnam war movement and space exploration

on the development of Generative Systems, for example, Professor Sheridan

noted, “It originated in my personal quest for an art process appropriate to the

technological and societal context of that era. It seemed to me that an

awareness of genetics, time and motion had to be as crucial to art as it was to

science.”2





In light of her beliefs concerning artistic advocacy and the importance of

scientific/technological investigation, the term “Generative Systems” that

Professor Sheridan elected to use to identify the program beginning in its

formulative years (1970-73) was particularly meaningful. The phrase, suggested

by Ian Roberston, director of the Good Lion Press, recognized a generative

approach to art production and a mode of investigation closely associated with

scientific discovery. Applying principles of biology, physics and chemistry to the

examination of mechanical processes, Professor Sheridan’s classes offered new

methods and tools for art making, as she asserts in this excerpt of a recent

interview. SLS Interview w/kf File 1 #C “founding narrative of GS.”





Besides unifying different classes under a single name, the moniker served to

underscore the process-oriented and experimental nature of classroom activities.

“Generative Systems” also encapsulated the program’s multidisciplinary features

and myriad operational objectives. In addition, the name pointed out the



Sheridan and the Evolution of her Generative Systems Program,” appeared in

Visual Resources: an International Journal of Documentation, vol. XXII, no. 4

(December 2006) p. 343-361. The article provided an overview of the influence of

Professor Sheridan’s upbringing and education on her approach to teaching and

philosophies regarding art instruction.

2

Sonia Landy Sheridan, “Generative Systems at the School of the Art Institute of

Chicago, 1970-1980,” Ibid, p. 315.

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program’s diverse functions, its ability to serve as “a research center; a resource

and energy-bank; a self-generating center where communication tools came and

went while people remained.”3 A strategic report prepared by Professor Sheridan

in 1973 reveals the scope and range of early program activities.





Seeking a way to support student involvement in anti-war demonstrations,

Professor Sheridan began to work with new communication instruments that had

been designed primarily for commercial applications. Experimentation with

diverse imaging systems led her to discover different commercial devices that

afforded students the ability to generate protest banners and distribute signage in

a timely manner. Ultimately, experimentation with emergent media tools in a

classroom environment shaped Professor Sheridan’s view that “An approach to

art education was required that would place modern communication tools in n

their proper place as an adjunct of the human mind and senses.”4 Generative

Systems offered a progressive alternative to standard art school curriculums, a

subject that Professor Sheridan discussed in this excerpt of a recent interview.

SLS interview w/KF File 1 #D “premises and first years of GS.”





From its inception, the program assumed an international flavor and composition.

Participants in Generative Systems classes represented a wide array of origins,

languages and creative traditions. Together, these students contributed a

multicultural dimension to classroom dynamics and a variety of approaches to

producing art within a global context.





The ideologies governing the early years of Generative Systems classes were

shaped in large part by Professor Sheridan’s residency experiences. In this

document, she explains how exposure to the inner-workings of 3M’s

experimental Color-in-Color laboratory gave rise to innovative thinking about art





3

Sonia Landy Sheridan, “Mind/Senses/Hand: The Generative Systems Program at the Art Institute of

Chicago 1970-1980,” Leonard: Journal of the International Society for the Arts, Sciences and Technology,

vol. 23, no. 2/3 (December 1990) p. 175.

4

Ibid., p. 317.



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education and the value of high-speed communication tools in teaching creative

production.





Generative Systems began as an “embryo project” in 1970, involving

experimentation with diverse imaging technologies and collaborative modes of

discovery. From the start, the project assumed a fluid and open-ended dynamic,

providing participants direct access to a wide range of industrial equipment,

personnel and production techniques that had traditionally remained off limits to

academic study.





Core Curriculum





Generative System’s unique curriculum, promoting hands-on exploration of

diverse high-speed communication tools, aligned engineers, scientists, industry

representatives and arts practitioners with a unique body of undergraduate and

graduate students. Primarily, Generative Systems classes sought to provide

participants with collaborative art making opportunities and access to a vast array

of industrial equipment, personnel and techniques that had traditionally remained

off limits to academic inquiry. The commercial equipment that Professor Sheridan

elected to employ in her courses ranged from a thermo fax machine (a prototype

of the modern copier) to the more complex Color-in Color copy system, Haloid

Xerox technology, video imaging and, eventually, computer graphics software. 5

Functioning as an experimental learning lab, Professor Sheridan’s classroom

balanced the needs and interests of students with the skills and expertise offered

by visiting scientists, industry executives and engineers, an approach to

instruction that Professor Sheridan describes in this excerpt of a recent interview.

Ultimately, interactions between students and guest lecturers gave rise to

innovative ideas about the relationship between scientific inquiry and



5

To learn more about the equipment used by students and Professor Sheridan in

the Generative Systems classroom, please visit the “Process” section of the

interface.





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technological advancement on art production, as well as the discovery of hybrid

mediums of expression that blended traditional elements of photography,

drawing and textile design together with cutting-edge advancements in image

processing.6





Like many other aspects of the program, the core curriculum of Generative

Systems evolved incrementally over time. Expanding from a single class

centering on “reproduction” technologies to a formal program of study focusing

on complex imaging processes, the content of individual courses was shaped in

large part by the availability of technical instrumentation. For example, an integral

component of early Generative Systems classes was the Color-in-Color copy

machine, an instrument produced by and made available to students of the

School of the Art Institute of Chicago by the Minnesota Mining and Manufacturing

Company. As an instructional tool, the photocopier provided an accessible way to

examine the inner-workings of mechanical apparatuses and to gain practical

experience mastering art/science integration techniques. Exploring the creative

functions of machinery allowed students to discover non-traditional uses of

technology, meaning the ways in which technical devices could be utilized for

purposes other than they were intended. How might a Color-in Color copy

machine, for instance, be used as a sophisticated imaging device, not just an

instrument for basic reproduction? In this interview excerpt, Sonia Landy

Sheridan comments on the role of technology in early Generative Systems

courses.





By the seventh year of the program, Professor Sheridan had designed certain

Generative Systems classes to “give the student a range of experience, from the

artist’s vantage point, in reexamining energy for imaging manually, mechanically,

electronically and photonically, and to pull apart and examine dozens of





6

The “Processes” section of the site offers details about hybrid art making

techniques in relation to classroom activities.



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communications machines.“7 The courses, titled “Process I and Process II,”

introduced students to the transformational and interactive properties of high-

speed imaging systems using a practice-based mode of inquiry. These

exercises, part of a “Process I” class, for instance, granted participants the

opportunity to understand electrostatic image transfer without the assistance of

mechanical instrumentation. In-class activities and take-home assignments, such

as lessons involving magnetic production techniques, allowed participants to

grapple with complex scientific principles within a practical and participatory

context.





Towards the end of the 1970s, a course called “Homography” was added to the

Generative Systems curriculum. The class, analyzing the relationship between

two objects or subjects, emphasized art making using both traditional and

emergent instruments and production techniques. Students worked with a wide

array of technologies in the course, beginning with pens and paintbrushes and

progressing to video cameras, photocopiers and computers. As Professor

Sheridan explained, “It was an attempt to find the aesthetics and meaning

underlying the shift from tools of one kind to tools of another kind of time.” 8

“Homography” aimed to build upon the practical exercises, activities and

assignments presented in Process I and II classes.





Although Generative Systems courses contained improvisatory and fluid

features, in-class activities were guided by a pre-determined organizational

structure and individualized lesson plan. Time was allotted to diverse subjects,

such as technical training, one-on-one consultation with instructors and critique









7

Sonia Landy Sheridan, “Mind/Senses/Hand: The Generative Systems Program

at the Art Institute of Chicago 1970-1980,” Leonard: Journal of the International

Society for the Arts, Sciences and Technology, vol. 23, no. 2/3 (December 1990)

p. 176.

8

Ibid., p. 178.

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sessions involving group feedback, as this calendar from the spring of 1972

attests.





The cooperation of businesses involved in the creation of new communications

tools designed for commercial use was integral to the development and success

of Generative Systems classes. By making industrial instruments, personnel and

techniques available to students of the School of the Art Institute of Chicago, the

program offered a viable model of education/industry collaboration, a partnership

that challenged traditional approaches to art instruction and analysis.





Public workshops and exhibitions of projects produced in Generative Systems

classes served an important role in disseminating information about the program.

Professor Sheridan recognized that technical demonstrations and student

exhibits would help to spread the word about her unique instructional methods

and increase the level of participation of members of the School’s community in

program activities. Video snippet of workshop from 1980.









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